SaaStr

JULY 13, 2022

Co-founder and CEO of Insider , Hande Cilingir, talks about what it takes to write a successful revenue growth story. You need a sales enablement team if your company has scaled to over $10 million ARR. Conduct special presentations and training sessions for your sales team. Mistake 5: Assuming your sales rep is Ironman.

Scale 288

Scale Sales Hiring Revenue Marketplace as a Service 288

Sales Enablement, SaaS and Growth

FEBRUARY 5, 2018

To me, there’s never been a better time to be a sales enablement professional. While the sales enablement profession looks set to continue on an impressive trajectory, one aspect that has alarmed and disappointed me is the lack of credible and fresh data on sales enablement, its importance and value.

Sales Enablement 143

Sales Enablement Sales Hiring Sales Venture Capital 143

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches. Decide on your sales enablement activities.

Sales Enablement 154

Sales Enablement Sales Pricing Marketing 154

Sales Hacker

JUNE 2, 2021

Sales enablement is an exciting place to be. It’s the glue that holds together many lines of business as your company treks forward on the path to sales success. The Sales Enablement “Holy Trinity”. I call these the Sales Enablement Holy Trinity: Communication. George Bernard Shaw. Collaboration.

Sales Enablement 120

Sales Enablement Communication Sales Hiring Sales 120

Sales Enablement, SaaS and Growth

MAY 22, 2017

I lead sales enablement for HubSpot out of Dublin, Ireland and my role encompasses sales content, sales training, deal support and sales productivity. That’s where sales enablement comes in. But how can sales enablement be packaged?

Marketplace as a Service 112

Marketplace as a Service Sales Enablement Sales Hiring Underperforming Technical Team 112

Sales Hacker

APRIL 16, 2020

The same is true for sales enablement. In critical times, only sales enablement that’s been proven to move the needle will survive. For sales enablement, that’s challenging. A sales enablement framework that’s been proven to work. How to Approach Sales Enablement. What’s missing?

Sales Enablement 133

Sales Enablement Sales Hiring Scale Sales 133

Predictable Revenue

JULY 11, 2023

Joel Klettke, from CaseStudyBuddy, joined to explore how you can build case studies effectively to ensure your sales team actually uses them. The post Fueling Sales Enablement with Case Studies with Joel Klettke appeared first on Predictable Revenue.

Sales Enablement 130

Sales Enablement Sales Revenue Development 130

Predictable Revenue

JULY 11, 2023

Joel Klettke, from CaseStudyBuddy, joined to explore how you can build case studies effectively to ensure your sales team actually uses them. The post Fueling Sales Enablement with Case Studies with Joel Klettke appeared first on Predictable Revenue.

Sales Enablement 130

Sales Enablement Sales Revenue Development 130

Sales Hacker

MAY 20, 2020

The key to this internal success is sales enablement and quality, competitive intelligence. In this article, I’m going to show you the best practices for sales enablement and how to get the most out of your competitive intelligence so you can increase alignment and stay ahead of your competitors.

Sales Enablement 131

Sales Enablement Underperforming Technical Team Sales Communication 131

Predictable Revenue

JUNE 3, 2019

Sales Enablement allows Sales professionals to do their job more efficiently (and more successfully!). Without the wide-ranging support of the sales enablement function, the day-to-day of an SDR would be significantly more difficult.

Sales Enablement 133

Sales Enablement Sales Revenue B2B 133

Sales Hacker

JUNE 16, 2021

Their sales tools are integrated effectively, coaching is readily available, and sales reps are happily using their CRM. They have a sales enablement plan and the right sales enablement platform in place. What is sales enablement? Sales enablement has evolved quickly. Not exactly.

Sales Enablement 123

Sales Enablement Scale Sales Hiring Technical Review 123

Sales Enablement, SaaS and Growth

APRIL 10, 2017

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

Sales Enablement 112

Sales Enablement Sales Hiring Underperforming Technical Team Sales 112

Sales Enablement, SaaS and Growth

NOVEMBER 28, 2017

The more I think about it, the clearer it becomes - strategic communication is an integral part of successful sales enablement. And the success (or failure) of a sales enablement function is intertwined with its ability to influence a sales organisation and change behaviour. Communication matters in business.

Sales Enablement 112

Sales Enablement Sales Business Consulting 112

Sales Hacker

DECEMBER 22, 2022

Many revenue leaders have gone in search of the right tools and strategies to help sellers thrive. And many have turned to sales enablement. Related: What Is Sales Enablement? Sales enablement reports to RevOps less than 50% of the time. Sales enablement is no exception.

Sales Enablement 117

Sales Enablement Sales Hiring Sales Metrics 117

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches. Decide on your sales enablement activities.

Sales Enablement 117

Sales Enablement Sales Pricing Marketing 117

Sales Hacker

OCTOBER 28, 2021

Enablement as a function — not sales enablement, but go-to-market enablement — will continue to rise in prominence because it helps to orient the whole go-to-market team around how buyers want to buy. It drives customer experience, revenue, and forecasting. powered by Sounder. To succeed, it takes cultural change.

Sales Enablement 109

Sales Enablement Marketing Sales Forecasting 109

Sales Hacker

JUNE 5, 2019

If you’re approaching sales enablement passively (or ignoring it completely), you’re leaving revenue on the table. Worse, your competition — who probably has a strong sales enablement strategy — will easily outpace you and drown out any of your basic prospecting efforts. 6 Essential Tips for Sales Enablement.

Sales Enablement 110

Sales Enablement B2B Strategy Social Media 110

Sales Hacker

APRIL 27, 2020

Whether you run a one-person sales enablement program or are part of a team, the sheer scope of the job can be overwhelming. Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement strategy.

Sales Enablement 107

Sales Enablement Scale Sales Hiring Sales 107

Sales Hacker

APRIL 3, 2023

Sales Enablement → Revenue Enablement. 3 Tech Trends: AI, Tool Consolidation, All-in-One Enablement, DSRs – Digital Solution Rooms Who/where should enablement roll up to? The post The State of Sales Enablement in 2023 appeared first on Sales Hacker. WE ARE NOT A COST CENTER!

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Sales Enablement Sales Hiring Sales Consulting 94

Sales Enablement, SaaS and Growth

JUNE 26, 2018

In my role leading sales enablement at HubSpot in EMEA, we deliberately carve out time to think about ways to leverage tools, technology and software that will make sales reps more effective. With this in mind I built and launched a sales enablement bot for HubSpot sales reps. That’s to be expected.

Sales Enablement 100

Sales Enablement Scale Sales Recruiting Sales Hiring 100

Sales Enablement, SaaS and Growth

OCTOBER 16, 2017

The sales enablement industry has taken tremendous strides in recent years, but by most measures, it's still a relatively immature function. To fill this "best practices void" and play my part in elevating the role of sales enablement I often take ideas from other fields and apply them to my work at HubSpot.

Sales Enablement 100

Sales Enablement Sales Recruiting Scale Sales 100

Sales Hacker

DECEMBER 3, 2019

Marketing is shifting toward measurement and accountability, and data-driven marketers want conversion data that can be tied to revenue. Do the hard work of documenting the sales enablement process, so reps know who needs what, and when. This gives you the insight to continuously improve your content creation efforts.

Sales Enablement 113

Sales Enablement Artificial Intelligence Branding Sales Hiring 113

Sales Hacker

APRIL 30, 2018

To see what selling on steroids looks like, check out companies with the best sales enablement strategies. You’ll discover a lively place, with a lot of things — like revenue, productivity, and win rate s — going up, and a lot of things — like speed to revenue, sale cycle period, customer churn, and staff attrition rate — going down.

Sales Enablement 102

Sales Enablement Scale Sales Recruiting Sales Hiring 102

Sales Enablement, SaaS and Growth

JULY 30, 2017

Leading sales enablement programmes for over 100 sales professionals is challenging, rewarding and lots of fun. The way I see it, my role primarily is to partner with the sales organisation, so sales reps are successful, which enables sales reps and by extension, HubSpot to grow.

Sales Enablement 100

Sales Enablement Scale Sales Underperforming Technical Team 100

Predictable Revenue

MAY 13, 2021

Gabrielle is a sales dev leader who believes in empowerment, advocacy, and enlightenment with expertise in sales leadership, sales training, sales management, sales coaching, sales enablement, and cold calling. The post The Anatomy of a Cold Call appeared first on Predictable Revenue.

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Sales Enablement Leadership Revenue Sales 263

Sales Hacker

DECEMBER 12, 2018

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. What sales enablement isn’t. What sales enablement is. In one word – data.

Sales Enablement 101

Sales Enablement Sales Hiring Sales Onboarding 101

Intercom, Inc.

JULY 24, 2019

We all know it’s impossible for a sales team (or anyone for that matter) to predict the future. But with rigorous sales forecasting, they can actually get pretty close. An accurate, actionable sales forecast requires a lot of work, cooperation from all parts of your sales team and visibility into your sales pipeline.

Forecasting 181

Forecasting Revenue Sales Technical Review 181

Sales Hacker

MAY 12, 2021

Are talk tracks just a fancy new tech take on sales scripts? Not according to these sales and sales enablement experts. Talk tracks are a helpful tool for sales reps, both new and experienced, to practice new pitches, share new info and have confident conversations with their prospects.

Sales Enablement 109

Sales Enablement Sales Outsourced Development Technical Review 109

Sales Hacker

MARCH 20, 2018

It’s a question that’s plagued business leaders for decades, a question sales enablement is one step closer to answering. In short, sales enablement ensures your sales team has access to the information, content, and tools they need to sell more effectively. Use AI for sales enablement.

Sales Enablement 87

Sales Enablement Strategy Sales Consulting 87

SaaStr

DECEMBER 20, 2022

Revenue Marketing: Build for Scale with Podium’s SVP, Revenue Marketing Jess Weimer. #24. How to Set and Hit Revenue Targets with Sam Blond, CRO at Brex. #22. How to Get the Most Out of Your Entire Revenue Motion with Salesloft CMO Lauren Vaccarello. #21.

Scale 276

Scale SMB Sales Enablement Innovation 276

Sales Hacker

APRIL 16, 2020

The same is true for sales enablement. In critical times, only sales enablement that’s been proven to move the needle will survive. For sales enablement, that’s challenging. A sales enablement framework that’s been proven to work. How to Approach Sales Enablement. What’s missing?

Sales Enablement 88

Sales Enablement Sales Hiring Scale Sales 88

Tom Tunguz

MARCH 8, 2020

After scaling sales enablement successfully, the next step is to understand where your customers are. Your customers may not know that it’s your product under the hood, so while you may gain a bunch of revenue, your brand equity won’t appreciate. Types of Partnerships. Where do they buy? Who do they consult?

Scale 349

Scale AWS Consulting Sales Enablement 349

Andreessen Horowitz

JULY 12, 2022

Sales enablement —the strategic use of people, processes, and technology to improve sales productivity and increase revenue — is the (usually) missing key for sales organizations that want to evolve beyond a handful of overachievers and into a well-oiled, agile, and high-performing commercial machine.

Sales Enablement 84

Sales Enablement Engineering Enterprise Sales 84

Sales Hacker

MAY 14, 2018

Here are three of the top sales enablement benefits that increase revenue and drive sustainable growth. Sales leaders, welcome to the new paradigm. If your sales team doesn’t have the right resources and training, you will lose sales. What happens if you don’t have a sales enablement program?

Sales Enablement 79

Sales Enablement Scale Sales Hiring Sales 79

Sales Hacker

JULY 25, 2022

Your revenue organization works in the same way. Here’s the thing about driving a car — and about running a sales org: Bumps in the road are inevitable. The beauty of a sales performance dashboard is your ability to customize it. Every part of your revenue engine serves a specific purpose, but each part supports the whole.

Sales Recruiting 117

Sales Recruiting Engineering Revenue Sales Enablement 117

SaaStr

DECEMBER 4, 2021

The SaaS revenue tech stack can help you grow your business, but if you don’t plan carefully, you might invest in tools that aren’t helpful and don’t yield ROI. Sydney Sloan, CMO at Salesloft, shares advice for building a cohesive and effective RevTech stack for each revenue phase. Revenue team > marketing and sales.

Scale 290

Scale Sales Hiring Social Media Technology 290

Sales Hacker

JULY 30, 2021

In this webinar we’ll have a frank discussion with Chorus’s CRO and enablement lead about working together, what “good” looks like, mistakes they’ve made, and how they’re aligning now around revenue outcomes. The post How Can CROs Work Effectively with Sales Enablement? appeared first on Sales Hacker.

Sales Enablement 76

Sales Enablement Sales Revenue 76