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5 Simple Tips to Quickly Improve Sales Performance

SaaStr

They can do it, but it’s pretty awful. Most sales reps don’t know how to put on a webinar for prospects and customers. Build them better collateral and get them more air cover. Most sales reps are pretty bad at building sales decks, tear sheets, etc. Do more marketing for them. Help them on more deals.

Scale 279
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10 Things That Always Work in SaaS Marketing

SaaStr

A weekly webinar. Do a Weekly Webinar. But third-party events like AWS, Dreamforce, SaaStr, Shoptalk? And again, it’s just fine to start small. More here. #2. You just have to do it every week. It’s OK if just a few come at first. And you can start next week. Every week, at the same time. More here. #7.

Scale 332
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10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)

SaaStr

But as you get bigger and more well-funded, participate in traditional field marketing strategies because they account for 40% of revenue at scale. You can run your own conference, but third-party events like AWS, Dreamforce, SaaStr, and others allow you to get 40% of your pipe from their ability to draw in the best in the industry.

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7 Marketing Hot Takes with SaaStr Founder and CEO Jason Lemkin on the Exit Five Podcast 

SaaStr

Outbound drip marketing, content marketing, webinars, events. So many people take a startup marketing role and aren’t willing to do the work: host a webinar, run campaigns in Hubspot, and build a list. 7: Having the CMO Report to the CRO is a Terrible Idea Having marketing under a CRO is an awful idea for two reasons.

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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings. While many businesses still rely on store-level infrastructure, it's time to embrace the unlimited potential of the cloud! It's about unlocking unparalleled flexibility and driving business agility.

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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. And I know you’ve had some great experience, particularly while you were at AWS, running different partner sales, channel sales. They cannot resell.

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5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)

SaaStr

So with the engagement area, we created a lot of cadence programs, a regular cadence of programs such as webinars, and pipeline accelerators, and content releases. This webinar is not going to be a Mapistry demo webinar. I think maybe once we saw the deck that they were using and it was pretty awful. Lauren A.: