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You have to measure growth to know if your product is gaining traction or not. Revenue is an easily traceable number that will tell you what you need to know, like whether you made more or less than last year. There are a wide range of analytics you can track, but I’ll unpack the top four.
How do you approach that,, because you can’t literally market to everyone from financial services to shipping brokers. So how do you think about marketing vertically and what the right play is there? So I view that as a function of our productmarketing effort. Anthony Kennada: Totally.
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