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Microsoft as a Mirror - What We Can Expect for SaaS in 2023

Tom Tunguz

I’m watching public company earnings to identify early weaknesses in the software market. The transcript highlights the major trends in software of 2023. Spending Won’t Ramp Again Until Optimization Stops in about a Year Customers are optimizing their cloud spend in 2023. Yesterday, Microsoft announced earnings.

Azure 253
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Thanks to Maxio, Merge, Orum, SalesIntel, and Vendr for Sponsoring SaaStr Annual 2023!

SaaStr

SaaStr events couldn’t happen without our partners, and we wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2023. Empower your inside sales team by automating the hardest parts of outbound calling. The post Thanks to Maxio, Merge, Orum, SalesIntel, and Vendr for Sponsoring SaaStr Annual 2023!

Scale 272
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How to Close More Deals with Less Budget with Datadog CMO Alex Rosemblat

SaaStr

Datadog CMO Alex Rosemblat took the stage at SaaStr Annual 2023 to share how marketing teams can get more deals done with less budget. At the same time, they got more than 20% more marketing-qualified leads for their sales team. Pre-2023, the quality of leads or campaigns could be broken down into three general buckets.

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The Perils and Pitfalls of the “Been There, Done That” VP: Posers and Mercenaries

SaaStr

Sometimes it’s VP Sales (OK, often, this is the most common mishire — another post here on what a really great VPS can do for you, and how a poor one can wreck your company, coming). The #1 reason to do a start-up is Career Development. It’s one of our enduring topics on SaaStr. Sometimes it’s VP Marketing.

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90%-95% of Salespeople Won’t Make It At Your Startup. A 6 Part Test to Help You Get It Right.

SaaStr

Not that they are just "great at sales" — Jason Be Kind Lemkin  (@jasonlk) January 12, 2023. That doesn’t mean they are “bad” Many, in fact, will thrive as a VP or Director somewhere else. It’s just they won’t make it at your particular, early-stage, quirky, pre-brand startup.

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What’s Actually Working For SaaS PR In 2023 … And What Isn’t

SaaStr

What’s Actually Working For SaaS PR In 2023 … And What Isn’t Back when Jason wrote his SaaS founders’ guide to PR , he put out one of the most tangible and pragmatic guides to what makes hiring a PR firm truly worth it. What it does is give your company a bad name. It helps build morale for the team.

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The Latest 2023 Napkin Reveal: What it Takes to Raise Capital with Christoph Janz, General Partner of Point Nine Capital (Video + Podcast)

SaaStr

Given the massive downturn that started 18 months ago, many SaaS founders are nervous about what it takes to raise capital in SaaS in 2023 / 2024. Christoph Janz, General Partner of Point Nine Capital, shares what it takes to raise capital in SaaS, overall investment activity in 2023, and how to develop a convincing AI strategy.

AI 205