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The Ultimate Guide to Ecommerce Payment Solutions

Stax

According to the Worldwide Retail Ecommerce Forecast 2024 by eMarketer, eCommerce will account for 21.0% Like most business owners, your instincts tell you to hop on the bandwagon and launch an online store for your business. This ultimate guide will teach you everything you need to know about eCommerce payment solutions.

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Facebook Ads: A Quick-start Guide for Beginners

Buffer Resources

According to Meta, this will help to "maximize the performance benefits of AI in your ad campaigns and maximize the value of each ad impression." Another significant benefit of Facebook's current analytics is the ability to add the Meta Pixel to your website. These steps are for using it on a desktop or laptop computer.

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7 Influencer Marketing Tools For Brands and Creators

Buffer Resources

  The platform’s advanced search functionalities allow businesses to filter influencers by multiple criteria, ensuring that they can identify those who best match their target audience and campaign objectives.  This detailed level of analysis helps marketers refine their strategies for better outcomes.

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Why TestDome Considers FastSpring a Real Partner for Selling Software Online (Plus: Is Using AI Cheating?)

FastSpring

Now as a successful international business, TestDome has been with FastSpring through all of it, and even when other payment platforms launched intriguing new products, Mario never saw a good reason to leave FastSpring. Here’s why. Are you looking for a merchant of record that will partner with you to grow your business internationally?

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The ultimate customer support tech stack for 2022

Intercom, Inc.

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. So before you begin searching for specific tools, define your goals upfront.

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How To Optimize Your Landing Page For Better PPC

Unbounce

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. There are two ad formats to choose from once you and your team set your campaign goals: display and search. Image courtesy of Kajabi.

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Say Hello to My New AI Marketer: How Gen AI-Based Software Is Advancing Marketing and Sales

Andreessen Horowitz

Over the past year, generative AI’s capacity for content creation has drawn most of the noisiest headlines: how AI models can instantaneously create Pixar-like shorts starring your pet chihuahua, or drum up the Drake-Kendrick Lamar diss track you never knew you wanted. Concurrently, the way companies view marketing is changing.

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