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The Top 10 Things to Know Before Starting a SaaS Company

SaaStr

A mediocre tech team, a part-time CTO, or even just a decent CTO just doesn’t get you there. Wait until you find a great partner here. Finally you have great customers and traction — but you can’t afford to hire all the people you need to meet their needs. If you can’t do the time, don’t do the startup.

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10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress

SaaStr

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. These are all full-time jobs by $1m ARR.

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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. Lower customer acquisition costs.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

As part of the run up to 2021 SaaStr Annual in the SF Bay Area Sep 27-29 , we’re taking a look back at some of our favorite classic sessions. (And You’ll find out tomorrow. Another piece of very, very good startup advice that I’ve given myself a hundred times is the “Do one thing exceptionally well.”

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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Anyone who says the developer market is not strong is behind the times. This allows you to have like a really cheap acquisition for customers, but the billing model is typically a little bit different as well with usage-based and consumption-based models. You’ll need to find developers where they are.

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25 predictions for SaaS in 2025

Chart Mogul

This time last year, 24 SaaS experts predicted big things for 2024. Next we’ll be hiring it. However this will take time, so until then, companies will experiment with usage based pricing, and continue the debate whether usage based or licensing is the better pricing model in the long run. What will 2025 bring?

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6 Ways To Get Customer Success More Clout (and a Seat at the Table) – Part 1

ChurnZero

Acquisition gets all the glory while Customer Success gets relegated the part of the unsung hero.”. Note: This two-part article was adapted from Anna’s BIG RYG session “ When Customer Success Is a Second-Class Citizen.” You can work up the ladder over time. Find cross-functional initiatives to collaborate on together.