SaaStr

JANUARY 12, 2024

” — mostly from folks who had a tougher 2023. 2023 wasn’t hard for everyone: First, it was mainly hard for folks that sold into “tech”, broadly speaking : Monday sells mainly outside of tech — it crushed 2023. The average public SaaS company saw it’s stock price up 40%.

Sales Hiring 317

Sales Hiring Cloud Startup Pricing 317

SaaStr

JULY 18, 2022

Gartner: businesses will spend $100,000,000,000 more on software in 2023 than 2022. Yes, $100B more in 2023. in 2023, up from 9.6% That means $100 Billion more software spend in 2023 than 2022. So far at least — 2023 still looks good. The post Gartner: Software Spend Will Still Grow by $100 Billion in 2023.

Venture Capital 347

Venture Capital Software Cloud Forecasting 347

SaaStr

DECEMBER 29, 2022

But 2023 is so … unique. So with that … here are Your Top 10 New Year’s SaaS Resolutions for 2023: #1. This is so much more important in 2023. Raising prices may or may not work for you. You need the team sharp to retain your customers in 2023. Go Hire That Missing VP! A great VP of Sales. Of Marketing.

Sales Hiring 292

Sales Hiring Venture Capital Healthcare Communication 292

SaaStr

DECEMBER 11, 2023

So there’s a perhaps obvious conversation everyone should be having, but isn’t: “Look, in 2023 we basically hid inside our existing customer base. We pushed through record price increases. And we saw even folks like Slack that had never done a true price increase do one for the first time. We made it harder to cancel.

Cloud 322

Cloud Pricing Customer Success Metrics 322

SaaStr

SEPTEMBER 3, 2023

If your customers love and trust you, they buy more from you More products, more seats, bigger editions, more use cases Seen this in every single SaaS company I've ever worked with Few do everything they could here — Jason ✨Be Kind✨ Lemkin  (@jasonlk) August 27, 2023 In simpler times, this thinking is a positive. Almost no one.

Scale 293

Scale Market Segmentation Customer Success Pricing 293

SaaStr

DECEMBER 27, 2024

.” The SaaS Market Has Turned a Corner According to Brian, who sees the market through multiple lenses as HubSpot’s Chairman and through his role at Sequoia Growth and Propeller VC, the SaaS downturn that dominated 2022-2023 ended recently. “It felt like we came out of the recession in Q3 of 2024,” Brian noted.

AI 284

AI Marketing SaaS Interviewing 284

SaaStr

OCTOBER 20, 2022

One thing that is clear is that public SaaS and Cloud stock prices are way down. They aren’t perfect, but given how many CIOs they interview — over 2,200 for this survey — they’re one of my favorite sources for what’s happening in 2023. to $880 Billion in 2023 appeared first on SaaStr.

Forecasting 300

Forecasting Artificial Intelligence Software Business 300

SaaStr

MARCH 14, 2024

That’s way up from 60% in 2023. Mobile Subscription Pricing is Flat, Not Up This is interesting. I suspect it’s because of the huge friction in mobile of moving beyond organic price points like $9.99 a month to pricing, especially for the existing base. #3. So in many ways, they have to be better.

Mobile 320

Mobile Subscription Payment Features Pricing 320

SaaStr

JUNE 10, 2023

If you do raise prices, how about also adding more value than price increase? 2023 has become the year of not just the aggressive price increase, but the threatening renewal conversation. 2023 has become the year of not just the aggressive price increase, but the threatening renewal conversation.

Pricing 266

Pricing SaaS Marketing Customer Success 266

SaaStr

JULY 24, 2023

So price increases have been the name of the game in SaaS for the past 12 months, in many (not all) cases to help make up for slowing growth: Zendesk up 16% Salesforce up 9% Google Workspace up 20% HubSpot up 12% Webflow up 16% Shopify up 33% Slack up 10% And some of them like Slack and Salesforce hadn’t raised list prices in quite some time.

Pricing 246

Pricing Software Review Churn SaaS 246

SaaStr

FEBRUARY 7, 2023

Take a look at just some of the topics and mentors hosting Braindates: Core metrics to track for SAAS with Tarush Aggarwal, Founder & Ceo at 5X Pricing as a growth lever – How, what, why? The post Braindates Are Open for SaaStr APAC 2023! Happy Brain-dating! See you at SaaStr APAC. appeared first on SaaStr.

VP of Engineering 293

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 293

SaaStr

NOVEMBER 23, 2022

Early Bird tickets for all of them are on sale now as incredibly cheap prices (50% below cost) so pick up tickets for you and your team now! On September 6-8, it’s time for SaaStr Annual 2023! The post SaaStr Will be BIG in 2023 with SaaStr APAC, SaaStr London, and SaaStr Annual ‘23! We’ll have. Just contact us here !

Scale 293

Scale Cloud Scaling Pricing 293

SaaStr

MARCH 30, 2023

In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! Our commercial negotiators use the pricing insights from our database to then go and negotiate on our client’s behalf. Grab tickets here. appeared first on SaaStr.

Outsourced Development 271

Outsourced Development Acquisition B2B Pricing 271

SaaStr

SEPTEMBER 20, 2023

While 2022 was a gloomy year, the skies are parting in 2023. A lot of the uncertainty of 2022 stemmed from changing macro conditions, and now 2023 is seeing more stabilization. In 2021, the average multiple was 34x, decreasing to 30x in 2022, and 26x in 2023.

Cloud 306

Cloud Payments Software Review Payment Solutions 306

SaaStr

AUGUST 23, 2023

Dear SaaStr: How Do You Price a SaaS Product in a New B2B Market? The simplest answer is usually to copy the pricing from the closest public company or other break-out leader you can find that is vaguely similar. I guessed the pricing almost immediately. That everyone knows, and knows the price points of. I’ve lived it.

Pricing 245

Pricing B2B Scale Marketing 245

SaaStr

DECEMBER 22, 2022

SaaStr events couldn’t happen without our partners, and we wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2023. Deliver a better buyer experience by combining content, price quotes, e-sign, and sales transactions into a single, mobile-friendly webpage. appeared first on SaaStr.

Scale 54

Scale Onboarding Government compliance 54

SaaStr

DECEMBER 29, 2022

SaaStr events couldn’t happen without our partners, and we wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2023. in SaaS purchases across 1,300+ suppliers, the Vendr SaaS buying platform enables the world’s fastest-growing companies to purchase SaaS, without friction and at a fair price.

Scale 272

Scale Underperforming Technical Team B2B AI 272

SaaStr

FEBRUARY 2, 2023

In February 2023, we’re heading to Singapore for our first APAC event and we wanted to give a special shout-out to some of the companies that will be there with us! We’ll see 1,000+ of the best SaaS founders, execs, and VCs February 22-23 at SaaStr APAC 2023 ! RI pricing for On-demand usage. Grab tickets here.

Cloud spend optimization 260

Cloud spend optimization AWS Scale compliance 260

SaaStr

JANUARY 31, 2023

So Zoom and Shopify are the latest SaaS leaders to do price increases — albeit very differently. Although it’s more impactful than it sounds, because that’s an almost 7% price increase. Bigger accounts and enterprise pricing in some cases is going up much more: Shopify’s increases are much, much bigger.

Pricing 274

Pricing Merchant Services Payment Solutions Payments 274

SaaStr

SEPTEMBER 22, 2022

We’ll officially be back next year, Sept 12-14 2023 at the San Mateo County Events Center for an even bigger, more festival-style SaaStr Annual. Plus a few new things are on the horizon for 2023! Early bird tickets for SaaStr Annual 2023 just launched. Reserve them here for our lowest price of the year. .

Pricing 190

Pricing 190

SaaStr

JANUARY 19, 2023

In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! in SaaS purchases across 1,300+ suppliers, the Vendr SaaS buying platform enables the world’s fastest-growing companies to purchase SaaS, without friction and at a fair price.

Sales Hiring 261

Sales Hiring Scale Cloud Churn 261

SaaStr

OCTOBER 27, 2022

In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! Deliver a better buyer experience by combining content, price quotes, e-sign, and sales transactions into a single, mobile-friendly webpage. Grab tickets here. .

Merchant Services 240

Merchant Services Payment Solutions Onboarding Payments 240

SaaStr

SEPTEMBER 8, 2022

Our ticket prices are actually down about 8%, and sponsor costs flat from 2020. But we will ourselves have to raise prices on November 1 on sponsorships about 10%-15%, for the first time in years. Same with digital media sponsorships, where we aren’t increasing pricing and our base has grown 30%+ the past year. The post Ouch!

Pricing 246

Pricing 246

SaaStr

JULY 27, 2023

Founders of 2023 ask themselves, “What does it take to raise money right now in this uncertain market environment?” 2023 is a bit more cautious and awkward. You can see how the market builds up until Q4 of 2021 with almost $63B of cash raised, and then fell to around $43B raised in Q1 of 2022 and $10B in Q1 of 2023.

AI 243

AI Trends Banking Benchmarks 243

FastSpring

OCTOBER 11, 2024

If you’re selling software at the same price into both the U.S. That said, there’s a silver lining: While monthly retention in the EU and North America remained stable from 2023 to 2024, Asia’s monthly retention rate improved by approximately 3%, showing positive momentum. and EU customer data to set “one-size-fits-all” global pricing.

Merchant Services 159

Merchant Services SaaS Payments Benchmarks Subscription 159

SaaStr

MARCH 18, 2025

Colin oversaw Wiz’s unprecedented growth from $0 to $100M ARR in just two years, helping the company achieve a $10 billion valuation and “decacorn” status by 2023. Trust Was Built Through Admitting Pricing Mistakes Wiz took the counterintuitive approach of quickly acknowledging errors in their pricing models.

Scale 185

Scale Sales Hiring Scaling Headcount 185

SaaStr

MAY 25, 2023

So ChartMogul pulled together some nice data and statistics across its 2,100 SaaS customers and users for its 2023 Benchmarks report here. But They Did Rebound A Smidge in 2023. The crazy growth of the 2020-2021 period peaked in Q1’21, and then just started falling right after that. appeared first on SaaStr.

SaaS 246

SaaS Benchmarks Startup Pricing 246

SaaStr

JUNE 29, 2023

As buyers grapple with expanding technology, higher prices, and a need for efficiency, SaaS companies need to deliver what their audience is looking for to win in the market. Vendr SaaS Consultant Katie Oates and Vendr Vice President of Customer Team Jeff Swank share eye-opening data and insights into buyer trends from 2023.

VP of Engineering 293

VP of Engineering Trends Cybersecurity Sales Hiring 293

SaaStr

MARCH 18, 2025

What VCs Are Funding in AI Today The AI funding landscape has evolved rapidly in 2023-2024. If 2023 was the “year of the demo,” 2024 should be the “year of production” – but most companies are still struggling to deploy AI successfully. This creates both challenges and opportunities for founders.

Technical Review 189

Technical Review Artificial Intelligence AI Marketplace as a Service 189

SaaStr

MAY 19, 2023

In an AMA at SaaStr APAC 2023, Black Mangroves Founder and Managing Director Arnaud Bonzom, and SaaStr Founder and CEO, Jason Lemkin answered some of the bigger questions about venture investing in 2023. Then things plummeted in November of 2022, and now things are leveling out in 2023. 2021 was a wild time. Do your homework.

Venture Capital 246

Venture Capital Management Business Model Trends 246

Clouded Judgement

OCTOBER 11, 2024

For software companies, this phenomenon can be a tailwind, as it drives accelerated deal closures and increased sales velocity, sometimes with less price sensitivity from buyers looking to quickly deplete their budgets. However, if we rewind the clock to a year ago, the budget flush at the end of 2023 felt stronger than most years.

Cloud 167

Cloud Cost optimization & reporting GCP(Google Cloud Platform) Software Review 167

SaaStr

DECEMBER 2, 2023

Many Cloud leaders stock prices are way, way up in 2023, the Cloud platform leaders have re-accelerated, and leaders like Shopify are having close-to-record years. The shutdowns in 2023 have been at a record pace, and it’s only going to continue in 2024. So things aren’t all “bad” in SaaS. But Be Kind.

Startup 318

Startup Cloud Pricing Data 318

SaaStr

DECEMBER 23, 2023

So I think 2023 may mark The End of Customer Success as We Knew It. Aggressive price increases across the board consumed much CS energy as well. #3. The Lack of Positive CS Outcomes in 2023 This compounded the change. The bottom line is almost everyone saw NRR fall in 2023 — the traditional metric of success for CS.

Customer Success 300

Customer Success AI Pricing Enterprise 300

SaaStr

OCTOBER 30, 2023

The past 18 months, it’s seemed like price increases and consolidation on core vendors has consumed more and more of SaaS IT budgets. That plummeted to 19% in 2023. That’s a huge drop: It is just plain harder to break out in 2023 than it was from 2H’20-early ’22. Are We Done With The App “Layoffs”?

Pricing 292

Pricing Enterprise SaaS Software 292

SaaStr

MAY 23, 2024

One piece I loved is how 2023 growth rates compared to 2022 for Top Quartile Software Startups. So Emergence Capital put together a great report here on B2B startups, “Beyond Benchmarks 2024” , with a ton of great data across 664 software startups.

Startup 341

Startup Benchmarks B2B Pricing 341

SaaStr

APRIL 5, 2022

Between Facebook costs going way up, and being harder to target; Apple blocking more mobile access; and the continued escalation of AdWords prices in crowded category, it’s harder and harder to get ROI here. Real-world events should have a huge 2022 and 2023.

Scale 322

Scale Mobile Cloud Pricing 322

SaaStr

AUGUST 7, 2023

Learn about the most important SaaS metrics for founders in 2023 with the CEOs of the most metric-oriented company, monday.com, and the founder of SaaStr. As we transition from the exuberance of 2021 into 2023, marketers have become super short-term focused. You can still measure something in the funnel. The takeaway?

Metrics 245

Metrics SaaS Sales Hiring Finance 245