article thumbnail

A Look Back: How $13 Billion Ramp Began To Scale with Co-Founder and CTO Karim Atiyah

SaaStr

” This framework can be applied across every aspect of building and scaling a company: 1. “These individuals scale with the company and can grow into 10x performers.” Vendor Selection: Choose Partners Who Can Scale With You The same asymmetric framework applies to selecting vendors.

CTO Hire 213
article thumbnail

High NRR Can Scale Infinitely. Invest More There.

SaaStr

Twilio’s NRR since 2019. But the vast majority of the top SaaS and Cloud companies have shown top-tier NRR can scale forever. The post High NRR Can Scale Infinitely. Pretty consistent. A question so many of us had in the earlier days of SaaS was … will we max out all our bigger customers? So there are no excuses.

Scaling 340
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte

SaaStr

So at BILL’s scale, you have to put programs into place across the company to connect employees to customers, to help you focus on all the different stakeholders vs just the contract signer. That was always the plan when BILL went public in 2019. SMB Unit Economics: Why Is 6 Quarters the Right Target for SMBs at Scale?

SMB 310
article thumbnail

Transitioning from Sales-Led to Product-Led Growth and Scaling to $100M ARR With Apollo’s CEO Tim Zheng

SaaStr

CEO Tim Zheng came to SaaStr Annual to share the deep dive on the journey from SLG to PLG here: Initial Challenges and Market Position In 2019, Apollo.io The post Transitioning from Sales-Led to Product-Led Growth and Scaling to $100M ARR With Apollo’s CEO Tim Zheng appeared first on SaaStr. found itself at a critical juncture.

Scale 164
article thumbnail

4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. October 29, 2019 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST.

article thumbnail

5 More Interesting Learnings From HubSpot at $2.4 Billion in ARR

SaaStr

Yet, its $36k+ ARR customers are now 28% of its base, up from 15% in 2019. $36K+ Deals Also Increased to 28% of the Base Shopify has seen something somewhat similar, as both have gone upmarket, growth in SMB and smaller customers have still kept up. At HubSpot, it has more and more smaller customers as part of its Starter plan.

SMB 315
article thumbnail

The 3 Secret Ingredients for Scaling to $100M ARR with Bitly CEO and CPO

SaaStr

Bitly CEO Toby Gabriner and CPO Kelsey Stevenson share the three secret ingredients that helped them when scaling to $100M ARR and what they could have done differently. Hitting a Plateau in 2018 The company ran into a bit of a plateau around 2018-2019. $100M is the magic number all SaaS companies are trying to achieve.

Scale 303