Intercom, Inc.

MAY 22, 2019

And then the entrepreneurial bug bit, and I started a bagel company in San Francisco – which as far as product-market fit goes, it was so amazingly easy to get there. Deepa: I’m always honored to share this, but we’ve been around since 2013 and have never lost anyone on the team.

Machine Learning 199

Machine Learning Artificial Intelligence Scale Technical Review 199

Tom Tunguz

APRIL 1, 2015

In 2013 with 40 employees, Stripe adopted email transparency , a policy that makes most emails public to everyone in the company. New Relic, Twilio and Stripe market to developers better than anyone else. They posted an update in late 2014 about the success of email transparency with 164 employees.

Startup 100

Startup Enterprise Technology Investment 100

Buffer Resources

MARCH 1, 2024

“I will never forget how extremely nervous I was for the first gathering during the retreat in 2013,” Åsa Nyström, VP of Customer Advocacy, told me. Almost 70 Bufferoos are flying from all over the world to gather in Cancún for a week of connection and collaboration.

Technical Advisors 21

Technical Advisors Travel Software Engineering Company Culture 21

Intercom, Inc.

MARCH 22, 2018

million round of venture funding from First Round Capital and others, scaled the team, got somewhat of product/market fit, but ended up selling early to TaskRabbit. Upon joining that team, I led online marketing and user acquisition growth for about a year. Adam: Did Thumbtack also reach product/market fit faster?

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

User Pilot

SEPTEMBER 16, 2024

Is your company ready to target new markets? What product marketing strategies can you use to increase your chances of success? To answer this, let’s explore: What a market development strategy is. Common methods companies use to enter new markets. Real-life SaaS examples of successful market development attempts.

Development 105

Development Strategy Marketing Technical Review 105

Intercom, Inc.

APRIL 22, 2019

Rick started Guru in 2013, after successfully founding Boomi (a cloud integration and data management company) and selling it to Dell. I then stayed with Dell for three years, and left to start Guru in 2013. How did you all get to product-market fit ? Kaitlyn : As you mentioned, this is your second startup journey.

Scale 156

Scale Scaling Underperforming Technical Team AI Search 156

Intercom, Inc.

FEBRUARY 28, 2019

That doesn’t mean his team overlooks traditional approaches; rather, they’re deploying a blend of tactics to create products with true, measurable value so powerful that it wows users and drives growth. Though he’s now HubSpot’s VP of Marketing and Growth, Kieran has seen it all. Can I get them to use it?

Part-Time VPE 137

Part-Time VPE Engineering Acquisition Metrics 137

Valuize Consulting

NOVEMBER 25, 2024

Hoberg, G, Phillips, G & Prabhala, N 2014, ‘Product Market Threats, Payouts, and Financial Flexibility’, The Journal of finance (New York) , vol. Huang, X 2022, ‘Financing Disruptive Suppliers: Payment Advance, Timeline, and Discount Rate’, Production and operations management , vol. 2015.09.001.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

SaaStr

JUNE 11, 2019

Keith : So from 2003 to 2013 before I joined Khosla Ventures, I was a pretty active angel investor in Silicon Valley. I’m not sure I’m at product market fit yet. Let’s shift now to the dynamics, or rather the stages of the startup, right? What’s the smallest deal you’ve done? I have an idea.

Merchant Services 274

Merchant Services Part-Time VPE Sales Hiring Scale 274

Casey Accidental

APRIL 18, 2018

Through various methods, Silicon Valley has drilled into the minds of entrepreneurs the concept of product/market fit. But what happens after you find product/market fit? Do you stop working on product? This process should be similar to finding product/market fit, but there are some differences.

Retention 99

Retention Mobile Acquisition Entertainment 99

SaaStr

JULY 11, 2019

That is when you’re iterating and improving across a single peak, a single mountain, a single workflow, a single product, you might be missing an entirely new mountain range that is much bigger, that is much wider, that actually gets you closer to that big, hairy, audacious goal faster than if you just focused on that single mountain.

Scale 157

Scale Marketplace as a Service Sales Recruiting Scaling 157

Intercom, Inc.

MAY 17, 2018

I first contacted Bob in 2013, because we didn’t know what to say on our marketing site. All we wanted to do at the start was to make internet business personal, but what we were building specifically was a way to make it really easy for people who run internet businesses to talk to their customers, and vice versa.

Sales Hiring 202

Sales Hiring Interviewing Scale Underperforming Technical Team 202

SaaStr

APRIL 23, 2019

How they came up with the idea of Brex, and product market fit. And the end of 2012, or beginning of 2013, we actually met, and decided to start one called Pagar.me One of the things that I feel like fintech companies really struggle with is what is product market fit? Did you have a product?

Sales Hiring 218

Sales Hiring Sales Recruiting Scale Payment Methods 218

SaaStr

APRIL 9, 2019

And, that was a product manager? Eric Yuan : Product marketing manager. Mallun Yen: So, let’s turn to product now. So, two years after you started your company is when you released the first product to general availability. That was January 2013. And we hired a product marketing person.

Sales Hiring 145

Sales Hiring Scale CTO Hire Marketing 145

SaaStr

SEPTEMBER 26, 2019

Gaetan Gachet : So myself, I joined the company back in 2013. million and it was back in 2013. Gaetan Gachet : … structure for sales and at product market fit? Okay, cool. So Laura asked me to sort of like bucket our different … Yeah, take pictures of that. Stages of growth. That was $54 million.

Scale 150

Scale Sales Hiring Sales Recruiting Technical Advisors 150

Casey Accidental

NOVEMBER 28, 2023

After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Specifically, how do I get this product I know is valuable in the hands of everyone it can be valuable to. As I have discussed in previous essays , product/market fit can be hard to interpret at the time.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

SaaStr

JUNE 23, 2019

Keith : So from 2003 to 2013 before I joined Khosla Ventures, I was a pretty active angel investor in Silicon Valley. I’m not sure I’m at product market fit yet. Let’s shift now to the dynamics, or rather the stages of the startup, right? What’s the smallest deal you’ve done? I have an idea.

Merchant Services 222

Merchant Services Part-Time VPE Sales Hiring Scale 222

Brian Balfour

JULY 5, 2017

In the introduction to this series I made the point that Product Market Fit isn't the only thing that matters. It is actually only one of four fits needed to grow a product to $100M+ in a venture-backed time frame. Why we should be thinking about it as Market Product Fit. So I won't rehash those points here.

Retention 76

Retention Product Marketing B2C Startup 76

User Pilot

NOVEMBER 23, 2023

According to World Economic Forum data , the number of jobs requiring the use of AI has increased by 450% since 2013. Product management is also affected by the trend. 92% of the PMs who took part in the 2022 study on the impact of AI on product management believed that AI is going to have a significant impact on product management.

AI 105

AI Management Data Analysis Technical Review 105

Sales Hacker

OCTOBER 30, 2018

by The American Association of Inside Sales Professionals 2013-2018. Lynne Zaledonis – SVP Product Marketing at Salesforce. Lynne Zaledonis is an experienced cloud leader and marketer, with a diverse background of over 17 years in CRM solutions and sales.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Andreessen Horowitz

NOVEMBER 14, 2023

So I had this idea for Mercury in 2013, but it didn’t start until 2017. 7 engineers, if you include me, one designer and one kinda product slash everything else, who’s my co founder. We actually raised 6 million upfront, so we had a lot more money, but I think pre-product market fit, it’s better to be sub 10 people.

Sales Hiring 93

Sales Hiring Banking Scale Pricing 93

Intercom, Inc.

SEPTEMBER 19, 2019

From day one, when we launched Close in January 2013, we wanted to own Close.com. We’ve purchased [link] and rebranded as Close [link]. — Close (@close) April 15, 2019. Steli: To be honest, a lot of people have reached out to me asking about this. That’s the domain that we would have liked to have, but it was not available.

Sales Hiring 184

Sales Hiring Scale Underperforming Technical Team Sales 184

Intercom, Inc.

MAY 12, 2020

Where you’ve shown me screenshots where you would talk to customer after customer in your areas of Intercom trying to find product market fit, customer after customer after customer after customer after customer. Over time, the product evolves and the market evolves. And so that’s how I built it at Intercom.

Underperforming Technical Team 173

Underperforming Technical Team Interviewing Communication B2B 173

OpenView Labs

AUGUST 24, 2020

It was table stakes for us to make this product actually good enough and easy enough to use—yet powerful enough to convince end users themselves to invest not just the money but, more importantly, the time and behavioral change effort to go and build on Airtable.”. Within a bottom-up approach , there are gradients.

Scale 53

Scale Consulting B2B Company Culture 53

ProfitWell

OCTOBER 1, 2019

Today, Zuora's Amy Konary creates a world in which subscribers are at the core, because she knows success is no longer measured simply by products sold. Plus, Recurly raises dough, Medium talks product marketing, and Beyond Pricing helps the common folk make a buck. Your top subscription news. Recurly raises $19.5M.

Technical Review 40

Technical Review Sales Recruiting Airlines Subscription 40

SaaStr

JULY 8, 2020

Aileen Lee: But these are also super… I mean, you were talking about growth stage companies where they’ve got strong product market fit. Aileen Lee: 2013. At least from someone you’ve met, the money’s there. Jason Lemkin: Anyone post-revenue. Seed is just a totally different game, right?

Investment 216

Investment Technical Review Part-Time VPE Development Team Review 216

Valuize Consulting

NOVEMBER 25, 2024

Hoberg, G, Phillips, G & Prabhala, N 2014, ‘Product Market Threats, Payouts, and Financial Flexibility’, The Journal of finance (New York) , vol. Huang, X 2022, ‘Financing Disruptive Suppliers: Payment Advance, Timeline, and Discount Rate’, Production and operations management , vol. 2015.09.001.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

ChurnZero

JUNE 3, 2022

This was back in 2013. You Mon: Even in more established departments like sales and marketing, you find roles where people [debate] where things should belong. Like sales development reps, should that belong in marketing or sales? Does product marketing belong on the product team or the marketing team?

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

ChurnZero

JUNE 3, 2022

This was back in 2013. You Mon: Even in more established departments like sales and marketing, you find roles where people [debate] where things should belong. Like sales development reps, should that belong in marketing or sales? Does product marketing belong on the product team or the marketing team?

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

How To Buy Saas

MAY 22, 2024

Powered By Search – Driving B2B SaaS Growth with SEO and PPC Powered By Search is a leading SaaS product marketing agency that drives pipeline growth for B2B SaaS companies. Improved Beezy’s sales pipeline and growth, a digital workplace solution for enterprises. Pricing: Starts at $45,000 per month with a fractional CMO 3.

Technical Review 40

Technical Review Sales Hiring Scale Marketing 40

Unbounce

JANUARY 11, 2025

In 2013, they changed prices on nearly 80 million products. During popular holidays, like Black Friday, they dominate competitors with the ability to change quickly to accommodate timely market changes. Inform product marketers, sales staff, and other marketers to make sure everyones in the loop.

Pricing 52

Pricing Payment Methods SaaS Payments Payment Services 52

Unbounce

JANUARY 11, 2025

In 2013, they changed prices on nearly 80 million products. During popular holidays, like Black Friday, they dominate competitors with the ability to change quickly to accommodate timely market changes. Inform product marketers, sales staff, and other marketers to make sure everyones in the loop.

Pricing 52

Pricing Payment Methods SaaS Payments Payment Services 52

SaaStr

NOVEMBER 17, 2021

Tope Awotona founded Calendly in 2013 with the mission of simplifying scheduling for everyone. Most companies will discover additional revenue-growth opportunities and expand upon those by introducing add-on products or secondary product lines. Enter your email below for the latest SaaStr updates. Quick Facts About the Panel.

Leadership 277

Leadership Product Marketing Strategy SaaS 277

SaaStr

FEBRUARY 4, 2022

One hour, every other month for seed companies or companies that are pre-product market fit. At Bain, Ajay’s passion is working with early-stage founders on team-building, culture, iteration of product-market fit, and scaling the early go-to-market operations. Here are some guidelines for private companies: .

Sales Hiring 298

Sales Hiring Scale Leadership Startup 298

SmartKarrot

MAY 11, 2021

In the product-market fit , hypergrowth occurs at Stage 4. Hypergrowth is essentially driven by market demand. This means that growth can occur always, but only if there is market demand- there will be hypergrowth. For example: Uber till 2013 had a cumbersome process for registering drivers online.

Systems Review 10

Systems Review Technical Review Customer Lifetime Value Innovation 10

SaaStr

NOVEMBER 8, 2023

Failure #7: Not Being Prescriptive Enough Early Enough Gainsight’s first product was software to scale Customer Success teams. In 2013, people didn’t even know what Customer Success was. It requires: Alignment across Product, Marketing, Sales, CS, and PS. The team at Gainsight didn’t know, so they’d say, “I don’t know.

Scale 289

Scale Sales Hiring SaaS Scaling 289

SmartKarrot

MARCH 8, 2022

Caroline Andreola is a Client Success Strategy professional with product development, product marketing, commercial planning, customer success , and project management skills to name a few. Hence, it’s no wonder that she has been continually voted the top Customer Success strategist since 2013. Caroline Andreola.

VP of Engineering 21

VP of Engineering Customer Success SaaS Payments Scale 21