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Samsara was intentionally multi-product from the earliest days, and they carefully planned out scaling 5+ products to $100M+ ARR. At Samsara, they formalized this with practices like “Transportation Tuesdays” where 20% of sales capacity focused on transportation verticals.
Not everywhere, not at every start-up or scale-up. 78% of you see 2025 being better than 2024: In most of B2B, it may never be as easy as 2H’20 and 2021. It was a time when a pandemic lead to rapidly accelerating buying in a way we may never see again. 2025 should be (even) better. So it’s in the air.
He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM. He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM. The problem?
Even in 2025. One thing is clear is the team that send this isnt the A or B sales team. And a great example of running a very successful outbound program at scale here: And what I’d do better. So below is an email I got from the Slack team at Salesforce. Its just mid. Its pretty bad. Zero personalization. How inviting!
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical integration, misaligned expectations, and lack of preparedness.
SaaStr Annual has always been the go-to event for SaaS founders, executives, and investors, but 2025 is shaping up to be the best one yet. It’s 50% about the intersection of AI + B2B, 50% about GTM in 2025+, and … 50% about helping you meet the best of the best! 100+ scale-ups and start-ups showing you how they do it!
In the latest episode of SaaStr’s CRO Confidential Series, our host Sam Blond sits down with Ron Gabrisko, CRO of Databricks , to unpack the journey from $1M in ARR to crossing $3B ARR at the end of January 2025. His view is your sales team teaches your customers how to get value out of your product.
Gong has its 2025 State of Revenue out. That ties to our overall rough sales cycle data here: Dear SaaStr: What’s a Good Benchmark for B2B Sales Cycles? Is usually see 15%-20% as start-ups scale, but 25% is probably the right target as you scale. You can grab it here. Thats a bit higher than I expected.
Top Posts: #1: 2025 And The Rise of the Mech AE (Account Executive) #2: 2025 Should Be Better Than 2024 For Almost All Leading Public SaaS Companies #3: 38% of Bootstrapped Start-Ups Have Solo Founders. But Only 17% of VC-Backed Ones Do. And 10%-12% of Ones That IPO. #4:
Top Posts: #1: Why The Greatest Sales Teams Just Kill It On Dec 31. But in 2025, Step Up or Step Aside. #4: 2025 Will Be Radically Different. . #4: 2025 Will Be Radically Different. When Everyone Else Has Gone Home. #2: 2: Gong: $100k Deals Take About 70 Days to Close #3: Yes, You Need to Focus.
So one big theme of 2025 SaaStr Annual (May 13-15 in SF Bay) will be going deep on Vertical SaaS. We’ll hear from the CRO of $3B Clio (legal SaaS), the CEO and CRO of Flock Safety (police and safety SaaS), and dozens of others on how to scale their vertical SaaS industries and platforms. See you there! How Kyle does it here: #3.
Start-ups, scale-ups and public companies in 2021 would hire a lot of folks they just wouldn’t hire today. If you are running the same playbook in 2025 to get a job that you ran in 2021, it probably won’t work. But almost everyone growing even at “pretty good” rates is hiring. In 2021, it was the opposite.
Many of the early break out leaders in AI for B2B and otherwise have been “small but mighty teams” Honestly we’d all love it if that scaled. The Second “Problem” With Small But Mighty AI Teams … Is Enterprise Sales A tiny team can be fairly efficient with a 100% self-serve and PLG motion.
The Best Speakers In The World With hundreds of sessions from proven SaaS leaders who have scaled companies to significant revenue milestones, SaaStr Annual offers practical, actionable insights you won’t find elsewhere. Sessions typically focus on real metrics, strategies, and lessons learned, not theoretical concepts.
B2B Startups Spend 15% of Revenue on Sales and 10% on Marketing, Per SaaS Capital #4. Built a Bottom-Up AI SaaS Without a Single Sales Rep #5. The Top 10 Customer Success Metrics Investors Care About in 2025 with Gainsight CEO Nick Mehta #4. From $1M to $3B ARR: Databricks CRO Ron Gabrisko on Scaling a Revenue Rocket Ship
How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO” # 2. Samsara’s Rise to Vertical SaaS Leader and $1B+ ARR with Samsara’s CEO and Co-Founder” #3 What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg # 4. Carta: 43.6%
Meet Wyatt Jenkins: From Construction Sites to Chief Product Officer If you want to understand how vertical SaaS companies scale to $1B+ in revenue while staying true to their customers, there’s no better person to learn from than Wyatt Jenkins, Chief Product Officer at Procore Technologies.
So we’ll have ~20 of the latest AI start-ups from YCombinator at a special YC Demo Pod area at 2025 SaaStr Annual! Come meet them (and also watch 100+ present live at our first AI Demo Stage ) at 2025 SaaStr Annual, May 13-15 in SF Bay!! Businesses use us for customer support, leads qualification, and more.
Dear SaaStr: When Should I Hire Our First Sales Person, and Who Should I Hire? "The "The one cheat code to making your first sales hires. Because as a founder, you need to understand the sales process, the objections, and what resonates with your customers. Look for at least 18 months of SaaS sales experience.
At SaaStr AI Day 2025, Jim Palmer, Dialpad’s Chief AI Officer (and co-founder of TalkIQ, which Dialpad acquired), shared the tactical playbook they used to build and scale their AI capabilities. Here are the key learnings every SaaS company should know. The Build vs. Make this decision early.
How Codeium /Windsurf Built A Billion-Dollar AI Company and a Winning Sales Machine #2. The Top 10 Customer Success Metrics Investors Care About in 2025 with Gainsight CEO Nick Mehta #4. The 2025 SaaS Vibe Check: What Founders Need to Know Right Now with SaaStr Founder Jason Lemkin #5. Top Pods and Vids: #1.
As more SaaS companies rush to embed AI across their stack – from code generation to sales automation – the risks are scaling even faster than the benefits. It’s about getting your documentation right before you scale. It’s marketing gold and enterprise sales rocket fuel.
and try it here : I did a deep dive live on Workshop Wednesday with my Top 10 Learnings, and brought in Simon Farshid, founder of Assistant UI , which offers the leading platform to add ChatGPT-like interfaces to your own app and to add some color. It’s about doing things at a scale where there’s simply no human alternative.
pic.twitter.com/RhXYJqZuMg — Marc Benioff (@Benioff) February 26, 2025 Let’s dig in more 5 Interesting Learnings: #1. Only 21% of Salesforce’s Revenue is from … Sales This has been true for many years, but it often comes as a surprise to those that don’t know the company as well as they know its CRM. #2.
In-Person Sales Generate 3x Higher Conversions Per The CROs of Toast, Splunk, Brex and Slice Top Pods: #1. The Top 10 Customer Success Metrics Investors Care About in 2025 with Gainsight CEO Nick Mehta #5. The Revenue Playbook: Ripplings Top 3 Growth Tactics at Scale with Rippling CRO Matt Plank OpenAI to Hit $12.7
In this episode of PayFAQ: The Embedded Payments Podcast, host Ian Hillis welcomes Matt Downs, President of Worldpay for Platforms, to discuss software-led payments predictions for 2025 and beyond. Navigating market dynamics in 2025 and beyond Matt emphasized the cyclical nature of the payments industry, likening it to a pendulum.
Listen for the full insights into: How Flippa.com works to connect for-sale businesses with buyers while managing the complexities of valuation and seller expectations. When I was running it, it was a lot smaller than that, but scaled that up very, very quickly. And that’s substantial scale in.
Since then, it has IPO’d and transitioned to a new mature phase, where it’s highly profitable and focused on efficient scaling. ” Drew Houston has been CEO since Day 1 in 2008 and we’re super excited to have him speaking at 2025 SaaStr Annual, May 13-15 in SF Bay !
Top Posts: #1: Its 2025 And Even Salesforces Sales Team is Kind of Phoning It In (At Least Some Of It) #2: The #1 Reason SaaS Companies Stall Out at $15m-$20m ARR #3: AI is the Best Thing to Ever Happen to SaaS. Its Unlocking Even More Budget #4: Whats Really Going in Venture Today: Deals Are Down, But Big AI Dollars Are Up.
Building ‘opinionated products’ and the importance of customer intimacy Lessons learned from scaling Twitter’s ad business from zero to $650 million in three years. 15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54) Plus, an analysis of the top 75 trending sales AI tools.
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. Pain points in onboarding can quickly lead to frustration, so optimize continuously by treating onboarding as an iterative process based on user feedback and analytics.
Ensuring compliance in surcharging practices is critical, as violations can lead to substantial fines. While many partners excel technically, broader operational considerationssuch as resourcing and support considerations , sales strategies , marketing , and portfolio managementremain areas for growth.
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. You’re not alone.
In this article, we highlight the top 10 tech startup founders in the UK for 2025 (who you should be following if you arent already!), Victor Riparbelli As co-founder and CEO of Synthesia , the world’s leading AI video creation platform, Victor Riparbelli is a force to be reckoned with in AI-powered video production.
So we’ve had a lot of fun in our 5 Interesting Learnings profiling the top SaaS and Cloud companies at scale, from Slack to Zoom, from Shopify to Datadog, from Box to DropBox. And it’s gone much more aggressive in its sales motions. Google Cloud sees it hitting $760B+ in 2025. 60M folks use Google Meet every day.
Joselyn Goldfein , Managing Director at Zeta Venture Partners, which invests in AI and data infrastructure-focused startups from inception through seed stage And see everyone at 2025 SaaStr Annual, May 13-15 in SF Bay!! Large enterprises have an immediate need for governance solutions to handle AI at scale.
” So what 2025 customer success trends can we anticipate? For 2025, our experts expect to see customer teams owning more growth targets, demonstrating more impact, and adopting more sophisticated revenue workflows to drive growthultimately positioning themselves as a cornerstone of long-term growth. Its a bumpy road to the top.”
It’s also important to recognize that although much of this post focuses on large-scale nuclear fission reactors—because that’s what have been delivering civilian power for the past several decades—smaller, more modular reactors will likely play a major role going forward, perhaps as a means to address more local, and even hyper-local, energy needs.
Take a look at the latest data from Sapphire Ventures here of 133 leading enterprise software companies: Rough. Growth for these leaders — all at scale, granted — has on average fallen to 13%, the lowest rate on record. You just had to seemingly add productivity, fuel sales, etc. This got inverted in 2020-2021.
A powerful CRM helps organize customer data, streamline sales pipelines, and automate marketing ultimately boosting revenue. Effective sales teams are also 81% more likely to be consistent CRM users , underscoring how vital these systems are for success.
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. Many founders set out to scale, but only a fraction exit at the right time, on the right terms. Yet, some do it repeatedly, spotting the right opportunities, backing the right teams, and scaling businesses to the finish line.
Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. It can be easy to consistently double revenue if you’re an early-stage company, but as you scale up, sustaining that becomes more difficult. As a SaaS company, the best lead generation asset is your product itself.
I argue that standard saas metrics make it possible for founders to scale using debt capital (production capital thats cheaper) instead of solely relying on venture capital (financial capital thats more expensive). . It’s no longer viable for financial capital to invest in the next CRM or sales automation tool. Gross margin 85%?
A noteworthy observation came from Jason, as he pointed out an alarming misalignment within boardrooms – resulting from investors entering at different stages and valuations, leading to differing expectations and potential conflict. Venture capital is more than just funding.
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