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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

Because while the payment problem was solved, the marketing side of mobile commerce remained broken. The KPI Alignment System Have customers email explicit performance expectations Build custom reporting dashboards Weekly cross-team optimization meetings Formal performance reviews 2.

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Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte

SaaStr

With a trillion in payment volume coming through BILL in the last five years, managing the payment and compliance engine has required an ongoing effort of a sizable team. How to Make an Acquired Second Act Work In 2021, BILL completed its acquisition of Divvy , a Leader in Spend Management for SMBs. acquisition.

SMB 312
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BetterCloud announces acquisition of Tricent

BetterCloud

Today, we’re excited to announce the acquisition of Tricent , a top global file sharing governance platform! With Tricent’s advanced governance tools and BetterCloud’s proactive file security features, this acquisition will offer the most comprehensive and robust file security solution for SaaS lifecycle management.

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FastSpring Announces Partnership With Nexus to Help Game Publishers Quickly Succeed With D2C

FastSpring

The companies have integrated FastSpring’s global localized payments and compliance platform with Nexus’ industry leading creator-powered web shops. A global payments & compliance orchestration platform that will allow your players to transact in the currencies and local payment methods that work best for them.

Payments 157
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Your App Is Live—Now What? A Guide to Mobile User Acquisition

User Pilot

But is your mobile user acquisition strategy strong enough? There are many ways to approach each, so lets go over nine of the most effective strategies for mobile user acquisition: 1. Integrate product-led growth in your acquisition strategy I said earlier that you shouldnt rely on your product alone to attract mobile users.

Mobile 66
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The Journey from Freemium to PLG to SLG: Key Learnings from Dropbox, Salesforce and Vimeo

SaaStr

Companies successfully implementing PLG are seeing dramatically lower customer acquisition costs as a percentage of revenue. What he shared was pure gold for any SaaS founder trying to navigate the complex world of GTM motions. Why PLG Matters More Than Ever First, let’s talk numbers.

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Overcoming the PLG Trap: Lessons from Canva’s Head of Sales & Head of EMEA

SaaStr

Identifying the PLG Trap It’s fair to say that most organizations using the PLG playbook focus on B2C or end-user acquisition. Your cost of acquisition increases as you go upmarket, so your growth shifts once you need a legal team and other teams for the Enterprise. Those aren’t things you can prepare and turn on immediately.

Scale 288