SaaStr

MAY 31, 2024

2: What Keeps Someone Motivated In The Startup World Jason has been successful, has had exits, has invested in great companies, and has built SaaStr into what it is, so what motivates him and other founders to keep going? “It 7: Having the CMO Report to the CRO is a Terrible Idea Having marketing under a CRO is an awful idea for two reasons.

Sales Hiring 307

Sales Hiring Sales Recruiting Marketing Scale 307

SaaStr

DECEMBER 26, 2022

Buyers are increasingly wary of bias, seeking trustworthy sources, and B2B websites are declining in trust. . The role of AWS, Azure, and Google Cloud Marketplace is becoming increasingly important. “45% Categories like customer success, learning management platforms, and onboarding software are witnessing increased investments. .

Software Review 245

Software Review Software Azure Cloud 245

SaaStr

JULY 1, 2024

It could be a 6-month, 12-month, or multi-year venture, so you want the cash to invest in an upmarket strategy properly. Once you do, invest and go hard after this market and grow the sales team to serve that upmarket customer. #3: Make sure you can make that investment from a product perspective. Look at your team.

Sales Hiring 306

Sales Hiring Scale SMB compliance 306

SaaStr

JUNE 26, 2024

Consumer happens faster than B2B because you can cancel a subscription in 60 seconds vs. signing 3-year contracts with Salesforce. An early thing Jason wrote on SaaStr is that B2B lags B2C by about two years. If B2C rebounded back in 2023, that means 2025 might be a little easier for a lot of folks in classic B2B. It’s too much.

CTO Hire 148

CTO Hire AI Venture Capital Sales Hiring 148

CloudGeometry

JULY 8, 2021

The B2B SaaS arms race will be won by those who can consistently translate technical debt into development versatility: adding new features, integrating new data sources and workflow integrations, trying new technologies, retiring locked-in dependencies. and onboarding new customers.

Well Architected Framework 130

Well Architected Framework Payment Methods CTO Hire Payment Solutions 130

CloudGeometry

SEPTEMBER 7, 2021

Those awesome new tricks that seem to show up out of nowhere within cloud-first applications like Google Workplace, Slack, Facebook, Twitter, Stripe, the iPhone, and Amazon (both eCommerce and AWS)? The ultimate measure of customer experience is time invested by users and customers in your product, and the money that time represents.

DevOps as a Service 130

DevOps as a Service Software Development AWS Cloud 130

Chargify

FEBRUARY 1, 2018

In addition, B2B customers are consumers in their daily lives which has influenced their buying patterns and expectations in the workplace. Amazon Web Services (AWS) is a poster-child for the Relationship Economy—they truly understand the modern B2B customer. Salesforce is another great B2B example.

Subscription 75

Subscription Payment Features AWS Scale 75

SaaStr

JUNE 3, 2020

And we’re also pleased, now to have almost a hundred thousand different SaaS products listed there, and being backed by a hundred million dollars from LinkedIn and some great investors that do allow us to keep investing in this marketplace. And companies in general, are also right now, investing more in software and digital.

Software Review 260

Software Review Scale Technical Review SaaS 260

Sales Hacker

FEBRUARY 2, 2024

Flex is a finance super app built around a credit card with unique Net-60 day terms that enables businesses to make an investment today and pay it back 60 days later with zero percent interest. There are still marketing teams that don’t own a revenue number, which is crazy. in order to keep a seat at the revenue table.”

Metrics 123

Metrics Revenue Scale Marketing 123

User Pilot

APRIL 30, 2024

This article will look at the most successful SaaS companies, so you can decide if you want to invest in them for your business. Userpilot is a leading B2B product growth tool that excels at in-app engagement , product analytics, customer feedback collection, customer support, and integrations. What are the benefits of the SaaS model?

SaaS Payments 104

SaaS Payments Payment Methods Payment Services Payment Solutions 104

OpenView Labs

DECEMBER 15, 2020

Cloud marketplaces like AWS Marketplace, Azure Marketplace and Google Cloud Platform Marketplace are digital storefronts where companies can list their offerings for software buyers to find, purchase and provision software. . B2B buyers want ecommerce buying experiences. Companies migrating to the cloud are bringing buyers with them.

Marketplace as a Service 52

Marketplace as a Service Cloud Scale VP of Engineering 52

Intercom, Inc.

AUGUST 1, 2019

It depends on the industry, but Brex has had huge success by acting bigger than they are – particularly in the B2B space, where people are looking for signals that your product is going to be supported for years in the future. But for B2B marketing, it’s super valuable. In the consumer space, it’s a little bit different.

Strategy 36

Strategy Payment Methods Payment Services Startup 36

Intercom, Inc.

JANUARY 24, 2019

It’s less expensive than it’s ever been in terms of actually getting a product to market, whether it’s leveraging platforms like Salesforce or GCP or AWS or Heroku. On the enterprise side or on the B2B side, we think about implementation, and we need to move that out of the way. Then you move on from there.

Scale 151

Scale Artificial Intelligence Machine Learning Technical Review 151

OpenView Labs

JANUARY 24, 2022

Just like over the last decade, and even more pointedly in the last two years where we’ve seen most purchases in our consumer lives go online; B2B transactions are undergoing that same transformation. . So, it’s no wonder that it has been a massive year in the Cloud Marketplace business.

Marketplace as a Service 77

Marketplace as a Service Cloud Trends Software 77

SaaStr

OCTOBER 15, 2019

Mapistry is a small company and when we decided to make the move up market, we really had to invest a lot of time and a lot of resources into the effort, and if we didn’t do it in a smart way, we would be out a lot of money. I think maybe once we saw the deck that they were using and it was pretty awful. Lauren A.:

Underperforming Technical Team 223

Underperforming Technical Team Sales Hiring SMB Enterprise 223

ChurnZero

AUGUST 11, 2020

This article shares three successful approaches B2B SaaS companies took to retain customers in the first wave. You and I both know how awful it feels to have someone disregard what we say and focus on their end goal instead. Get a 360-Degree View of Your Customers .

Retention 97

Retention Strategy Underperforming Technical Team Software Review 97

Andreessen Horowitz

APRIL 30, 2024

Then I went into banking, specifically investment banking in the early ’90s. What areas in both technology investing as well as distribution or sales do we really need a bolster to really take the company to the next level? It’s terrific to be with you today. So, I’ve really had 3 careers.

Payment Solutions 81

Payment Solutions Payments Payment Services SaaS Payments 81

Audacix

JULY 28, 2022

There are at least three things that these smart companies do to prove to their B2B customers that their web application is secure and can be trusted. There are the most obvious and often quoted reasons for investing in robust application security standards and processes: It helps to protect your business. Great question. Not really.

Cybersecurity 52

Cybersecurity AWS Underperforming Technical Team Scale 52

ProfitWell

MAY 12, 2020

This option will require significantly more time investment from an IT department than either of the other two options will. ProfitWell — SaaS B2B company ProfitWell has a number of software products designed to help SaaS companies improve their outcomes, including the free ProfitWell Metrics analytics software for SaaS.

Cloud 59

Cloud Azure SaaS Underperforming Technical Team 59

Chart Mogul

DECEMBER 6, 2023

Capital will return to SaaS markets, and M&A activity will accelerate Yoram Wijngaarde , CEO and Founder of Dealroom “VC investment into SaaS companies could start growing again in 2024. SaaS investment will close at around $100B this year, a four year low, and down from $264B in 2021.

SaaS 52

SaaS AI Search Generative AI ChatGPT 52

Chart Mogul

OCTOBER 18, 2019

This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago. The humble origins of SaaStock, Europe’s B2B SaaS conference. Hope to see you there! A photo journal of SaaStock 2017.

Scale 71

Scale SaaS Automotive AWS 71

Intercom, Inc.

OCTOBER 1, 2020

And that was probably one of the things you invested your time in earliest. And that’s a better world too, especially if you’re like us and you’re a B2B company. And then all the stuff that you know is going to help you drive revenue, keep the company healthy, give you that long-term future that you can invest in.

VP of Engineering 165

VP of Engineering Sales Hiring Underperforming Technical Team Engineering 165

Intercom, Inc.

OCTOBER 1, 2020

And that was probably one of the things you invested your time in earliest. And that’s a better world too, especially if you’re like us and you’re a B2B company. And then all the stuff that you know is going to help you drive revenue, keep the company healthy, give you that long-term future that you can invest in.

VP of Engineering 165

VP of Engineering Sales Hiring Underperforming Technical Team Engineering 165

OpenView Labs

FEBRUARY 2, 2021

Blend in user reviews to engage readers with relatable stories, and your content ticks the most influential info sources B2B buyers trust when purchasing software, according to TrustRadius’ 2020 study : SaaS companies like Ahrefs have been using this approach to acquire new users directly from the content they create.

Product Marketing 58

Product Marketing Trends Scale Marketing 58

ChurnZero

OCTOBER 16, 2020

Their ongoing customer investment uniquely positions them to make withdrawal requests while still driving meaningful and profitable performance. Why would we replicate that awful and uncomfortable experience we have in the B2C world with our B2B buyers? How does that make you feel?

Scale 98

Scale Customer Success SaaS Payments Sales 98

Chart Mogul

MARCH 2, 2021

It might be awful. In other words, they trusted you to grow their money, to give them a return worthy of their investment and mentorship. However, if you’ve built a good relationship with them, you might still be able to count on their mentorship, guidance, and possible future investment in other ventures. It might be awesome.

Startup 52

Startup Acquisition SaaS Scale 52

Audacix

OCTOBER 24, 2019

There are at least three things that these smart companies do to prove to their B2B customers that their web application is secure and can be trusted. There are the most obvious and often quoted reasons for investing in robust application security standards and processes: It helps to protect your business. Great question.

Cloud 49

Cloud Cybersecurity Scale Transportation 49

Chart Mogul

JUNE 23, 2022

B2B is in a similar bind — a conservative spending approach and a tougher financing environment will affect SaaS spending as well, meaning that we might see things get worse before they get better. This is a perfect time to invest in your user base & core product offering because playing to your strengths will pay off.

SaaS 52

SaaS DevOps as a Service Marketplace as a Service Forecasting 52

Chart Mogul

MARCH 2, 2021

It might be awful. In other words, they trusted you to grow their money, to give them a return worthy of their investment and mentorship. However, if you’ve built a good relationship with them, you might still be able to count on their mentorship, guidance, and possible future investment in other ventures. It might be awesome.

Startup 52

Startup Acquisition SaaS Scale 52

Chart Mogul

OCTOBER 18, 2019

This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago. The humble origins of SaaStock, Europe’s B2B SaaS conference. Hope to see you there! A photo journal of SaaStock 2017.

Scale 52

Scale SaaS Automotive AWS 52

Frontegg

MARCH 22, 2023

The user experience with passwords is never good and can be downright awful. Initially, biometric authentication systems required large, upfront investments and were primarily used to protect critical systems and locations in defense and industry. There’s also a growing list of B2B SaaS providers that are running WebAuthn.

Technical Review 52

Technical Review Software Review Systems Review Merchant Services 52

SmartKarrot

JANUARY 11, 2023

Two Types of Outcomes in B2B. We deal with two different types of outcomes in B2B environments. The pie tastes awful. In B2B, these situations occur all the time. Or just stagnate and not grow their investment with your money. That’s an outcome. If you buy a cinema ticket, you want to be entertained.

Entertainment 19

Entertainment AWS B2B Customer Success 19

Mucker Capital

APRIL 6, 2023

If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. You need to invest at least a year or even two years. Hila Qu: I love when people think about the user journey because sometimes it's not thought about enough in B2B because it’s complicated. I do that a lot.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SmartKarrot

SEPTEMBER 15, 2022

Scaling through SaaS accelerates this process by offering several benefits that make it easier for companies to grow without having to make major investments up front: Speed: SaaS solutions are easy to deploy and can be accessed from anywhere with an internet connection, which enables teams to work from any location at any time.

Scale 10

Scale Cloud Enterprise Scaling 10

SaaStr

AUGUST 26, 2022

Jason Lemkin: The highest stage of venture is crossover, crossover funds, TCV is one of an early one, but even mutual funds that invest in unicorns. A few can, Andreessen and maybe Sequoia, but 99% of the VCs you meet, legally, they can only invest in startups, whether they’re late stage or early stage. It could come back.

Sales Hiring 246

Sales Hiring Scale Sales Recruiting Scaling 246

SaaStr

JANUARY 28, 2020

Maria : Yeah, I think, coming from a marketing side and thinking about that as a marketer, marketing is all about investments. There’s none of the brands that you’ve seen get to an IPO or continue on to a Fortune 500 company that is not making some significant investments there. Aaron : And they just have to do it.

Sales Hiring 247

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 247

SaaStr

JUNE 19, 2020

Have the email subject line be so awesome folks would want to invest just off the subject line. Distill it so that someone might invest just based on that email. Do they do B2B? How is your company at least vaguely similar to an investment they have to done? And it undermines some of the maturity in the investment.

Software Review 226

Software Review Technical Review Sales Hiring Startup 226