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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

After writing An Elegant Puzzle about the challenges of engineering management in high-growth organizations, his focus shifted to a career path that’s much less understood – the technical leadership track. If you’re a senior engineer and want to further your career, what skills should you develop? A tale of two career paths.

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5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)

SaaStr

Lots of us fantasize about moving upmarket, but are unsure of how to get started, is it just a matter of hiring a team of SDRs and getting them to hit the phones? You don’t want to fall into a trap of building all this custom stuff, I think you guys all know why that’s a bad idea.

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The Sendgrid Journey: Scaling From Growth Stage to $2B Acquisition in 4 Years (Video + Transcript)

SaaStr

We collectively as a company were fortunate in doing all those things and, boy, was it a heck of a team effort, and it was a lot of fun. We had created an incredible brand with developers, in particular, and created developer love for what we did and the product. ” I didn’t do all those things. I won’t lie.

Scale 155
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3 Customer Retention Strategies for the Pandemic’s Next Wave

ChurnZero

Customer Success teams are in a unique position to listen to their customers’ challenges. You and I both know how awful it feels to have someone disregard what we say and focus on their end goal instead. According to Will, this specific type of role playing helped CSMs develop stronger and deeper relationships with their customers.

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Intercom on Product: One for the roadmap

Intercom, Inc.

Getting this right allows your teams to work in lockstep together. Today we’re going to talk about the wonderful work of fiction that every product team has known as the roadmap. And I remember when we came in, we’d raised the Series A, or you guys raised the Series A and I inherited the success of that, we started hiring teams.

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Intercom on Product: One for the roadmap

Intercom, Inc.

Getting this right allows your teams to work in lockstep together. Today we’re going to talk about the wonderful work of fiction that every product team has known as the roadmap. And I remember when we came in, we’d raised the Series A, or you guys raised the Series A and I inherited the success of that, we started hiring teams.

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Using Product Led Growth as an Indicator for Investment w/OpenView Venture Partner, Ashley Smith (Video + Transcript)

SaaStr

At Twilio, I think my entire job there my first two years was throwing t-shirts at people, because everyone had a Twilio t-shirt I think in the developer community in 2010, and that was our marketing strategy. Your sales team becomes more efficient, your customer success team becomes efficient, your customers like you more.