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The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint’s CEO

SaaStr

SaaStr CEO and founder Jason Lemkin chats with Mangomint CEO Daniel Lang about why vertical SaaS is booming and how Mangomint got to 110% NRR. What was once considered too small or too niche, vertical SaaS has recently emerged as a hotbed of innovation and profitability. Full-Stack SaaS for SMBs Toast today is worth $14B at $1.5B

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Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS?

SaaStr

Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS? I try to look at two things in Vertical SaaS startups, at least when investing : Will everyone in the vertical / industry use it? and Is the app so core, or at least is on a path to become so core, that they can charge $20,000+ a year for it?

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10 Ways Sales is Different in Vertical SaaS with Mangomint’s VP of Sales

SaaStr

While some might dismiss sector-specific vertical SaaS software as ‘too small’ or ‘too niche’, companies like Veeva ($40B), Clio ($3B), Toast ($1.3B), and Slice ($1B) have proven there’s massive value in going deep rather than broad. 10 Ways Sales is Different in Vertical SaaS 1.

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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale. There are exceptions: Oracle’s database, Tanium’s security product, Workday’s human capital management software. Application software companies typically sell seats.

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How Do SaaS Companies Fit Into the Payments Revenue Food Chain?

This guide explains how that fee is divvied up and how SaaS companies are becoming a more important player (gaining a larger share) by embedding payments into their solution. Ever wondered who gets a share of that 3% credit card transaction fee?

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SaaS Payment Integration for Software Companies

USIO

SaaS Payment Integration for Software Companies In the ever-evolving landscape of software companies, effective payment integration is crucial for success. This allows you to focus on what you do best—delivering exceptional software solutions.

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Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte

SaaStr

Jason starts with the meta-question we’ve been asking a lot of SaaS leaders lately ( Klaviyo , ZoomInfo ) — ‘are we in a downturn?’ This gets more challenging when you have stakeholders who aren’t the ones buying the software. Going Long We’ve written before on the power of going long in SaaS.

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Solving the Payments Puzzle: What SaaS Pros Need to Know

From emerging payment technologies to the importance of intuitive software design, the world of embedded payments is rapidly evolving. How do you stay ahead while serving up what merchants really want in your software offerings? It analyzes responses from over 500 merchants in the U.S.

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A Solution for Every Type of Churn: Solving Involuntary SaaS Churn

How is your SaaS business addressing involuntary churn? Caused by failed payments, this overlooked source of friction quietly erodes both customer retention and revenue. It leads to revenue losses and can be the largest source of churn, yet your company may not be taking it seriously.

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Evolving with Confidence: A Dynamic Approach to Integrated Payments in SaaS

Navigating the world of integrated payment strategies can be daunting, particularly for software companies seeking to make informed decisions. Unfortunately, many companies approach integrated payments with a rigid, inflexible mindset.

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Is Your Partnership Toxic?: Evaluating Integrated Payments Partnerships in SaaS

Is your integrated payments partnership maximizing your software company’s value or stifling its growth? Discover whether your payment processor is a true collaborator or a limitation on your company's aspirations by delving into our informative article.

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A SaaS Executive’s Guide to ISO Types and Registration

In the ever-changing world of SaaS, keeping up with the latest trends in payment strategy is vital for success. Embedded payments have become the go-to for seamless transactions within software, but choosing the right model can make or break your business.

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SaaS Payments 101: Roadmap for Monetizing Payments

Embedded solutions have taken the software industry by storm and disrupted the traditional distribution network for financial services, like payment processing. The payment facilitation (payfac) model and partnership offerings create a near- and long-term roadmap for SaaS growth and transformation.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The SaaS Payments Journey: Important Steps to Consider

For many SaaS companies, becoming a Payfac is an opportunity to benefit from a new revenue stream and gain more control over the customer experience. But because payments are outside the typical software company’s core offerings and expertise, bringing them in-house can seem daunting. What does it really take to become a Payfac?