Tom Tunguz

FEBRUARY 26, 2025

AWS, Twilio, Heroku, etc. Often, a straight UBP pricing model doesn’t scale into the enterprise. The platform fee establishes a stable relationship and the usage pricing enables the customer to scale up or down as a function of their traffic which might vary throughout the year. Each marginal event costs $0.15.

SaaS Payments 283

SaaS Payments Pricing Strategy Scale 283

SaaStr

APRIL 24, 2021

But as Shopify scaled, its revenue as a percent of commerce on its sites — “Merchant Solutions” — began to eclipse its recurring SaaS revenues. First, Snowflake rolls its large customers into fixed comittments (as does AWS and many others), and bills them in advance. Close enough, in any event.

Merchant Services 360

Merchant Services SaaS Payments Payment Solutions Payment Services 360

Tom Tunguz

JUNE 30, 2020

Prior to HashiCorp Adam was the Head of Worldwide Developer Marketing at AWS and held senior positions at Pivotal, VMware, and SpringSource. During the conversation, we’ll talk about how to build and scale developer advocacy teams, develop the right portfolio of evangelism approaches at every stage of the business, and measure their success.

Development 317

Development Scale AWS Scaling 317

SaaStr

FEBRUARY 2, 2023

At SaaStr, our partners are an integral part of our events. In February 2023, we’re heading to Singapore for our first APAC event and we wanted to give a special shout-out to some of the companies that will be there with us! We’ll see 1,000+ of the best SaaS founders, execs, and VCs February 22-23 at SaaStr APAC 2023 !

Cloud spend optimization 263

Cloud spend optimization AWS Scale compliance 263

SaaStr

JANUARY 20, 2023

The full agenda has just launched for SaaStr APAC 2023!

AWS 298

AWS Cloud Trends Startup 298

SaaStr

APRIL 2, 2023

SaaStr 645: Why GUIDEcx is Betting Big on In-Person Events with SaaStr Head of Partnerships Poya Osgouei and GUIDEcx Co-Founder and VP of Sales Todd White   3. SaaStr 644: Lessons Learned in Scaling Early-Stage to Hyper-Growth Companies: From VMware, AWS and Databricks with Databricks SVP and GM Ed Lenta  4.

Scale 246

Scale AWS Scaling Enterprise 246

Chargify

AUGUST 17, 2020

Until recently, only industry titans like Microsoft, Amazon, and Google could successfully and effectively harness continuous, real-time data use statistics to fuel events-based billing models. The latter, of course, was pioneered by Amazon, which launched the billing model based on user events in 2006. How AWS Does It.

AWS 98

AWS Payment Services SaaS Payments Payments 98

SaaStr

FEBRUARY 21, 2024

AWS can’t support 20 partners equally. When partnering with big folks like Drata does with AWS, you have to bring business to them. Drata was one of three companies mentioned on stage by AWS’ Head of Partnerships because they did the most transactions on the marketplace than any other company. Otherwise, it falls apart.

AWS 285

AWS Scale Sales Hiring Marketing 285

SaaStr

OCTOBER 13, 2022

At SaaStr, our partners are an integral part of our events. ChurnZero lets your CS team manage and expand accounts at scale with proactive, personalized engagement that helps every customer succeed. Secureframe allows companies to get compliant within weeks, rather than months and monitors 100+ services, including AWS, GCP, and Azure.

GCP(Google Cloud Platform) 260

GCP(Google Cloud Platform) Azure AWS Enterprise readiness 260

SaaStr

AUGUST 16, 2022

But even there, to truly scale, they went more enterprise and built out a full enterprise sales and marketing function. Even if you start small, with just a half-day event and 20-30 customers. They are just mini-events. Top Industry Events. But third-party events like AWS, Dreamforce, SaaStr, Shoptalk?

Scale 332

Scale Sales Hiring Marketing SaaS 332

Intercom, Inc.

OCTOBER 25, 2021

This year’s event will be especially significant, as thousands of people from across the industry gather in person after so long in remote-working isolation. We won’t have a booth this time, but lots of our team members will be attending the event. We can’t wait to see old friends and make new ones. See you in Lisbon!

AWS 198

AWS Scale Innovation Startup 198

The Angel VC

FEBRUARY 20, 2016

Call me when it scales.” The point is that getting to $1-2 million in ARR probably has less predictive value concerning a company’s ability to get to true scale than most people think – or at least thought some years ago. Being a seed investor I’m trying to find SaaS companies that can scale before they have scaled.

Scale 192

Scale Scaling SaaS AWS 192

SaaStr

APRIL 21, 2023

Tip #2: Attend Top Industry Events Is it worth dropping a load of cash to attend the top industry events? If you’re going to go after events, do the biggest ones in your industry that you can afford. Why are top industry events so great? What is the best strategy for events? It’s too much.

Outsourcing Services 262

Outsourcing Services Scale Outsourced Development Marketing 262

Tom Tunguz

JANUARY 14, 2021

Cloud Data Lakes are the future of large scale data analysis , and the more than 5000 registrants to the first conference substantiate this massive wave. This time, the conference will build on the foundation from last year’s event. Mai-Lan Tomsen Bukovec, Global Vice President for AWS Storage will deliver one of the keynotes.

VP of Engineering 203

VP of Engineering Cloud Data AWS 203

SaaStr

MAY 31, 2024

He had a friend help him hire an email marketer to send ticket emails to the events. Up until 2020, the wave of passion for events and content was so strong that all he could do was ride the wave with no strategy. At scale, this is a jigsaw puzzle,” he said. Outbound drip marketing, content marketing, webinars, events.

Sales Hiring 307

Sales Hiring Sales Recruiting Marketing Scale 307

Intercom, Inc.

FEBRUARY 15, 2019

Each update for a user is captured in a DynamoDB Stream event. When we receive a DynamoDB Stream event for a table activity, we store the update that happened to the user. In response to each event, a lambda function is triggered, where we do the processing. Building our User History Tool. Automating repetitive tasks.

AWS 171

AWS Technology Engineering Customer Support 171

FastSpring

NOVEMBER 9, 2023

Since 2016, SaaS North has been recognized as THE Canadian hub for rapidly-scaling SaaS founders and their teams. It is the largest in-person event in the country—2,000+ attendees, 800+ companies, and 100+ speakers—along with features such as Betakit Keynote Stage, AWS Pitchfest, Workspaces Tradeshow.

Merchant Services 158

Merchant Services SaaS Payments Payment Methods Payment Services 158

SaaStr

SEPTEMBER 21, 2019

The Cloud has grown 700% since the first Annual, if we use AWS as a proxy. Scaling this quickly, and more relevantly, changing and evolving so much each year is hard. We also had 1,200+ at the first SaaStr Scale this year in SF as well. ever SaaStrAnnual , March 10-12 in San Jose / SF Bay Area. So much has changed.

Scale 210

Scale AWS Cloud Education 210

SaaStr

JULY 1, 2024

What events do they go to? When you go upmarket, they’ll likely want you to integrate with some legacy technology, like MS Dynamics or AWS. It might look different from the smaller companies you’ve been selling to day after day. Start to figure out messaging and where to put it. Where do these groups of people hang out?

Sales Hiring 305

Sales Hiring Scale SMB compliance 305

SaaStr

AUGUST 20, 2019

In this session, Anna and Sameer will highlight SendGrid’s journey from growth stage through acquisition and why focusing on people and culture is mission critical to success as a company goes through the scaling process. We should talk about that more and then we can scale that more? Want to see more content like this?

Scale 159

Scale Acquisition Scaling Sales Hiring 159

SaaStr

JULY 1, 2020

Then, that’s all we’re going to do today, but we’ll have two more virtual events at least. Thanks for putting on the event. What we did was we looked at, again we had a couple weeks of data and we knew which verticals were being disproportionately impacted by this event. Sam Blond: Well, I’ll jump in.

Merchant Services 265

Merchant Services Scale Sales Recruiting Sales 265

Chart Mogul

JANUARY 28, 2022

A few months ago, we retired our last pieces of infrastructure on DigitalOcean, marking our migration to AWS as complete. Our journey was not your regular AWS migration as it involved moving our infrastructure from classic VMs to containers orchestrated by Kubernetes. Ultimately, we decided to go with AWS. Managed databases.

K8S orchestration (Kubernetes) 52

K8S orchestration (Kubernetes) AWS EKS (Elastic Kubernetes Service) GCP(Google Cloud Platform) 52

SaaStr

JUNE 25, 2019

Now, I have some background with luck because in between some long stints with other companies, seven years at Eventbrite and 15 years at Ticketmaster before, I spent five years of my life playing poker for a living and learned an awful lot about luck and positive outcomes as well. This was what Eventbrite was in 2011 when I started.

Engineering 184

Engineering Part-Time VPE Sales Hiring Scale 184

Scytale

NOVEMBER 18, 2024

With Scytale’s compliance automation platform, MSPs can seamlessly scale compliance offerings to their clients, increase efficiency, and improve customer satisfaction. However, attempting to manage compliance at scale can be overwhelming as well as resource-intensive.

compliance 52

compliance Management AWS Innovation 52

CloudGeometry

FEBRUARY 7, 2022

It is the secret to effective tiering and scaling. Given the speed and intensity of competition in this market, it’s essential to SaaS success at any scale — and at any point on the lifecycle of your SaaS product offering. Let’s take a closer look at what that means and how it works.

Well Architected Framework 130

Well Architected Framework SaaS AWS Construction 130

CloudGeometry

MARCH 3, 2022

In this blog series, we explore how these three dimensions figure into key technical recommendations which enable scale in pursuit of SaaS business growth. Billing events and unit metrics The variable cost model of cloud platforms has forever changed how compute resources are bought and paid for and consumed.

Well Architected Framework 130

Well Architected Framework VPCs (Virtual Private Cloud) SaaS Cloud 130

SaaStr

APRIL 30, 2022

Customer success teams are basically about building at scale this self-serve engine. That’s typically the AWS model, depending on how much space you take, service space, you will pay more. Which is basically scaled marketing and things like that. But they are generally the businesses that scale the best internationally.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

SaaStr

JUNE 3, 2020

Thanks to Jason Lemkin and the SaaStr Team for putting on this event in a very tough time. And G2 Gives, we partner with philanthropies, we partner with some of our customers like AWS and Google Cloud, who can then make donations for every review, to thank their customers. Godard Abel | Co-Founder and CEO @ G2. FULL TRANSCRIPT BELOW.

Software Review 259

Software Review Scale Technical Review SaaS 259

CloudGeometry

MARCH 22, 2022

In this blog series, we explore how these three dimensions figure into key technical recommendations which enable scale in pursuit of SaaS business growth. Monitoring technology such as Prometheus can do much of this for you, aggregating event and time-series data for actionable monitoring, metrics, trending and diagnostics.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

Intercom, Inc.

MARCH 16, 2022

To achieve our mission of making internet business personal and scaling to support larger and larger customers, we have been continually, thoughtfully, and carefully investing in our people, systems, and processes to maintain Intercom’s high standards of availability. The foundation of our operational health is availability.

Software Review 118

Software Review Technical Review Management Systems Review 118

CloudGeometry

MARCH 14, 2022

Determine Customer-centric Priorities The 5 Pillars of the AWS Well-Architected Framework fron AWS enumerates the elements of a well-architected development framework. This is where to find the opportunities where you can search for architectural patterns and events.

DevOps as a Service 130

DevOps as a Service Well Architected Framework SaaS AWS 130

Sales Hacker

DECEMBER 8, 2023

While many gravitate towards major industry events for announcements, Joseph has a hot take (and we love a spicy take): do not announce a major new feature at a major industry conference (such as RSA Conference or AWS re:Invent). Now organizations can customize demos at scale even easier. Time it well.

Sales Recruiting 126

Sales Recruiting Generative AI AWS AI 126

Clouded Judgement

SEPTEMBER 19, 2023

If you want features in your lakehouse (on top of open source Iceberg) for ingestion, CDC, streaming (file loading, Kafka connect, etc), schema evolution, compaction, optimization, time travel, snapshots, auto-scaling, maintenance (no more writing spark jobs to delete snapshots!), A natural question is “why do we have two tiers?

Data 130

Data Government Scale GCP(Google Cloud Platform) 130

Frontegg

JUNE 17, 2021

As explained in the first part of this series, we clearly saw why Software-as-a-Service (SaaS) is the way to go when it comes to establishing self-serving applications that can be scaled up and developed fast(er). It can also be a FaaS (Function-as-a-Service), where the application runs the code via various event triggers.

ECS (Elastic Container Service) 97

ECS (Elastic Container Service) multi-cloud Kubernetes K8S orchestration (Kubernetes) EKS (Elastic Kubernetes Service) 97

CloudGeometry

APRIL 25, 2022

Start assessing what you will need to do by reviewing the AWS Well-Architected Security Pillar design principles and Google’s DevOps tech: Shifting left on security. #2 Enterprise customers want to see how both your SaaS architecture and support operations in tandem handle unforeseen events. How do you respond?

Enterprise readiness 130

Enterprise readiness Enterprise Technical Review Software Review 130

SaaStr

OCTOBER 31, 2019

It was around that time about 12 years ago that Jeff Bezos launched AWS, and some of you may remember that, when he did this, Wall Street analysts were looking at him and saying, “Why would you take what’s already a very unprofitable business and drive it further into the red by investing in this AWS initiative?”

Cloud 113

Cloud Scale AWS Artificial Intelligence 113

SaaStr

JUNE 26, 2024

You can see the growth on the platform side with Azure, Google, and AWS and how much it’s accelerating in AI. Or Scale AI securing $1B. To some extent, it’s not clear. Maybe endless price increases,” Jason says. A lot of it is moving to versions of AI. How does a startup benefit from this? Dell fell 15% last week. What’s going on here?

CTO Hire 147

CTO Hire AI Venture Capital Sales Hiring 147