User Pilot

FEBRUARY 25, 2024

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Increase revenue growth.

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User Pilot

AUGUST 26, 2024

It gives wine merchants and producers real-time wine transaction prices and exclusive market data and insights. They get access to £100m wine trading opportunities, a reliable payments system, storage facilities, and transportation services. We asked Charlotte Vermedal, Liv-ex ’s Product Marketing Manager.

Merchant Services 97

Merchant Services Payment Solutions SaaS Payments Payments 97

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. We’re a cloud content management platform.

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Payments Scale Scaling Revenue 124

Casey Accidental

OCTOBER 27, 2020

This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time. In that essay , we also talked about how a more common route for a SaaS business is to become a platform. The Types of Platforms. Integration Platforms.

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Payments Business Model Payment Solutions SaaS Payments 56

SaaStr

JULY 11, 2023

In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. For example, Gorgias knew they were targeting not only eCommerce but also customer service. Mid-Market?

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User Pilot

FEBRUARY 25, 2024

The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Predictive analytics are driving business decisions such as product and marketing strategy. Personalized experiences are becoming standard in the SaaS world.

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SaaS Payments Trends Payment Solutions Payment Methods 94

Chart Mogul

SEPTEMBER 17, 2020

Monthly recurring revenue is one of the least exciting topics to take on in 2020. And if you still feel some questions remain unanswered, you can always reach us at marketing@chartmogul.com or on our Twitter account to ask your burning question about MRR or anything SaaS metrics-related. MRR stands for Monthly recurring revenue.

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User Pilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

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SaaS Payments Scale Payment Services Payment Solutions 93

SaaStr

APRIL 30, 2022

Average Revenue per Customer. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. So the first question is what made SaaS so successful. Customers love SaaS products and tools because it simply works.

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SaaS Payments Metrics Payment Methods Scale 226

SaaSOptics

APRIL 14, 2022

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. In recent years, usage-based pricing has become popular amongst growing SaaS companies and their customers—but is it the right choice for your business? Types of Pricing Models.

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Payments Pricing SaaS Payments Payment Services 98

Mucker Capital

OCTOBER 27, 2023

In this Mucker Growth session, Kyle Poyar from OpenView delves into the critical topic of pricing for SaaS startups, aiming to rectify prevailing mistakes in your pricing strategies. Optimizing SaaS pricing is an ongoing process, and one that most startup founders struggle to perfect.

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Payments Pricing SaaS Payments Startup 59

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? TL;DR A conversion path is a step-by-step process that guides prospects. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Userpilot is a product growth platform.

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User Pilot

APRIL 3, 2024

Data-driven decision-making in product-led innovation uses data to guide product development , ensuring decisions enhance customer success. Prioritizing user experience optimization in product-led growth is crucial for creating intuitive, enjoyable products that retain customers and drive revenue growth.

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FastSpring

APRIL 30, 2021

Localized pricing helps software and SaaS companies expand their customer base and increase conversions. When price localization isn’t a part of your growth strategy, it limits long-term growth and prevents your business from reaching customers that want your products and services. Price localization offers just that.

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Payment Methods SaaS Payments Payments Pricing 79

User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

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Sales Hiring SaaS Payments Sales Recruiting CTO Hire 93

User Pilot

FEBRUARY 7, 2024

Your SaaS product’s free trial conversion rate is one of the most important growth metrics to track. That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. The average conversion rate for SaaS companies varies between 18.6%

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User Pilot

JUNE 28, 2023

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. Split-test your upsell pop-ups to maximize expansion revenue. Get a demo now!

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User Pilot

OCTOBER 30, 2023

Looking for a good SaaS reporting tool and wondering which one of Heap, Pendo, and Baremetrics is the best option for your SaaS company? There are plenty of tools for SaaS reporting on review sites, but they don’t make the choice any easier. Get a Userpilot demo for SaaS reporting and drive your product growth code-free.

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User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

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SaaS Payments Metrics Customer Lifetime Value Marketing 86

Kellblog

JULY 24, 2021

I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. My first job in marketing, which served as my bridge from a technical to a sales-and-marketing career, was as a competitive analyst.

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User Pilot

MAY 12, 2024

TL;DR Lou Assist is a product adoption tool built by the customer success platform Totango. It lets product teams add in-app guidance in the form of modals, tooltips, hotspots, banners, and highlights that can be built without writing any code. Let’s dive in!

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SaaS Payments Payments Payment Solutions Payment Services 52

OPEXEngine

MAY 18, 2021

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace.

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User Pilot

FEBRUARY 22, 2024

Customer retention can help you drive recurring revenue, reduce customer acquisition costs, and drive customer loyalty. Introduce interactive walkthroughs in place of product tours to help users derive immediate value from your product. Why is retaining customers important in SaaS?

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Chart Mogul

JULY 30, 2024

Find everything involved with SaaS funding, from the types of funding to navigating the investment process (with first-hand lessons and insight from SaaS VCs). Securing SaaS funding can be exciting but nerve-racking – understandably, it may be the starting point for significant growth. No large payments.

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SaaS Payments Investment Payment Methods Payments 52

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

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SaaS Payments Payment Solutions Payments Social Media 204

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. I highlight six different types of product expansion, in increasing levels of difficulty based on these vectors. I have written more about platforms here.

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Payments Scale Payment Solutions Technical Review 113

Chart Mogul

JUNE 24, 2021

Pricing localization is a strategy where you present the price of your SaaS differently depending on where the customer lives. The same could also be true for your SaaS business. In our B2B SaaS Pricing Masterclass , we detail the importance of SaaS pricing and how to get it right for your audience.

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Pricing SaaS Payments Payments Payment Features 128

User Pilot

OCTOBER 15, 2023

Conversion rate is one of the most important metrics to track in SaaS, and that’s why conversion rate optimization is an essential focus for growth in any business. TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. What is the SaaS conversion rate?

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SaaS Payments Payment Methods Payment Solutions Payments 92

User Pilot

OCTOBER 30, 2023

Looking for a good user engagement analysis tool and wondering which one of Heap, Pendo, and Baremetrics is the best option for your SaaS company? In this post, we’ll discuss exactly that – which tool is best for user engagement analysis depending on the different criteria that different SaaS companies may have.

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User Pilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What are product analytics tools?

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User Pilot

MAY 8, 2024

It gives the product a competitive advantage, improves brand reputation, and propels revenue growth. Common needs are related to functionality, reliability, usability , integration , support, customization, and cost-effectiveness. Deliver exceptional customer support using AI and self-service resources.

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SaaS Payments Payment Solutions Payment Services Payments 93

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

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SaaS Payments Payment Solutions Payments Social Media 162

User Pilot

OCTOBER 30, 2023

Looking for a good funnel analysis tool and wondering which one of Heap, Pendo, and Baremetrics is the best option for your SaaS company? In this post, we’ll discuss exactly that – which tool is best for funnel analysis depending on the different criteria that different SaaS companies may have. Let’s compare them!

Payments 52

Payments SaaS Payments Payment Solutions Payment Services 52

OpenView Labs

JULY 2, 2020

Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.

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Pricing SaaS Payments Payments SaaS 135

Baremetrics

JULY 30, 2021

Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more. Baremetrics on the other hand monitors subscription revenue for businesses that bring in revenue through subscription-based services.

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User Pilot

APRIL 29, 2024

TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. And avoid unproductive marketing campaigns.

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Payment Solutions SaaS Payments Payment Methods Payments 83

User Pilot

OCTOBER 30, 2023

Looking for a good event tracking tool and wondering which one of Heap, Pendo, and Baremetrics is the best option for your SaaS company? In this post, we’ll discuss exactly that – which tool is best for event tracking depending on the different criteria that different SaaS companies may have. Let’s compare them!

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