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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

The very best companies lead their customers in that dance. Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale. Penetration pricing leads to land-and-expand sales tactics. Most startups play defense when discussing pricing with customers.

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The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint’s CEO

SaaStr

For restaurants, it’s the back end, front end, point of sale, payroll, ERP, and workforce management. Mangomint has one onboarding manager for every two sales reps, but with no contracts and a 30-day free trial, onboarding starts during the trial. Most sales reps hate it. There will likely be multiple Toasts for SMBs.

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The Secrets to Selling and Scaling in Vertical SaaS with Slice’s CRO Loren Padelford

SaaStr

If you just sell POS, you don’t make that much, and TAM doesn’t pencil out. So, you have to make more money to justify the sales process and recognize that a lot of what drove the first generation of this was rapidly commoditizing and chasing people to the bottom. The barrier to entry to success in sales is always the same thing: work.

Scale 282
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5 Interesting Learnings from Lightspeed Commerce at $750,000,000 in “ARR”

SaaStr

So one large category of software spend is on Point of Sale systems. But “POS” systems and software are everywhere, and are a lot more than just Toast and Square. Driving up ARPU at scale key to growth with SMBs. And it indeed has strong market share there. And perhaps the one we know second-best is Square.

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Integrated payments: Definition, types, and examples

Payrix

The setup connects payment processing with a point-of-sale (POS) system software that can sync with other business-critical systems and streamline processes. Often, software customers have to hop from system to system and spend time reconciling their payments against their sales. Learn more about Embedded Finance.

Payments 130
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Best POS Systems

Neil Patel

Some years ago, POS systems were a luxury reserved for only big enterprise businesses. . But, with too many options came a new challenge: Choosing the best POS system that’s right for your business is now an uphill battle. Our team has done the heavy lifting of reviewing dozens of POS systems in the market.

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Almost Everyone’s Gotten Radically More Efficient in SaaS

SaaStr

So while the media is full of stories of unicorns doing layoffs and massive cutbacks, the story is a bit different with leading public SaaS companies. Monday has always been a break-out leader but has invested heavily in sales and marketing to SMBs. And that will put continued pressure on headcount and sales & marketing efficiency.

Scale 245