SaaStr

MAY 25, 2024

As Cloudinary grew its revenues and Enterprise customer base, they were met with very specific requirements. developers saying they built app x using Cloudinary) The great thing about these three sources is they are sustainable, replicable, and efficient. The solution is to separate how you think about new GTM motions vs. mature ones.

Scale 312

Scale Sales Hiring SaaS Payments Development 312

SaaStr

JANUARY 30, 2023

They focused on building a payment platform that empowers international talent and independent contractors to get paid on time in a compliant way while also ensuring that companies can hire international talent and make payments efficiently. This insight led Deel to focus on solving payments and compliance.

Sales Hiring 274

Sales Hiring Payment Services SaaS Payments Scale 274

FastSpring

MARCH 3, 2023

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. This often happens when your setup requires complex integrations that are difficult to maintain.

Merchant Services 148

Merchant Services Payment Services Outsourcing Services SaaS Payments 148

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. For marketers like me, this is an incredibly powerful concept. But knowing what apps to use and feature is also probably a bit daunting.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. We’re a cloud content management platform.

Payments 129

Payments Scale Scaling Revenue 129

SaaStr

OCTOBER 6, 2023

This is the same advice they give YC companies to become much more successful at fundraising when they’re pre-product market fit. They collect the payment online and take a 15% fee for every booking. Airbnb handles the payments and gets you a guest, and now your rent is covered for the next couple of months. That’s it.

Payment Methods 273

Payment Methods Startup Payment Solutions Sales Hiring 273

FastSpring

JUNE 22, 2022

We talked about one of the biggest trends playing out in the software industry: the convergence of B2B and B2C. Products Are Finding New Growth in the Opposite Segment. Historically, when SaaS businesses have gone to market, they’ve done so by finding product-market fit with one of two core audiences: consumers or businesses.

B2C 148

B2C Payments SaaS Payments B2B 148

SaaStr

JULY 26, 2022

SMBs don’t really budget for much, so if the business goes down, software purchases often go down very quickly too. Net net, most true SMB SaaS products often churn on the order of 3% per month almost no matter what you do. Bill.com added payments late, but went deep here and saw NRR shoot up to 110% and then 121%!

SMB 363

SMB Churn Payment Services SaaS 363

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions.

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

SaaStr

AUGUST 6, 2019

We have a background doing software and standards for trade, and we thought that there’s a massive opportunity in this space. It is if you took LinkedIn, combined it with the app platform from Salesforce, and looked at the domain, which is supply chains. Just like Salesforce, we have a platform.

Payment Solutions 179

Payment Solutions Payments Outsourcing Services SaaS Payments 179

Kellblog

JULY 24, 2021

I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. My first job in marketing, which served as my bridge from a technical to a sales-and-marketing career, was as a competitive analyst.

Product Marketing 143

Product Marketing Marketing Sales Hiring Payment Services 143

SaaStr

JULY 11, 2023

Here’s what to consider: Pain: The first thing every business should consider is the pain point. Does it hurt enough for buyers to switch to a new solution? Gorgias, an eCommerce customer service platform, discovered that their customers’ main pain points were a lack of centralized customer support channels and poor integrations.

Sales Hiring 200

Sales Hiring SMB Sales Recruiting Payment Methods 200

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

Unbounce

FEBRUARY 9, 2022

That’s why we’re launching Unbounce Apps. Bringing a collection of best-in-class apps to Unbounce’s Smart Builder is just another way we’re expanding our offerings beyond landing pages—helping you create campaigns in half the time, conserve resources, and increase your conversions by up to 30%. What Are Unbounce Apps?

Payment Solutions 132

Payment Solutions Business Payments Payment Services 132

Andreessen Horowitz

APRIL 23, 2024

Alex: Let’s dive into your business models. One of the holy grails of SMB software is, how are you going to acquire customers? René: I grew up in a family of entrepreneurs, half a dozen businesses, each for parents and grandparents, and all of them serving small businesses since the ‘60s.

Payments 110

Payments Forecasting Payment Services Sales Hiring 110

User Pilot

AUGUST 26, 2024

It gives wine merchants and producers real-time wine transaction prices and exclusive market data and insights. They get access to £100m wine trading opportunities, a reliable payments system, storage facilities, and transportation services. We asked Charlotte Vermedal, Liv-ex ’s Product Marketing Manager.

Merchant Services 105

Merchant Services Payment Solutions SaaS Payments Payments 105

SaaStr

APRIL 30, 2022

Average Revenue per Customer. They love consuming SaaS products not because of the billing model, but because of the delivery model. The last kind of constituent here is investors and business owners. And basically SaaS revenue models is just magical for investors and for businesses. SaaS businesses have churn.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

SaaStr

DECEMBER 26, 2019

Guillaume : So your the… as the founder and CEO of a very early stage, like almost pre-product market fits a startup. Alice : Definitely pre-product market fit. We’re still at a stage where the product evolves a lot. It was mostly just how to activate them, how to make them come back to the app.

Sales Hiring 189

Sales Hiring Payment Methods Payment Solutions Marketing 189

SaaStr

NOVEMBER 16, 2022

You’ll never scale revenue if you can’t get two people to hit quota. When you hire your first couple reps, they do need to have sold a software product. It can work out a little bit for tiny SMBs, but it doesn’t work in software, okay? “Do you have a Hubspot integration?”

Sales Hiring 273

Sales Hiring VP of Engineering Payment Methods Scale 273

SaaStr

JUNE 13, 2019

We invest from the very earliest stages to the latest stages of software and consumer companies and we’re based in California. A lot of these businesses use a common marketing technique in order to grow really quickly, and that marketing technique is free trial. So really question activity scoring in the enterprise.

Scale 252

Scale SMB Sales Hiring Payment Services 252

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Nico: Exactly.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What are product analytics tools?

Product Marketing 98

Product Marketing Payment Solutions SaaS Payments Software Review 98

SaaSOptics

APRIL 14, 2022

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. Most SaaS pricing models typically fall into one of the following categories: Flat-Rate/Fixed Pricing: All users pay a single price every month to use your software.

Payments 98

Payments Pricing SaaS Payments Payment Services 98

Casey Accidental

OCTOBER 27, 2020

In that essay , we also talked about how a more common route for a SaaS business is to become a platform. Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Unbounce

SEPTEMBER 16, 2021

Thousands of businesses are willing to spend unbelievable amounts of money to rank at the top of search engine results pages (SERP) and in the most relevant places for their users around the web. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 Retargeting.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

SaaStr

SEPTEMBER 13, 2020

You see that both organizations embracing this cloud movement, but specifically in COVID, more and more companies turning to the cloud as their solution for business continuity or for business growth in these times when shelter in place is making on-prem solutions difficult and in many cases, impossible to use.

Sales Hiring 232

Sales Hiring Scale Payments Cloud 232

User Pilot

APRIL 3, 2024

Data-driven decision-making in product-led innovation uses data to guide product development , ensuring decisions enhance customer success. Prioritizing user experience optimization in product-led growth is crucial for creating intuitive, enjoyable products that retain customers and drive revenue growth.

Innovation 104

Innovation Payments Strategy Payment Solutions 104

Intercom, Inc.

AUGUST 30, 2022

When you’re selecting tools for your startup tech stack, you don’t need all the bells and whistles of enterprise software – in fact, tools built for more mature companies will likely have more complexity (and thus more costs) than you really need at this early stage. Ensure the tools you use integrate together. The benefits?

Scale 163

Scale Payment Services Startup AWS 163

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. Format changes are usually only required around platform shifts already occurring or platform shifts a larger company is trying to drive.

Payments 113

Payments Scale Payment Solutions Technical Review 113

FastSpring

FEBRUARY 23, 2023

Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. I interviewed Michael about successful global marketing strategies. This especially matters when you start promoting on social media apps like WeChat — marketing channels that are conversation-based.

Payment Solutions 147

Payment Solutions SaaS Payments Strategy Software 147

Aaron Beashel

MARCH 9, 2018

Obviously Product/Market fit is a big factor here, but assuming you have a relative level of Product Market fit, I think the next thing key factor is having the right Go To Market model. It’s not the specific marketing tactics you use, but more the high-level description of how you acquire customers.

Scale 192

Scale B2B SaaS Payments Strategy 192

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Our first MVP was actually an SMS based app where job seekers would send six SMSes in order to register on our platform.

Scale 223

Scale Sales Recruiting Scaling SaaS Payments 223

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

User Pilot

FEBRUARY 25, 2024

Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods.

SaaS Payments 105

SaaS Payments Trends Payment Solutions Payment Methods 105

Chart Mogul

JUNE 24, 2021

The same could also be true for your SaaS business. We also shared that revisiting your monetization strategy is an essential part of growing your business. When you use this strategy, customers avoid any sticker shock at checkout or after payment since they see the price they’ll pay upfront.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

Chart Mogul

MARCH 9, 2020

For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. However, as the company grew, their systems started to fail all the time, prompting the team to re-think their approach and look for a scalable solution. Early in 2019, I had an epiphany moment.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

User Pilot

AUGUST 29, 2021

In case it isn’t, you can check out our other in-depth comparisons to determine the best solution for your use case and business! Amplitude’s Funnel Analysis chart offers valuable insights into how efficiently your users are navigating a particular event path within your product. What is Amplitude Analytics? Source: Amplitude.

Payment Solutions 98

Payment Solutions SaaS Payments Payments Payment Services 98