Stax

MARCH 16, 2025

Acquiring new customers is significantly more expensive than retaining existing ones, with studies showing that customer acquisition costs (CAC) can be five to 25 times higher than the cost of keeping a current customer. Even if you believe your technology is easy to set up and use, it may not be for the average person.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

Neil Patel

JANUARY 31, 2022

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. Selling products or services online requires a special touch.

Payment Methods 107

Payment Methods Social Media Marketing Software Review 107

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. You typically see them displayed on the newsfeed of your social media platforms. It’s a beautiful homepage, but as a user—you’re lost.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

How To Buy Saas

DECEMBER 1, 2020

With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In saas marketing, you generally use online marketing strategies to generate more leads and conversions in your saas business. Setup Pricing model and payment gateways.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Neil Patel

SEPTEMBER 8, 2020

After making a series of company acquisitions, Google started its desktop web mapping service in 2005. While optimizing your website for Google search results is a good start, there’s still a disparity between map and web search results. Google Maps actually started as a C++ program at Where 2 Technologies. But, guess what?

Payment Methods 126

Payment Methods Branding Payments Merchant Services 126

Unbounce

JUNE 29, 2021

Encourage visitors to share on social media? They could be following you on social media, attending your events, or even be engaged members of your email list and never missing a message (thanks for the open rates, fam—we see you). But for a page like this to do its job, you gotta know the purpose of that landing page.

Payment Methods 143

Payment Methods Strategy Technical Review AI Search 143

FastSpring

JUNE 19, 2019

A lot of the findings are expected (there are more internet users than ever, and we’re becoming more obsessed with social media and ecommerce). We’re Personalizing Customer Experiences More Than Ever Before. But for those who have a smartphone, nearly a quarter are “almost constantly” online.

Payment Methods 104

Payment Methods Trends Payments Payment Services 104

User Pilot

MAY 6, 2024

TL;DR A user profile is a collection of details about an individual user: their identity, roles, personal details, or behavior. They may be inspired by a user but they don’t describe one real person. Transactional data on purchases, plans, and payments enables revenue analysis, recommendations, and frictionless buying experiences.

Payment Methods 105

Payment Methods SaaS Payments Payment Solutions Payments 105

FastSpring

MARCH 9, 2022

Question: What’s the most important page on a software website — other than the homepage? Because we have data from thousands of Saas and software websites. Social Bee: Optimize for free trial conversions. SocialBee is a social media management tool that uses a product-led growth model hinging around a free trial.

SaaS Payments 148

SaaS Payments Pricing Payments Payment Methods 148

Intercom, Inc.

MAY 3, 2018

If Rohini’s team is making changes to the UI or the front end, they can test quickly and easily, but because their core product is payments-based, much more rigor is required compared to your typical software product. Rohini: Absolutely, especially if you’re the new person and trying to get up to speed.

Payment Methods 195

Payment Methods Merchant Services Scale Payment Features 195

Neil Patel

APRIL 12, 2021

Next, determine your target consumer, meaning the person who needs that problem solved. Curation-type boxes offer samples of new products or items selected based on a consumer’s personal preferences. Customer acquisition cost (CAC): This refers to how much it costs to acquire a new customer. Personalized Subscription Boxes.

Outsourcing Services 123

Outsourcing Services Payment Methods Payment Features Subscription 123

Aaron Beashel

MARCH 9, 2018

MailChimp (Touchless acquisition) – MailChimp is an email marketing tool that uses a touchless acquisition model to acquire customers. They use marketing tactics like search engine optimization & virality to attract people to their website, where a portion of them will then signup and start using the product.

Scale 192

Scale SaaS Payments B2B Strategy 192

yoursales

JANUARY 28, 2022

It'll track any Google-based Sales Professional's efforts across email, calendar, and phone, and share interaction clients have had with emails, websites, or when they've called back. hyperise - Hyper Personalize your sales funnel and grow your sales conversions. vidREACH.io - Personal, Video-powered Email Outreach.

Scale 113

Scale Payment Methods Payment Solutions Sales Recruiting 113

Buffer Resources

MARCH 5, 2024

On the financial side, distributors took a chunk of our already tight margins, and the 90-day payment terms from most retailers made cash flow difficult. On the customer education side, we had little control over where our product was placed and whether store associates were talking about it correctly.

Payment Methods 105

Payment Methods Payment Services Scale Payments 105

User Pilot

AUGUST 6, 2024

5 Stages of the B2B SaaS marketing funnel Acquisition : This stage focuses on attracting potential customers to your product through social media, SEO, and paid ads. The goal is to create awareness and draw traffic to your website or app. Metrics to track here include engagement, website traffic, and trial sign-ups.

SaaS Payments 103

SaaS Payments Metrics Scale Marketing 103

Sales Hacker

JULY 11, 2018

These providers use the most advanced methods to boost your response rates. Previous generations spent hours making phone calls or blindly visiting businesses, asking to speak to the person in charge. Previous generations spent hours making phone calls or blindly visiting businesses, asking to speak to the person in charge.

Payment Methods 86

Payment Methods Payment Solutions Social Media Payments 86

How To Buy Saas

FEBRUARY 27, 2021

It would help you improve your online visibility, and you can discover new marketing insights. Semrush all-in-one marketing tool you must have in order to dominate your niche online. SEMrush is an all-in-one toolkit for SEO, content marketing, competitor research, PPC and also allows you to master social media marketing.

Content Marketing 104

Content Marketing Payment Methods Social Media Marketplace as a Service 104

SaaStr

SEPTEMBER 13, 2020

If you look back on February 5th, 2019, which was the SaaStr Annual, hopefully many of you were there in person, we gave the state of the cloud presentation and talked about the power of the industry, and the power that’s been building in terms of market capitalization of just the public cloud companies and what they show.

Sales Hiring 232

Sales Hiring Scale Payments Cloud 232

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. For many SaaS enterprises, Stripe is the payment processor of choice.

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

Baremetrics

OCTOBER 10, 2021

Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Your SaaS company likely uses a CRM and/or payment processing software, and the data required to compute these core metrics can be all over the place. Thankfully, there is Baremetrics to do all of this for you.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

Neil Patel

JANUARY 24, 2023

You should read my post about creating an organic traffic pipeline to get up to speed on the basics of traffic acquisition. Each blog and website will have different objectives and a different threshold of traffic before people start to convert. All websites do share a common goal, however, and that is to increase traffic.

Content Marketing 120

Content Marketing Metrics Payment Methods Marketing 120

FastSpring

DECEMBER 11, 2018

For those of you who need some new ideas to boost sales, we just posted some fool-proof tactics to boost online sales here (link to the New Year Deal post). There’s no rule that says you have to run your online store all by yourself. Invest in an all-in-one ecommerce platform to make your life easier.

Payment Methods 75

Payment Methods Business Underperforming Technical Team Social Media 75

ProfitWell

JUNE 15, 2020

Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. While artificial intelligence (AI) is projected to grow 176% over the next two years, marketers need to balance personalization with privacy. Customer Acquisition Cost (CAC).

Payment Methods 76

Payment Methods Merchant Services Customer Lifetime Value Payments 76

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Google Analytics – Best tool for tracking website conversion funnels. Funnel analysis allows you to: Measure company performance. Review funnel.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

User Pilot

APRIL 15, 2024

Generic support without any personalization. Steps to eliminate customer pain points: Offer personalization with omnichannel support. Based on this, you can optimize your support channels and resources to provide proactive and personalized customer support. Delayed replies to user queries. Users stuck in AI response loops.

Communication 105

Communication SaaS Payments Payment Methods Payment Solutions 105

Full Session

DECEMBER 6, 2024

The ideal customer moves through the conversion funnel with little frictionthey view your website, click on your CTAs, and dive head-first into your desired action. Maximize Your Conversion Rate With FullSession See how our CRO tools help you improve website performance to drive conversions.

Payment Methods 98

Payment Methods Sales Payment Solutions Payment Services 98

Sales Hacker

SEPTEMBER 16, 2019

They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. Instead of selling face-to-face, inside sales utilizes all the communication tools that modern salespeople have at their disposal: Phone. CRM platforms.

Sales Hiring 100

Sales Hiring Scale Sales Recruiting Payment Methods 100

Sales Hacker

OCTOBER 14, 2021

As a result, we lost 40% in GMV since March 2020, which translates into $85,000 in monthly payments. This resulted in: 683 new website visitors. On top of that, we started getting more proposals about partnerships and possible acquisitions. Make it personal. Just like others, our business was hit hard by COVID-19.

Payments 113

Payments Revenue Payment Methods Underperforming Technical Team 113

CustomerSuccessBox

FEBRUARY 23, 2022

Customer Acquisition and Retention play a key role in keeping in touch. Customer acquisition is based on an established marketing strategy. If a visitor has gone through the conversion funnel of your website, try to keep him! Here both telephone and online e.g. handling e-mail or social media messages is important.

Acquisition 52

Acquisition Payment Methods Retention Payment Services 52

User Pilot

NOVEMBER 28, 2023

Customer acquisition cost. Website traffic. Customer acquisition cost Customer Acquisition Cost (CAC) is the total expense of bringing a new customer on board. There are 12 essential GTM metrics that every SaaS should know about: New user growth rate. The total expense of bringing a new customer on board. Demo bookings.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

User Pilot

MARCH 7, 2022

A customer’s payment is typically the finish line of a race. Create personalized onboarding emails with use cases that are relevant to each person’s needs. heatmaps, video captures from a website , customer feedback), the particular features they use, and how frequently they do so. “A

Onboarding 98

Onboarding Engagement Payment Methods SaaS Payments 98

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. " Her favorite example of a B2B brand putting this mantra into practice is the payments infrastructure provider Paddle and their content marketing project Paddle Studios. 

B2B 137

B2B Technical Advisors SaaS Payments Underperforming Technical Team 137

User Pilot

MAY 8, 2024

You can identify needs through surveys , interviews, social listening, competitor analysis, user behavior analysis , and customer journey mapping. Personalize experiences for different customer segments. This not only helps in retaining existing customers but also lowers customer acquisition costs. Brand24 dashboard.

SaaS Payments 105

SaaS Payments Payment Solutions Payment Services Payments 105

User Pilot

FEBRUARY 28, 2024

helps with high-touch marketing through social media campaigns and gives insights to improve the buying process. Detailed lead data : Access detailed lead information so you can customize your customer acquisition strategy accordingly. features Consolidated database : Bring in marketing data from 500+ apps and store it securely.

Payment Solutions 105

Payment Solutions Data Analysis Software Review SaaS Payments 105

User Pilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. It’s a step-by-step process designed to guide website visitors through a funnel that converts them first into leads and then into paying customers. Social media marketing.

Payment Methods 105

Payment Methods Marketing SaaS Payments Payments 105

Baremetrics

NOVEMBER 9, 2021

An example of synergy could be an ecommerce brand aggregator acquiring an ecommerce tool to scale the primary business. A recent example of this is Instacart acquiring Caper AI for $350 million to streamline the online shopping experience. Table of Contents. Why Would You Sell?

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105