Trending Articles

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A Founder’s Guide to Building and Scaling Marketing Channels: Lessons from Datadog’s CMO and First Marketing Hire

SaaStr

Alex Rosenblatt was the first marketing hire and Chief Marketing Officer at Datadog, all the way through IPO and beyond. He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth.

Scale 204
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The Mirage in the Software Clouds

Tom Tunguz

Public SaaS companies’ growth rates have halved since 2023, as David Spitz pointed , from 36% to 17%. Why? There are few, fast growing, younger SaaS companies to sustain the growth rates. The top quartile companies are growing at slower rates today than the bottom quartile companies in 2016. The median has never been lower in the last ten years.

Software 173
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The Top SaaStr Posts of All Time — Per SaaStr’s New AI

SaaStr

So we’ve rolled out an AI which is pretty epic. It’s live on SaaStr.com itself and you can also access it here and talk to AI Jason about any of 1000s and 1000s of B2B, sales, SaaS, VC, etc. topics: I asked AI Jason what the Top 10 SaaStr posts of all times are. He made some good choices: “There are a lot of great SaaStr posts that have resonated over the years, but a few stand out as all-time favorites based on engagement and impact.

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The Only Story Elements That Matter in Storyselling

The Daily Egg

Storyselling is a sales strategy that uses meaningful stories to connect customers with products or services and convince them to make a purchase. Its a. The post The Only Story Elements That Matter in Storyselling appeared first on The Daily Egg.

Strategy 263
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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Customer Research 101: The Complete Guide for SaaS

User Pilot

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. According to Harvard Business Review, 80% of new products fail, primarily because companies fail to conduct proper customer research.

SaaS 83

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The New Rules of AI Startup Growth: 5 Key Lessons from Cohere, Together AI & Salesforce Ventures

SaaStr

The Traditional “Triple, Triple, Double, Double, Double” Rule is Dead for AI Startups If you’ve been in SaaS for a while, you know the classic growth rule of thumb: “Triple, Triple, Double, Double, Double.” It was the gold standard for B2B software companies scaling from $1M to $100M ARR. But here’s the thing – AI startups are breaking this model entirely.

AI 259
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AI’s Strategic Role in Defining and Delivering Measurable Outcomes

Valuize Consulting

For the C-Suite of Today’s Competitive B2B Technology Landscape: Feature-driven product development is no longer enough. Todays B2B Technology customers demand tangible, measurable outcomes. As a C-suite leader, your success hinges on defining and delivering these outcomes. AI is not just an enablerits a strategic necessity for driving customer value, retention, and revenue growth Moving Beyond Features: The Outcome-Centric Imperative Your sales and marketing teams tout the benefits of you

Scale 52
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42 Blog Niche Ideas that Beginners Can Still Win

The Daily Egg

Picking a blog niche is a big commitment. The niche you choose determines how much money you can end up making on your blog. You. The post 42 Blog Niche Ideas that Beginners Can Still Win appeared first on The Daily Egg.

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Top 10 Tech Startup Founders in the UK for 2025

Scytale

As the UKs tech startup ecosystem continues to thrive, visionary founders are driving innovation across various industries, shaping the future of technology , finance , healthcare , and beyond. Apart from building successful companies, these entrepreneurs are taking it a step further – rewriting the rules of business and disrupting traditional models.

Startup 52
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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Fail Fast, Pivot Smart with Paul Doerwald

Predictable Revenue

Customers wont always adopt a tool that improves their workflow, but they will actively seek to eliminate something that slows them down. The post Fail Fast, Pivot Smart with Paul Doerwald appeared first on Predictable Revenue.

Revenue 130
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70% of Pipeline from Marketing Comes From Just 4 Things

SaaStr

So leading SaaS growth stage VC fund Insight Partners surveyed 100+ of its top later-stage B2B companies to see how they did marketing and demand gen and pipeline creation in particular. What they learned: Marketing drives 48% of pipeline across B2B companies. Sales drives 33%. And Partners and Channel 15%. An interesting break-down. Not a shocker but useful to see this across 100+ leading B2B scale-ups.

Scale 276
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The Future of Monetization: Why Usage-Based Billing is the Key to Scalable Growth Introduction

Blulogix

By BluLogix Team The Future of Monetization: Why Usage-Based Billing is the Key to Scalable Growth Introduction Introduction Subscription models have dominated the digital economy for years, but in 2025, usage-based billing is emerging as the smarter, more scalable approach. Businesses are shifting from flat-rate subscriptions to consumption-based pricing to better align with customer value and market demands.

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What to Put On A Cookie Banner So Visitors Aren’t Annoyed

The Daily Egg

Weve all experienced the pop-up when you first visit a website that tells you they use cookies and asks for your permission to track them. The post What to Put On A Cookie Banner So Visitors Arent Annoyed appeared first on The Daily Egg.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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How to set up Drive DLP in Google Workspace

BetterCloud

Protecting sensitive data is no longer a nice-to-have for businesses; its a critical necessity. Today where new data breaches are reported almost every day and regulatory compliance is stringent, organizations must proactively defend their valuable information. One of the most effective ways to do this is by leveraging Data Loss Prevention (DLP) for your file-sharing environment.

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How to Embed Videos on Your Website or Landing Page

Dubb

[link] Introduction In todays digital landscape, video content is king. Whether youre a marketer, entrepreneur, or business owner, knowing how toembed a video seamlessly on your website can significantly boost engagement, enhance user experience, and increase conversions. With HTML embed code, you can easily add a YouTube video block or any other hosted The post How to Embed Videos on Your Website or Landing Page appeared first on Dubb Blog.

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Subscription Billing vs. Usage-Based Billing: Which Model Wins in 2025? Introduction

Blulogix

By BluLogix Team Subscription Billing vs. Usage-Based Billing: Which Model Wins in 2025? Introduction Introduction Subscription billing has been the backbone of SaaS, telecom, and cloud services for years, but consumption billing is quickly gaining traction. The increasing demand for flexibility and fairness in pricing has led businesses to explore new monetization models.

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12 SEO Hot Topics for 2025: Featuring Amanda Natividad, Tom Capper and Dr Pete Meyers

The Moz Blog

Struggling to keep up with SEO in 2025? AI, UGC, and Google updates are shaking things up. Get expert insights from top SEOs to stay ahead of the curve!

AI 93
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Why B2B Companies Must Fight for Attention Before It's Too Late

Adhere Creative

Most B2B companies dont realize theyre in a battle for their audiences attention. They think content is just a supporting piece of their marketing strategy when, in reality, its the frontline weapon in the fight for trust, preference, and revenue.

B2B 59
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How to Embed a Video on Your Website or Landing Page

Dubb

[link] Introduction In todays digital landscape, video content is king. Whether youre a marketer, entrepreneur, or business owner, knowing how toembed a video seamlessly on your website can significantly boost engagement, enhance user experience, and increase conversions. With HTML embed code, you can easily add a YouTube video block or any other hosted The post How to Embed a Video on Your Website or Landing Page appeared first on Dubb Blog.

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4 Things Most Founders Get Wrong About Marketing with Dave Kellogg

SaaStr

So at SaaStr Annual, Dave Kellogg did a great deep dive on “5 Things Every B2B CEO Needs to Know about Marketing” In the Age of AI it’s even more true today, so I wanted to update our SaaStr take-aways from the deep dive. And see everyone at 2025 SaaStr Annual, May 13-15 in SF Bay for 300+ more sessions, workshops, and braindates like this!

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Building and Expanding your Circle of Influence with ABM

Inturact

This article explores how companies can map their existing influential relationships, create concentric circles of expansion, and implement targeted ABM strategies to reach new accounts.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Content Churn in Google Doubled Over Five Years

The Moz Blog

We know that Google changes constantly, but what about the internet itself? Dr. Pete's analysis shows that from the end of 2019 to the end of 2024, content churn has more than doubled. What does this mean in the context of content marketing?

Churn 85
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CRM Implementation Checklist: 4 Main Points for Success

Nimble - Sales

Customer Relationship Management (CRM) systems are vital for businesses looking to enhance customer interactions, streamline operations, and drive revenue growth. However, implementing a CRM successfully requires careful planning and execution. This article highlights two essential points that should be at The post CRM Implementation Checklist: 4 Main Points for Success appeared first on Nimble Blog.

Revenue 52
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7 CRM Adoption Metrics To Track

Teamgate

Explore seven essential metrics to track CRM adoption and boost sales performance through effective team engagement and data management.

Metrics 52
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10 Key Lessons from Calendly’s CPO and Head of UX on Building AI that Actually Works

SaaStr

Navigating the AI Transformation Journey Calendly is taking a comprehensive approach to AI implementation across its entire customer experience – not just within the product itself. As CPO Steven Shu explains, “AI has the power to transform the customer experience within an app, across apps, and in every way that products overlap with human experience.” Bios: Steven Shu, Chief Product Officer at Calendly Steven brings over 8 years of AI expertise to Calendly.

AI 198
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The State of B2B SaaS SEO in the Age of AI [2025]

Kalungi

B2B SaaS SEO in 2025 isnt what it used to be. Learn how to adapt, dominate AI-powered search, and turn organic traffic into real pipeline growth.

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Clouded Judgement 3.14.25 - Authentication in the Age of AI Agents

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Authentication in the Age of AI Agents I've been reflecting lately on how AI agents might evolve and how they’ll be built. Specifically, I'm interested in the distinctions between web-based and desktop-based AI agents.

AI 162
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Best Examples of Using CRM Prospector to Increase Leads

Nimble - Sales

Customer Relationship Management (CRM) tools have become essential for businesses looking to optimize their lead generation and sales processes. Among the many options available, Nimble CRM Prospector stands out as a powerful tool designed to uncover and connect with leads The post Best Examples of Using CRM Prospector to Increase Leads appeared first on Nimble Blog.

Sales 52