SaaStr

DECEMBER 2, 2021

A lot has changed since 2016, but SaaStr is still bringing you the best advice from industry leaders, and we don’t plan on stopping. With 500+ episodes and almost 5 years behind us, we thought this would be a fun time to share the Top 25 episodes of all time. Today, we’ll dive into 25-13.

Scale 315

Scale Benchmarks Enterprise Leadership 315

Tom Tunguz

JULY 28, 2016

Through the end of July in 2016, $70B worth of SaaS companies sold. This new behavior is a shift in strategy for private equity firms. In 2016, these PE firms aren’t following that playbook. Their size follows a power law with LinkedIn at $26B and Netsuite at $9.3B. But it’s not happening yet.

Payment Solutions 100

Payment Solutions Payments SaaS Acquisition 100

Tom Tunguz

JANUARY 4, 2019

As for the growth rates, the 230% projected growth rate is close to the triple, triple, double, double, double growth strategy that has permeated SaaS. To be fair, 22% of companies raised at $0 in ARR. But the average MRR has increased substantially from the last time I analyzed the data. note I’m switching from median to average here).

Benchmarks 261

Benchmarks Startup SaaS Data Analysis 261

Tom Tunguz

JANUARY 25, 2016

My father keeps a copy of Michael Porter’s Competitive Strategy on his bookshelf. An imposing dark gray tome, Competitive Strategy is a business classic. As the cost of capital increases in 2016, these winner take all rounds will become less and less common. Rather, fundraising will no longer be exclusively sufficient.

Startup 100

Startup Investment Technology Strategy 100

SaaStock

MARCH 8, 2019

After 11 years in finances, in 2016 she became the CFO of Brinc.io, boldly entering into the tech world. Jessie provides invaluable know-how to portfolio companies on cash flow, fundraising, and financing strategies. Her specialties are SME digitalization strategy, CRM and sales growth, and business process optimization.

VP of Engineering 264

VP of Engineering CTO Coach Venture Capital SaaS 264

SaaStr

SEPTEMBER 23, 2022

Cloud 100 multiples have fallen in 2022 –– ARR multiples rose nearly fourfold from 9x in 2016 to 34x in 2021 and down to 30x in 2022. Key Takeaway Strategies For Becoming a Centaur. VC funding has decreased 23% quarter-over-quarter in Q2 of this year. This compression has led to a rise in hesitation in private funding markets.

Cloud 310

Cloud Benchmarks Trends Business Model 310

SaaStr

JULY 14, 2022

This led to our first meet-ups in 2013 and 2014, the first SaaStr Annual in 2015 , the industry’s leading podcast in 2016, the first SaaS founder coworking space in 2017, and SaaStr Pro , the first learning management system for SaaS founders in 2018. 2016 The Second SaaStr Annual: From Impossible to Inevitable .

Scale 313

Scale Sales Recruiting CTO Hire New CTO 313

SaaStr

FEBRUARY 2, 2022

2016’s Lesson from Quip. There’s no harm, of course, in celebrating big numbers — but not at the cost of neglecting a go-to-market (GTM) strategy. In the end, users don’t care about your tech or marketing strategy, but how well your product can serve them. 2018’s Lesson from Salesforce. Plan accordingly.

Sales Hiring 290

Sales Hiring Scale Enterprise Mobile 290

Tom Tunguz

NOVEMBER 10, 2017

I first read about this idea in the 2016 Amazon Shareholders letter. But for most daily business decisions about strategy, product, marketing, engineering and other teams, disagree and commit is a powerful notion to capitalize upon a startup’s principal advantage in a market: execution speed. Disagree and commit.

Management 230

Management Leadership Engineering Startup 230

Neil Patel

MAY 4, 2021

Create a Content Strategy. Once you have a niche, it’s time to build your content strategy. For my content strategy, I have strict goals I set for myself to create a set amount of social posts on each network while maintaining blog quality and working on side projects. Start as the expert among your friends and peers.

Social Media 145

Social Media Strategy Construction Branding 145

SaaStr

DECEMBER 27, 2019

You could spend days reading about pricing and pricing strategies in software on the web, but a lot of this content doesn’t really hit one, basic fundamental point — there is no real reason any particular piece of software should cost anything in particular. note: an update of a classic 2016 SaaStr post. Or something.

Pricing 339

Pricing Enterprise Software Sales 339

Tom Tunguz

APRIL 18, 2016

Starting in late 2015 through the first quarter of 2016, founders have shifted their seed fundraising strategies toward a single investor. in 2016 Q1. Seeds led by a single investor have increased by 50% in these trailing six months. The chart above plots the number of seeds rounds by year.

Investment 100

Investment Strategy Venture Capital Trends 100

User Pilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Strategy 105

Strategy SaaS Customer Lifetime Value Development 105

SaaStr

JANUARY 11, 2023

Since 2016, he prefers to make about three or four investments per year, usually within the $1 – $4 million range. . However, for 2023, this strategy may not work as well, and company budgets must be considered more carefully. . billion), Talkdesk (valued at $10 billion) and Salesloft (sold for $2.3

Venture Capital 242

Venture Capital Investment Sales Hiring Entrepreneurship 242

Kellblog

AUGUST 27, 2022

Play Bigger hit the Sand Hill Road scene in a big way after its publication in 2016. Since we’re talking about the marketing strategy game, I want to introduce another book, less popular in Silicon Valley but one that nevertheless deserves your attention: Playing to Win. Strategy should inherently be about winning.

Strategy 142

Strategy Marketing Startup Customer Success 142

SaaStr

SEPTEMBER 15, 2023

In 2016-17, the Freshworks team asked themselves: What could kill us? Having a hiring strategy focused on young people with a learning mindset and mapping their core talent to whatever job they’re doing. So, they decided to overlay a field sales motion and go after larger customers. AI was the biggest threat.

Sales Hiring 290

Sales Hiring Scale SMB SaaS 290

SaaStock

FEBRUARY 14, 2019

In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. In 2016, he co-founded Meetime, an Inside Sales Strategies company and now serves as its CMO, building a powerful branding and content creation operation. and Brazil with process optimization.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Neil Patel

AUGUST 19, 2021

Then create a content marketing strategy around YouTube. In 2016, the search engine giant bought the video-sharing site and has integrated the platform with search results. YouTube Resources: YouTube Marketing: Tips, Strategies, Best Practices for 2021 YouTube SEO: Quickest Way to Rank #1. Writing not your style? The solution?

Strategy 145

Strategy Marketing Sales Hiring Scale 145

Tom Tunguz

FEBRUARY 19, 2018

In 2016, SaaS multiples fell 57% from their highs. If there is a market correction, and the company is not yet profitable, reorienting the business to sustain the same cash burn ROI is a prudent strategy. That doesn’t mean a business should spend cash without an eye or two on the balance sheet. Overnight, ROI math changes.

Startup 196

Startup Sales Hiring SaaS Revenue 196

Buffer Resources

JUNE 13, 2024

Without a solid distribution strategy, even the best creative can get lost in this vast universe of content, failing to make an impact and costing you dearly without generating the intended ROI.   Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency.

Strategy 129

Strategy Social Media Development Team Review Software Review 129

Tom Tunguz

JANUARY 10, 2016

Investment strategies for these types of investors can change quickly. More than 40% of the dollars invested in Series B and later rounds originating from corporate venture capital, mutual funds, hedge funds and family offices. This money isn’t committed to startup investing.

Venture Capital 100

Venture Capital Startup Marketing B2C 100

SaaStr

MAY 15, 2019

In 2016 they sold Pagar.me, left Brazil and enrolled in Stanford. From P&G, Jennifer became Chief Strategy Officer for Mincom, then President and CEO of Keynote Systems and finally CEO of PagerDuty which she has helmed since 2016. At 16, Henrique founded Pagar.me, a Brazilian Stripe with co-founder Pedro Franceschi.

Sales Recruiting 173

Sales Recruiting Software Review Technical Review PayPal 173

FastSpring

APRIL 1, 2021

In this piece, I will walk you through a few strategies you can use to increase your free trial conversion rate. No matter the opportunity or issue, tracking your free trial conversion rate helps you understand if your strategy works for you (and your customers). It requires strategy and near-perfect execution.

Payment Solutions 138

Payment Solutions SaaS Payments Payment Methods Strategy 138

SaaStr

JUNE 23, 2023

In June of 2016, the beginnings of Loom, called OpenVid, became the number one Product Hunt that day, and the following day, they launched more videos than the day before. They had made it. At the end of the day, their job was to figure out how to enable more people to record and share with one another.

Startup 246

Startup Company Culture Marketing Communication 246

SaaStr

SEPTEMBER 27, 2023

Christoph Janz, General Partner of Point Nine Capital, shares what it takes to raise capital in SaaS, overall investment activity in 2023, and how to develop a convincing AI strategy. In 2016, Janz did research and tried to answer this. Half the investors want to hear a convincing AI strategy when talking to founders.

AI 209

AI Underperforming Technical Team Cloud Strategy 209

Tom Tunguz

SEPTEMBER 3, 2017

The flat strategy is the most basic. The linear strategy is an offset. The geometric strategy is even more extreme than the offset strategy but with the same idea. These three strategies are quite different. Let’s compare the costs of these three different strategies. That is OTE. When to use each one?

Sales Recruiting 160

Sales Recruiting Sales Hiring Data Sales 160

Natalia Luneva

JANUARY 7, 2023

Looking for: Microsoft office and home business 2016 free. Microsoft Office 2016. Plus, discover and organize the information that’s most relevant to you right now across all your Office microsoft office and home business 2016 free. Click here to Download. Manage your Office profile with Delve. Find a Microsoft expert.

Payment Services 52

Payment Services Payment Features Payment Solutions Payment Methods 52

Sales Hacker

SEPTEMBER 25, 2024

Account-Based GTM The underlying architecture that most account-based strategies are based on a “pyramid-shaped” ABM deployment model has become outdated, yet it is still often leveraged. It was launched back in 2016, which given the rapid pace of go-to-market innovation, is becoming obsolete.

Scale 111

Scale Outsourced Development Enterprise Innovation 111

Intercom, Inc.

MAY 21, 2019

Since we first published Intercom on Onboarding back in 2016, awareness about the critical importance of excellent user onboarding has grown considerably. A framework for creating your onboarding strategy. Now you’ll learn: How to identify the low-hanging fruit in onboarding. How to make a great first impression.

Onboarding 29

Onboarding Software Strategy SaaS 29

SaaStock

MARCH 1, 2019

What is far more valuable is a focused market strategy beyond initial scattered foray. Tencent has done 43 investment deals in 2018, 72 investment deals in 2017 and 50 in 2016. Founded: 2016. It assists portfolio companies with capital, as well as with help in strategy, marketing, tech, and HR. Founded: 2013.

SaaS Payments 190

SaaS Payments Venture Capital Payment Services Telecommunications 190

User Pilot

DECEMBER 17, 2021

Today we’re going to cover various pricing models, when to use freemium, and how you can leverage psychological tactics in your pricing strategy. SaaS pricing strategies differ from traditional products because most businesses use a subscription-based SaaS pricing model. Foot-in-the-door pricing strategy. Value disconnect.

Pricing 98

Pricing SaaS Payments Scale Strategy 98

User Pilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. What if you could implement a simpler engagement strategy tied directly to your product’s core feature? Table of Contents.

Engagement 98

Engagement Strategy Onboarding Sales Hiring 98

Tom Tunguz

JANUARY 1, 2017

The company provided full year data through 2016. in revenue through 2016. License software is going in the other direction: License revenue in the nine months ended October 31, 2016 decreased by $2.2 in cash in 2016 on $150M in revenue, or about 28% of revenue. AppDynamics employed a top-down strategy.

Benchmarks 100

Benchmarks Metrics Software Review SaaS 100

SaaStock

JANUARY 30, 2019

Founded: 2016. It supports them with their go-to market strategy, marketing, sales, customer success, and business development. The DGF team provides valuable support to businesses in crafting their strategy, operations, governance, and finance. Canary offers access to its extensive network for its portfolio companies.

Venture Capital 155

Venture Capital SaaS Healthcare Finance 155

Upscope

MARCH 30, 2019

When a serial entrepreneur building yet another great company says he wished he'd known to work on his go-to-market strategy (GTM) before anything else, it stopped me in my tracks. What is a go-to-market strategy? Contents What is a GTM strategy? Why have a GTM strategy? What are the major components of a GTM strategy?

Sales Hiring 94

Sales Hiring Strategy Marketing Education 94

Valuize Consulting

NOVEMBER 25, 2024

This guide explores how financial frameworks such as Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period, Return on Assets (ROA), and Return on Equity (ROE) can be seamlessly integrated into Customer Success strategies to enhance customer relationships and align investments with measurable business outcomes. 2015.09.001.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

Sales Hacker

JUNE 16, 2020

What if I told you there was a simple, 3-step strategy that takes the guesswork out of your sales cadence and accelerates prospect responses? We caught onto this in about 2016 and haven’t looked back since. What Is the Triple Touch Strategy. It may sound like magic, but it exists. Let’s see what it’s all about.

Social Media 135

Social Media B2B Leadership Communication 135