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The 18 Outstanding Speakers at SaaStock LatAm 2019

SaaStock

The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm. In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. Starting as VP of Sales, in less than two years he became CEO.

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Slack’s Rachel Hepworth on bringing growth marketing to a high growth company

Intercom, Inc.

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation.

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Four ways customer education helps support the Customer Success team

ChurnZero

Every Customer Success team focuses on keeping customers engaged and ultimately, preventing churn. There is a 12 percentage point increase in the median YOY product subscription growth rate when training is integrated into the Customer Success plan. The bad news: It’s tiresome to answer the same questions day in and day out!

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PODCAST 123: How to Go From a Transactional Model to a Subscription Model with Brandon Meyers

Sales Hacker

He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years. Sam Jacobs: Is it a subscription service? Is it recurring revenue, or is it delivered in a different way?

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Why You Need FULL Funnel CRO Right Now

FastSpring

Dave has gleaned some valuable CRO insights since he founded Browser to Buyer in 2016, which he shared with FastSpring CMO and Growth Stage podcast host Dave Vogelpohl in our latest episode. That’s why Dave recommends testing all the way through to the client or customer taking a subscription. Jump to highlights.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. Turns out a founding team of six MBAs creating a full suite of products sold solely to SMBs can become a multi-million dollar public company in nine years – and continue growing rapidly ($77.6 million in 2013 to $115.9

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Guru’s Rick Nucci on using automation to scale your customer experience

Intercom, Inc.

Businesses also win if, as a result of AI, teams are able to create more white-glove moments that turn users into customers for life. Here are five quick takeaways: Businesses focused on scaling need to think of customer support as a revenue team , not a cost center. For us, that first fit was with growing sales teams.

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