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Since 1999, John Sonmez has been a highly popular blogger and speaker devoted to helping developers. He likes to optimize and accelerate softwaredevelopment by presenting complex concepts in a simple way. His Simple Programmer blog, a place that’s already frequented by thousands of developers, is a mandatory bookmark. #2
In my conversations with softwaredevelopers and technical founders over the years, I’ve heard how complicated these tech stack choices are to make. We know that conversion rates for SaaS and software companies will vary by 30% or more just based on the checkout experience. Is it the interface? Conversion optimization options?
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