article thumbnail

Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

But in working with these enterprises in their corporate l&d teams, and seeing the inefficiencies in the workflows, and and then coming from a sales background, seeing existing operating systems for rev ops, or even DevOps for software development, or marketing, ops, so on and so on.

article thumbnail

Proven A/B Test Winners for B2B CRO

FastSpring

If you fully optimize that, then you start moving higher up the funnel for things like downloading a white paper, signing up for a webinar, reading some content. You don’t have to do a lot of software development or designers or fancy graphics. You should do all those, by the way. You may not be allowed to say that.

B2B 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9+ Best Content Strategy Agencies to Look Out For in 2024

How To Buy Saas

They are full-service content strategy agencies with 15+ years of experience in the industry and provide their services to top healthcare, fintech, education, and software development companies. They provide excellent services to write and design ebooks and white papers and use them efficiently to attract leads.

article thumbnail

How to Fix Your Outsourcing Company’s Blog If You Publish Posts with No Results

Kraftblick

We analyzed a number of blogs of software development companies and created a list of the problems they reveal in both content and design. Let’s look at the four main sins of we found in the blogging efforts of outsourcing software developers. Do you like reading texts written in pale ink on white paper?