FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

Scale 142

Scale Sales Payment Methods Merchant Services 142

ProfitWell

JUNE 15, 2020

This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. I found a resource that may help: The Quick Guide to Inventory Management for Ecommerce.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

FastSpring

APRIL 26, 2022

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Quantitative Data Gathering: Website and Product Data. Table of Contents.

Benchmarks 134

Benchmarks Churn Payments SaaS Payments 134

CustomerSuccessBox

MARCH 25, 2021

Unlike the traditional business model, where once the opportunity is marked closed-won, it’s time to celebrate, but when it comes to SaaS, the acquisition is not the end game. In B2B SaaS you spent anywhere between 1 – 3X times the Annual contract value (ACV) as your Cost of Acquiring the Customer (CAC).

Retention 52

Retention SaaS Payments B2B Business 52

Hull

SEPTEMBER 19, 2019

We’ve compiled a list of common B2B use cases along with links to our related resources pages with tactical takeaways to get up-and-running in no time. Acquisition. Build targeted account lists: Sometimes the accounts you really want to work may be right under your nose, perusing your website and you may not even realize it.

Scale 60

Scale B2B Payment Methods SaaS Payments 60

SaaStr

DECEMBER 26, 2019

This session weighs the options to create the right combination for your martech strategy. I’ve worked at multiple high growth SaaS businesses as a growth leader, and the data we’re seeing right now … This is from … is that CAC is increasing both in B2B and B2C, and you’re going to see how that relates, right?

Sales Hiring 147

Sales Hiring Payment Methods Payment Solutions Marketing 147

ProfitWell

JULY 23, 2020

companies manufacture and ship their products directly to buyers without relying on traditional stores. Here are some popular DTC brands that may ring a bell: Casper: Online mattress company founded in 2014. Rent the Runway: Online service providing rental designer clothing and accessories, with the option to subscribe.

Payment Methods 56

Payment Methods Metrics SaaS Payments Customer Lifetime Value 56

BrightBack

JANUARY 17, 2022

billing, product, CRM, support), to deploy and test personalized user experiences that actually save customers, and to hire product managers with the time to run ongoing experiments, track results, and optimize at scale.

Payment Methods 59

Payment Methods Payments Payment Features Payment Solutions 59

Hull

SEPTEMBER 1, 2020

Different post-payment feature adoption strategies you can use on Facebook. Product-led growth (PLG) is the term used when your product is the primary driver of customer acquisition. This method also works on expansion, retention, churn and user/feature adoption. Personalize the user adoption flywheel to them.

Payment Methods 52

Payment Methods Payment Solutions Sales Recruiting SaaS Payments 52

Sales Hacker

SEPTEMBER 16, 2019

They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. Instead of selling face-to-face, inside sales utilizes all the communication tools that modern salespeople have at their disposal: Phone. CRM platforms.

Sales Hiring 84

Sales Hiring Scale Sales Recruiting Payment Methods 84

Subscription Flow

NOVEMBER 17, 2023

In this blog, keeping these concerns and this specific context in mind, we will go over firstly an understanding of what SaaS customer journey is, see the specifics of B2B SaaS customer journey , before going over a short guide of steps to follow for the perfect Customer journey SaaS. What is SaaS customer journey?

SaaS Payments 52

SaaS Payments SaaS Payments Payment Services 52

CustomerSuccessBox

APRIL 3, 2022

In customer success, email marketing is among the most effective strategies. Since email marketing plays such an important role in customer acquisition, retention, etc., it’s crucial to get your customer success email strategy in place. What are Customer Success email templates?

Customer Success 52

Customer Success SaaS Payments Payment Methods Payment Services 52

OpenView Labs

JANUARY 29, 2020

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. They also better understand how to measure the success of freemium and strategies to convert free users into paying customers (hint: product qualified leads are your friend).

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Business Model 195

Business Model Scale Pricing Payment Methods 195

ProfitWell

MARCH 3, 2020

And finally, the evolution of B2B SaaS billing. Call your fellow CEOs or Chief People Officers in your portfolio peer group, or peruse online and read documents. Kyle Poyar , VP of Marketing Strategy over at OpenView , shared his expertise with me on sales, particularly regarding his piece on the OV blog: Your Product Sells Itself.

Sales Hiring 59

Sales Hiring Scale SaaS Payments Payment Services 59

CustomerSuccessBox

OCTOBER 21, 2021

For so many years, SaaS has focused so strongly on the acquisition that they have been blind to other aspects of the customer journey. The subscription model has become the majority in the B2B SaaS industry. But it is also a boon to the SaaS businesses because now you can earn much more through recurring payments.

Payments 52

Payments Customer Success SaaS Payments Revenue 52

FastSpring

JANUARY 8, 2019

But when it comes to digital businesses where all transactions and fulfillment take place online, there’s a whole new set of terms you need to know in order to keep up. But don’t worry, we’ve created an ecommerce glossary that includes all the terms and concepts you need to know to have a successful digital business. Affiliate links.

Payment Methods 64

Payment Methods Merchant Services Payment Services Outsourcing Services 64

OPEXEngine

AUGUST 9, 2022

A Bain survey of 870 B2B executives worldwide shows the extent of the challenge. Consider the case of an online advertising and software company serving car dealers. After a series of acquisitions, the company’s sales force was underperforming. Pricing is an opportunity for almost all B2B companies.

Scale 59

Scale VP of Engineering Payment Services Underperforming Technical Team 59

ProfitWell

OCTOBER 16, 2019

The fact that there’s no standard reporting method for churn doesn’t help. Nathan Latka interviews founders and publishes their SaaS metrics on his website —the average gross churn rate of the 300 listed companies is 16.8%. Here’s the problem: There is no universal “average” churn rate. across a sample of over 1,500 sites.

Churn 55

Churn SaaS Payments Payments Payment Methods 55

ProfitWell

MAY 8, 2020

Listen wherever you get podcasts: How is B2B SaaS growth trending over time? ??7 Daily updates of the index can be found in your subscriber newsletter each day, so be sure to check back to see what’s up in the B2B SaaS market—for better informed decisions on market spend, sales forecasting, and growth choices. I'll tell ya just why.).

Scale 52

Scale Payment Solutions Payments SaaS Payments 52

User Pilot

JULY 28, 2024

In this article, we will give you a look at the different types of free trials and explain strategies for converting free trial customers into paying subscribers and driving product-led growth. The benefits of free trials include reducing acquisition costs , increasing conversion rates , and building credibility with your target audience.

SaaS Payments 82

SaaS Payments Payment Methods Payment Services SaaS 82

Intercom, Inc.

NOVEMBER 23, 2022

The process of an acquisition is, more often than not, a black box. It’s precisely the success of that integration that often dictates the success of the overall acquisition. It’s precisely the success of that integration that often dictates the success of the overall acquisition. Hold on to it – it’s what keeps you going.

Acquisition 118

Acquisition Payments Payment Methods Scale 118

Sales Hacker

AUGUST 7, 2020

Head of Strategy, People & Change. Sales Manager, SMB New Business Acquisition. Director Sales Strategy. Partner, Account Based Strategy Practice Lead. Director of Sales Strategy. CEO of Bizzit, Head of the B2B~ers Community. Director, Sales Development and Strategy. Panama Relocation Tours.

VP of Engineering 127

VP of Engineering Sales Recruiting Sales Hiring Payment Services 127

SmartKarrot

AUGUST 10, 2021

A world where eCommerce is ruling and online shopping/transactions are the norms? This allows you to build mind-blowing, personalized journeys for each one of them, making them feel special, and most importantly, valued. Whether you are a B2B SaaS or B2C, what will be your two primary goals? User behavior data!

Payment Methods 10

Payment Methods SaaS Payments Payments SaaS 10

SmartKarrot

JULY 14, 2020

The B2B Tech world is booming with SaaS business models. You will only have to worry about the recurring payments, which is otherwise known as MRR, monthly recurring revenue. Factors Favouring B2B Technology SaaS Now. The Incumbent : In SaaS, B2B tech is unfurling its wings with the importance of retention.

Business Model 10

Business Model B2B SaaS Payments Payment Features 10

Neil Patel

JANUARY 24, 2023

You should read my post about creating an organic traffic pipeline to get up to speed on the basics of traffic acquisition. Each blog and website will have different objectives and a different threshold of traffic before people start to convert. All websites do share a common goal, however, and that is to increase traffic.

Content Marketing 120

Content Marketing Metrics Payment Methods Marketing 120

SmartKarrot

JUNE 16, 2022

The primary responsibility of a Chief Financial Officer (CFO) is to ensure that various financial business processes such as billing and payment procedures are working smoothly. Subscription billing is defined as the implementation and execution of automated recurring billing processes and consumer payments.

Payment Services 10

Payment Services SaaS Payments Payment Features Subscription 10

FastSpring

APRIL 1, 2021

In this piece, I will walk you through a few strategies you can use to increase your free trial conversion rate. Because the ultimate goal of using free trials for acquisition is to increase the number of paid users, your program’s success is based on looking at how often people upgrade from a free plan to a paid one.

Payment Solutions 106

Payment Solutions SaaS Payments Payment Methods Strategy 106

Outseta

MARCH 18, 2019

I caught up with Wes to talk about his free trial vs. freemium framework, our own customer acquisition process, and the start-up scene in Waterloo, Canada. Geoff Roberts: All right, so first thing's first—before just a moment ago we’d never met, but I have come to know you in online circles as the free trial vs. freemium guy.

Payment Methods 40

Payment Methods SaaS Payments Payments Payment Solutions 40

SmartKarrot

SEPTEMBER 1, 2022

In this write-up, I will first explain what makes enterprise clients different and then take you through the all-important enterprise sales terminology that every B2B SaaS company should know. Important enterprise sales terminology that every B2B SaaS company should be aware of. What makes enterprise clients different? .

Enterprise 10

Enterprise Outsourcing Services Scale Payment Services 10

Sales Hacker

MARCH 2, 2020

Strategy and Process. B2B Is Really P2P. If you truly want to be a better leader, better salesperson , better speaker, better writer, or just a better person, you need to study the craft. Based on an in-depth analysis of more than 700 B2B purchases amounting to $3.1 The Psychology of Selling. SalesTruth. Hacking Sales.

Scale 143

Scale Sales Hiring Sales Recruiting Sales 143

Casey Accidental

DECEMBER 11, 2023

B2B requires suite expansion. Why does B2B require suite expansion? Acquisition, retention, and monetization potential of your first product is another reason B2B tends to expand earlier. Generally, in B2B, product adjacencies are more obvious and less of a gamble to invest in.

Payments 113

Payments Scale Payment Solutions Technical Review 113

SmartKarrot

NOVEMBER 22, 2022

What is the land and expand strategy? . The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. It is also known as the “seed and grow” strategy. It is also known as the “seed and grow” strategy.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10

SaaStr

AUGUST 9, 2019

How does Vikas see the space play out in the coming years when it comes to acquisitions? You’ve seen SalesForce with a number of significant acquisitions in the last 12 months, as an example. So looking at multi-year deals and how they really engage us as part of their core strategy in customer service going forward.

SaaS Payments 127

SaaS Payments Cloud Technical Review Scale 127

Subscription Flow

FEBRUARY 14, 2024

The reason why in today’s day and age a CRM software can be of assistance to a B2B company is by managing all the needs of its customers (the way Salesforce membership management does). In short, by implementing this strategy, you get to have your cake and eat it too. Section 2: How does Salesforce membership management work?

Payment Features 52

Payment Features Payment Solutions Payments SaaS Payments 52

SmartKarrot

APRIL 13, 2020

As companies are increasingly interested to use SaaS as a winning strategy, several recent trends in 2020 have been observed amongst top SaaS businesses: In 2020, it is very important for SaaS businesses to create customer-success functions and take a more proactive approach towards customer success management.

SaaS Payments 19

SaaS Payments Payment Solutions Payment Services Sales Recruiting 19

Incredo

NOVEMBER 1, 2019

maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . SaaS Sales Strategy. Do you also ignore these 5 sales strategies like most of the SaaS CEO’s do? 8 Smart tactics for your SaaS customer acquisition strategy. SaaS Pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157