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5 Interesting Learnings from Asana at $750,000,000 in ARR

SaaStr

So the overall “project management” space has seen widely disparate impacts from the SaaS partial downturn of 2022-2024. The former often had a tough time from 2022 to 2024. This isn’t unqiue to Asana, it’s true of many SaaS leaders at scale, from Zoom to Shopify. It’s been a tale of two worlds.

AI 301
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Redpoint: 31% of All VC Money Last Year Went Into Just 20 Deals

SaaStr

So we’ve all watched the mega VC rounds for OpenAI, Databricks, Anthropic etc as VCs deploy billions into the AI winners at scale. From 2020-2022, the top 20 deals were just 6%-8% of all VC capital. At a scale we haven’t seen before. But just how much of venture capital overall is going to … the top names?

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Where Are The 2021 Unicorns Today? 60% Are Stuck In Limbo, Per Carta

SaaStr

Everyone resisted in 2022 and into 2023, but by 2024 they began to capitulate. Over 60% haven’t raised funding since 2021 and likely never achieved the scale to do so, or have seen growth slow: Per Carta, a , : 374 of the original 616 pool had not raised any subsequent rounds. 83 have raised a flat or up round (13.5%).

Scaling 307
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Usage-Based Revenue Models: Successes and Pitfalls from Checkr COO Lindsey Scrase on CRO Confidential

SaaStr

Having joined Checkr from Google in 2022, Lindsay shared valuable insights about identifying and executing on major opportunities for improvement within an already mature go-to-market organization. Checkr’s go-to-market strategy was already well-established when Lindsay joined in 2022.

Revenue 293
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Scaling Your Startup and Getting Funded: Key Lessons from Seasoned Pros

Speaker: Brian Chang, Managing Director of Warburg Pincus & Scott Schwan, Chief Product Officer of A-LIGN

Scaling your SaaS business to the growth stage requires a strong product/market-fit, an optimized marketing funnel with repeatable sales processes, and a strategy for customer retention. Navigate roadblocks to scale and maintain focus on the long-term vision. April 13th, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 GMT.

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70% of Pipeline from Marketing Comes From Just 4 Things

SaaStr

Not a shocker but useful to see this across 100+ leading B2B scale-ups. And we all got out of practice here in 2020-2022. What they learned: Marketing drives 48% of pipeline across B2B companies. Sales drives 33%. And Partners and Channel 15%. An interesting break-down. That’s it. But they are … work. Or phone them in.

Scale 288
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Top 5 SaaStr Annual 2022 Sessions (So Far!)

SaaStr

We’re less than 60 days away from SaaStr Annual 2022! 10 Lessons Learned Scaling to $1B Valuation with Drift’s Co-founders. Scaling Revenue in 2022: What’s the Same and What’s Different? The post Top 5 SaaStr Annual 2022 Sessions (So Far!) Sep 13-15 in the SF Bay Area!! Fully vaxxed.

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The Ultimate Gartner Report to Driving Growth & Recurring Revenue

In 2023, companies are looking to improve their revenue and drive sustainable growth by scaling their subscription offerings, to increase the rate of growth and resilience by moving from one-time sales to recurring revenue. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S.

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Feedback Management: A PM's Key for Continuous and Impactful Product Growth

Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo

Best practices for measuring and analyzing customer feedback at scale. August 11, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm GMT Feedback implementation frameworks that increase the precision and accuracy of the features being built.

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Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

Scaling a successful product after PMF has been established. October 25th, 2022 at 12:30 pm PT, 3:30 pm ET, 8:30 pm BST. This discussion will cover: Techniques for determining the unmet needs of your target audience. Creating an iterative process to identify Product Market Fit.