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The Ultimate Guide to Software Customer Churn

Stax

The average churn rate for the software industry as a whole is 14%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%. Looking to measure churn?

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7 Influencer Marketing Tools For Brands and Creators

Buffer Resources

At a glance: 7 best influencer marketing tools Heepsy HypeAuditor LTK Shopify Collabs #paid Passionfroot Skeepers Heepsy Best affordable influencer marketing tool Heepsy offers an extensive database of influencers across various social media platforms and robust analytics to match. 

Payments 107
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Can Mobile Games Really Achieve >50% of Revenue From D2C?

FastSpring

We’ve seen these claims out in the wild and I’m just curious, is it possible to really monetize that much outside of app stores? Justin Sacks (02:08) Taking me back, I think I got a summer job in high school so that I could pay for my own WoW subscription. How many years you recall did you pay for the subscription?

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The ultimate customer support tech stack for 2022

Intercom, Inc.

With a modern conversational support solution, you can combine proactive , self-serve , and human support capabilities, so your team can get ahead of known problems with targeted messages , automatically answer repetitive queries with bots , and quickly resolve complex issues with automation and a human touch. . It includes: Live chat.

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Music for YouTube Videos: The Lowdown on Licenses + 15 Sites to Find Tracks for Your Next Project

Buffer Resources

Royalty-free A "royalty" is a payment made every time a piece of content is used. Royalty-free music means you pay once upfront for rights to use the music, rather than making recurring payments (royalties) each time you use the track. Annual subscriptions offer significant savings.

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Why FastSpring is a Great Complementary Solution for your Existing Video Game MoR Integration

FastSpring

If you’re selling video games direct-to-consumer (DTC), there’s a good chance you may be taking advantage of a “merchant of record” payment platform like Xsolla and others. Reduce Downtime Risk Sometimes, technical issues arise that create downtime for your primary payment provider.

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Meta's AI Celebrities, TikTok's Legal Tussles, And Gen Z's Love of LinkedIn: Monday Social Media News Roundup

Buffer Resources

Get the need-to-know highlights from the social media industry that happened the week of October 9-13. New Premium Subscription Tiers Twitter/X is working on three new Premium subscription tiers offering varying ad experiences, from full to no ads in the feed.