Intercom, Inc.

NOVEMBER 11, 2021

Samuel Hulick: I actually started as a full stack developer. Back in those days, and this was like over 10 years ago, the developer would get a Photoshop file that had all of the different interface elements. So, growth team, in this quarter, we want you to go and try to pull the levers to increase day seven engagement.”

Onboarding 254

Onboarding Sales Hiring Sales Recruiting Underperforming Technical Team 254

FastSpring

APRIL 26, 2022

Some churn is acceptable, perhaps even necessary — especially if you’re using a more B2C-style sales approach. While it’s not a bad idea to be measuring both, your monthly churn rate should be much, much lower than your annual churn rate. Next, let’s look at how to develop a churn-reduction action plan. What Is Negative Churn?

Benchmarks 147

Benchmarks Churn Payments SaaS Payments 147

OpenView Labs

APRIL 2, 2020

It blurred the lines between B2C and B2B products as enterprise companies began demanding the same kind of intuitive, well-designed user experience featured in consumer products like mobile apps. This time, it’s less about blurring the lines between B2C and B2B than it is about getting rid of them all together.

Marketing 63

Marketing B2C Underperforming Technical Team B2B 63

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I And it makes up for a lot of bad product experiences, right?

Scale 158

Scale Sales Payment Methods Merchant Services 158

OPEXEngine

AUGUST 9, 2022

A Bain survey of sales operations executives, in partnership with Research Now SSI, found that only 43% of sales organizations develop plans for a recession well in advance of it. Yet too many sales teams use outdated practices in making account and territory assignments. Zero-base sales capacity. Know when to walk away.

Scale 59

Scale VP of Engineering Payment Services Underperforming Technical Team 59

Navint

FEBRUARY 20, 2019

Earlier this year, we welcomed Sean Joyce to the Navint team. Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing.

Payments 53

Payments Technology Scale Revenue 53

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 70

Scale Startup Technical Review Software Review 70

ChurnZero

JULY 12, 2019

Perhaps product problems, loss of a key user in the account, a bad use case… Sure, these are some reasons why customers may churn, but the reality is that your churn rate is deeply connected to the quality of onboarding journey your users go through. Do you need to improve team communication? Check Slack. Online meetings?

Scale 75

Scale Onboarding Customer Success Underperforming Technical Team 75

Unbounce

JULY 12, 2023

How you can increase the volume and variety of your creative output using AI How you can improve your prompts If managing your data privacy is even possible in this new AI age Listen to the episode to find out about how (human) marketing agencies can fare against marketing robots… or maybe team up and create an even more powerful force.

ChatGPT 98

ChatGPT AI Merchant Services Underperforming Technical Team 98

Chart Mogul

APRIL 24, 2019

Here she shares her thoughts on setting mobile growth strategy, measuring success, and of course, key subscription metrics for teams with mobile apps. GetResponse provides an all-in-one online marketing platform for teams that need to build landing pages, send emails, run webinars, and more. A bit of background. Enter mobile.

Growth Hacking 53

Growth Hacking Mobile Technical Review Underperforming Technical Team 53

OpenView Labs

MAY 13, 2021

That’s why, in a customer segmentation process like the one described in this guide, it’s critical to develop customer segment hypotheses and variables, and then validate them with a well-developed, scientific research process. Stakeholders: The senior staff from the various departments and teams (e.g.,

Scale 60

Scale Underperforming Technical Team Technical Review Software Review 60

ProfitWell

DECEMBER 4, 2019

An existing SaaS customer spends more, on average, than a new customer, and are more than seven times more likely to churn (leave your business) to go to a competitor because of poor customer service than they are for a better product. Chorus is a leading conversation intelligence platform for sales teams. Consistent updates.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 51

Scale Startup Technical Review Software Review 51

Sales Hacker

DECEMBER 1, 2020

If you missed episode 137, check it out here: Team Selling: A Comeback Story for 2021 with Trish Bertuzzi. Learn how modern sales teams win deals now at 6sense.com/saleshacker. It’s a bad look, it’s a bad way to end your relationship. And a lot of that early founding team came from ExactTarget lineage.

VP of Engineering 80

VP of Engineering Branding Scale Marketing 80

Hull

JULY 9, 2020

I personally believe that it is, I mean, apart from the market differences like B2B, B2C, there's a few. Romain (03:53): One of the other ways that we can see that is obviously B2B versus B2C. Michael (07:15): And then I can speak to the B2C side of things and then I'll pass it over. David (13:45): Okay.

B2C 52

B2C Underperforming Technical Team B2B Data 52

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 40

Scale Startup Technical Review Software Review 40

SmartKarrot

OCTOBER 26, 2022

However, far too often, companies do not have a set process in place for developing these crucial client relationships. Then, adjust your acquisition techniques, as necessary. From customer acquisition to revenue, they may be seen at every stage of the customer journey map. When a sale is closed, the work is not finished.

B2B 11

B2B Management Underperforming Technical Team Software Review 11

SaaStr

AUGUST 19, 2022

And also on the side, doing a strategy of pure, just changing our ICP and fully picking it and making it super narrow and super focused, and having 25% of the team doing that. And 75% of the team continuing business as usual. When do you recommend to diversify the distribution channels or the customer acquisition channels for a SaaS?

Scale 277

Scale Sales Hiring Scaling VP of Engineering 277

Sales Hacker

OCTOBER 7, 2021

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 137

Scale Sales Recruiting Sales Hiring VP of Engineering 137

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . Skills for SaaS Sales Team. 6 Essential skills for SaaS inside sales team to boost product’s sales. 3 examples for you).

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Intercom, Inc.

JULY 9, 2020

And I’m a writer of a newsletter called Tech Bound, in which I hone in on marketing strategies and customer acquisition. And I put together these horrible, bad websites – I’m lucky there’s no evidence of them anymore. Atlassian does not have an outbound sales team. Kevin: Yeah, that’s true.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

SaaStr

MARCH 8, 2019

People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. My perspective is a logo is probably a term one uses to describe market share acquisition, but at the essence of any acquired customer, there is a human. If you’re B2C, the train’s left the station.

Scale 55

Scale Sales Hiring Underperforming Technical Team Social Media 55

ProfitWell

AUGUST 5, 2019

The world of B2B marketing shares a fair amount in common the B2C (business-to-consumer marketing) space, but the execution is far different. Effective B2B marketing allows marketing teams to effectively educate, acquire, and retain customers. Collaborate with team members on research and discovery.

B2B 97

B2B Strategy Marketing Scale 97

SaaStr

MARCH 8, 2019

People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. My perspective is a logo is probably a term one uses to describe market share acquisition, but at the essence of any acquired customer, there is a human. If you’re B2C, the train’s left the station.

Scale 113

Scale Sales Hiring Underperforming Technical Team Social Media 113

Unbounce

AUGUST 13, 2024

Both inbound and outbound lead generation strategies have their strengths and weaknesses. Effective lead generation strategies can decrease customer acquisition cost (CAC). Are you selling a B2B or B2C product? Outbound lead generation—where you reach out to prospects. Inbound vs outbound: Which is best for lead generation?

Scale 52

Scale Strategy Social Media Merchant Services 52

Sales Hacker

DECEMBER 8, 2017

Spike in acquisition purchasing power – validated via Tomasz Tunguz. Acquisition speculation – are there more possibilities that could impact SaaS in 2018? Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. Re-Thinking the Role of the SDR.

Scale 108

Scale Technical Review Outsourcing Services Sales Hiring 108

Sales Hacker

DECEMBER 10, 2024

Martin Roth is the former CRO of Levelset, where he led the company from its first dollar in ARR to a $500 million acquisition by Procore in 2021. Martin brings a wealth of experience in building and scaling sales teams, developing effective go-to-market strategies, and navigating the challenges of startup growth. I love it.

Scale 115

Scale Sales Hiring Scaling CTO Coach 115