Clouded Judgement

JUNE 19, 2024

The charts below show the change in quarterly revenue YoY (so Q1 ‘24 rev - Q1 ‘23 rev) going back to 2017. It’s worth pointing out that Azure is a bit above the long term trendline, while AWS is still below (but accelerating up).

Cloud 318

Cloud GCP(Google Cloud Platform) Software Azure 318

SaaStr

AUGUST 20, 2019

In this session, Anna and Sameer will highlight SendGrid’s journey from growth stage through acquisition and why focusing on people and culture is mission critical to success as a company goes through the scaling process. I’m Sameer Dholakia, CEO of now Twilio SendGrid as of Friday after our completed acquisition.

Scale 159

Scale Acquisition Scaling Sales Hiring 159

SaaStr

APRIL 30, 2022

Customer Acquisition Cost (CAC). & Customer acquisition. Customer acquisition is basically how much do you spend in terms of sales people, sales team, and in terms of marketing to acquire a new customer. But also generally pretty high CAC, customer acquisition costs. Or maybe ARR, depending on your model. Transcript.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

SaaStr

SEPTEMBER 13, 2020

We’ve all seen AWS and what they’ve done with their platform. You can also find your second act inorganically via acquisition as Twilio did with SendGrid. This one is niche, but it’s interesting, not doing mergers and acquisitions sooner. You changed the name to ZoomInfo after that acquisition.

Sales Hiring 235

Sales Hiring Scale Payments Cloud 235

Baremetrics

FEBRUARY 19, 2018

Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the coming year. For example, Amazon Web Services or AWS in the bank description is very likely to go to Cost of Revenue under Hosting. Sales & Marketing. Next, we set up your Sales & Marketing (S&M) costs.

Startup 81

Startup DevOps as a Service Customer Lifetime Value SaaS 81

User Pilot

JULY 23, 2020

If “marketing” is only a matter of new customer acquisition for you, then you’re missing the point of being in SaaS. According to Mixpanel research from 2017, the cross-sectoral average rate was 20%. Day 1 Retention. Week 1 Retention. Month 1 Retention. Retention Marketing after the First Month. What is Retention Marketing?

Retention 95

Retention SaaS Payments Strategy Payment Solutions 95

SaaStr

JUNE 25, 2019

Now, I have some background with luck because in between some long stints with other companies, seven years at Eventbrite and 15 years at Ticketmaster before, I spent five years of my life playing poker for a living and learned an awful lot about luck and positive outcomes as well. First off, in 2013 we made our first acquisition.

Engineering 184

Engineering Part-Time VPE Sales Hiring Scale 184