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Customer retention is the new conversion

Intercom, Inc.

The latest batch of billion-dollar companies are built on high customer retention. This was around 2010. That whole idea is this concept of customer retention, and it’s the next frontier. High customer retention is built on great onboarding. Customer retention is, in a sense, the new conversion.

Retention 223
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Who is Eran Zinman | Co-CEO of SaaS Leader Monday.com

SaaStr

The Numbers That Matter: $10B+ Market Cap 180,000+ Customers 152% Net Dollar Retention (2023) 7x Growth in First 24 Months After IPO 1,000+ Employees Across 8 Global Offices What Did Zinman Do Differently? But Zinman saw something different – a chance to make work management visual, intuitive, and actually enjoyable to use.

Scale 258
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Scaling The Top SMB SaaS Companies: What It Takes with GGV Capital Managing Director Jeff Richards and GGV Capital Partner Tiffany Luck (Pod 647 + Video)

SaaStr

Rewind The Clock — How Did We Get Here Most small businesses in pre-2010 didn’t have computers in their store or restaurant. Delighting your customers and their end users means sticky customers and great retention. Most didn’t even have internet. Can you believe that? We’ve come a long way in a short amount of time.

Scale 245
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We?re About To See a Lot More SaaS Debt

SaaStr

2004-2010 marked the early days of SaaS where the model was still risky, and cloud providers were competing hard with their on-prem predecessors. . 110% net revenue retention? Because the SaaS model wasn’t entirely proven, venture capitalists took more risk, and expected a higher return. . Churn under 10% annually? Gross margin 85%?

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Benchmarking DataDog's S-1: How 7 Key Metrics Stack up

Tom Tunguz

DataDog provides a very popular IT monitoring solution that has grown from its founding in 2010 to a huge business. A big part of this sales efficiency is the net dollar retention difference across the group. DataDog is no exception. The company published its S-1 Friday. of gross profit, 60% better than the others.

Metrics 189
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Clouded Judgement 10.20.23 - Hyperscaler Q3 Preview

Clouded Judgement

For context on a 10Y at 5% - from 2010 to 2020 the 10Y averaged roughly ~2.5%. Said another way, the 10Y today is double what it averaged from 2010 to 2020. In general economic data has continued to come in strong (a data point suggesting inflation could stay sticky, and the economy can absorb rates staying higher for longer).

Cloud 167
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The key to fierce customer loyalty? Your support team.

Intercom, Inc.

The rise of the subscription model challenges businesses to place equal emphasis on conversion and retention , or risk spending themselves into oblivion. In 2010, leading management thinker Roger Martin declared we’re entering the age of “customer capitalism.” Customers, too, expect more and will put their money where their values are.

Scale 237