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Startup Metrics

TechEmpower SaaS

One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? Look at different customer acquisition channels, how they are converting, and the expected lifetime value of customers acquired through those channels. What does the business do?

Metrics 390
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8 Things That Change When Your Company is Acquired

SaaStr

There’s been a run of incredible M&A, from Salesforce buying Slack for $27B, to Qualtrics’ $8b acquisition by SAP (and later IPO at $20b+), to Github’s $7.5b Some folks will prefer post-acquisition life. Most surprisingly, my CTO — the most start-up-ey guy I know — is still there. It is breathtaking.

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The Top 10 Things to Know Before Starting a SaaS Company

SaaStr

You really need a great CTO, not just a good business team. A mediocre tech team, a part-time CTO, or even just a decent CTO just doesn’t get you there. If you go long, don’t quit, and get to at least $20m ARR and are capital efficient, you’ll probably get a decent acquisition offer. You do get better.

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Mastering the Art and Science of Product-Led Growth With Gainsight

SaaStr

Ciara Peter (Gainsight VP of Product & Design) and Mickey Alon (CTO & Founder of Gainsight PX) share their practical tips for product leaders looking to achieve business growth. A product-led growth strategy relies on the product itself as the primary vehicle for customer acquisition, conversion, retention, and expansion.

Scale 289
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Technical Review: A Trusted Look Under the Hood

TechEmpower SaaS

Common Signs You Need a Technical Review We’ve already mentioned the most common signs that you might need a technical review: Slow or late delivery: “I’ve authorized two new developers, and we’re still behind.” Are you preparing to expand, take your business in a new direction, or take on new partners? And what causes that?

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Dear SaaStr: What’s It Like to Have Your Company Acquired by One of the Tech Giants?

SaaStr

2018’s Top 50 Acquisitions in SaaS. Some folks will prefer post-acquisition life. Most surprisingly, my CTO — the most start-up-ey guy I know — is still there. You may be asked to own new stuff beyond just what your company / app does. It’s a lot of change. The pressure is off. Not all of it. See previous point.

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SaaStr is Turning 10! How a Blog Turned into A Global SaaS Community for 250,000+

SaaStr

With Aaron Levie, Stewart Butterfield, David Sacks (fresh off Yammer’s acquisition for $1b+, which seemed so high at the time), Leyla Seka from Salesforce, David Ulevitch from OpenDNS (who sold to Cisco just a few months later for $800m, which again seemed enormous at the time), and the list went on. It was awesome.

Scale 310