SaaStr

SEPTEMBER 13, 2020

We’ve all seen AWS and what they’ve done with their platform. Everyone knows Shopify for what it is today, but in the earlier days, it really was the best SaaS platform for SMB eCommerce providers. You can also find your second act inorganically via acquisition as Twilio did with SendGrid. It is staggering.

Sales Hiring 235

Sales Hiring Scale Payments Cloud 235

Sales Hacker

AUGUST 7, 2020

Senior Vice President, Sales SMB. Sales Manager, SMB New Business Acquisition. VP, SMB Essentials Sales. Amazon Web Services (AWS). Head of Sales – SMB New Business Acquisition. Team Lead, North America – Global Marketing Solutions. Laura Mason Hoad. Faiza Hughell. RingCentral. Salesforce.

VP of Engineering 131

VP of Engineering Sales Recruiting Sales Hiring Payment Services 131

OpenView Labs

FEBRUARY 3, 2022

As investors, we keep a close eye on customer acquisition cost (CAC) payback. We use it as an indicator that a company has the right fundamentals in place to effectively ramp up customer acquisition. AWS and other infrastructure providers have been using UBP for nearly a decade. The takeaway.

Headcount 73

Headcount SaaS Compensation Acquisition 73

How To Buy Saas

MAY 21, 2025

Whether youre a startup , an SMB , or a global enterprise , the right ATS can streamline your recruitment process, save time, and help attract top talent in a competitive market. Its tailored more to SMB use cases. Scaling Limits: For an SMB-focused tool, VIVAHR works brilliantly. complex analytics or deep CRM capabilities).

Systems Review 52

Systems Review Sales Recruiting Sales Hiring Technical Review 52

OpenView Labs

MAY 5, 2021

The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. Are you targeting enterprise or mid-market/SMB? The cloud-managed services attract the lower end of the market and make it possible for these businesses to address the SMB/mid-market segments.

Business 52

Business SMB Scale DevOps as a Service 52

Mucker Capital

APRIL 6, 2023

But if you target SMBs or consumers, PLG is a fantastic way, and you have a very large user base to reach out to as well. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. You engage the marketing team and you do a lot of acquisition and people are coming.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Intercom, Inc.

DECEMBER 13, 2018

I saw we had the opportunity to do that in London and to do something that will be new for Facebook, in the same way that AWS was a new business model and product line for Amazon and a bet that paid off very well. We are going from having an enterprise business to having a mid-market business to investing in an SMB business.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

Casey Accidental

DECEMBER 11, 2023

Acquisition, retention, and monetization potential of your first product is another reason B2B tends to expand earlier. From a customer acquisition perspective, the companies grew in very different ways too. Pinterest significantly evolved how its core product worked, changing both the acquisition and retention loops over time.

Payments 113

Payments Scale Payment Solutions Technical Review 113

SaaStr

AUGUST 26, 2022

What’s their acquisition channel? I’m going to get the numbers wrong, I think Amazon has 10,000 open positions out in AWS. Salesforce was a very rudimentary SMB app for a brief period of time, but it was. I try to do it from a founder’s perspective, and you can learn from these. What’s their NRR?

Sales Hiring 246

Sales Hiring Scale Sales Recruiting Scaling 246

Sales Hacker

OCTOBER 7, 2021

It took me a long time to admit to myself that I don’t enjoy transactional SMB sales. As the Chief Growth Officer for Wheels Up she focuses on revenue generation through new client acquisitions within the sports, entertainment, and corporate sectors. What is your best piece of career advice for women in sales?

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Scale Sales Recruiting Sales Hiring VP of Engineering 137

OnStartups

JULY 7, 2021

So doing that deal and bringing these guys in, are there any interesting observations or any entertaining little stories about either pre-acquisition or post that had to do with Sam and The Hustle? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition. I'm just curious. Dharmesh: Yeah.

Payment Methods 140

Payment Methods Technical Review Software Review Payment Solutions 140

SaaStr

OCTOBER 25, 2019

You see the rise of chief digital officers, chief customer officers, CMOs, and that’s where the CEOs are spending more of their time because this is a customer acquisition problem more than it is a customer management problem. Loren Padelford: Yeah. That’s the marketing budget, that’s the merchandising budget.

Sales Hiring 160

Sales Hiring Sales Recruiting Scale Underperforming Technical Team 160

OnStartups

JULY 7, 2021

So doing that deal and bringing these guys in, are there any interesting observations or any entertaining little stories about either pre-acquisition or post that had to do with Sam and The Hustle? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition. I'm just curious. Dharmesh: Yeah.

Payment Methods 40

Payment Methods Technical Review Software Review Payment Solutions 40

Sales Hacker

JANUARY 13, 2025

Each segment, whether SMB, mid-market, or enterprise, has its own nuances, but they all share a familiar core. To scale this support and extend it beyond our portfolio to the broader SaaS ecosystem, weve partnered with Pursuit – a leader in go-to-market talent acquisition. Culture becomes the engine.

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Scale Sales Hiring Artificial Intelligence SMB 107