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Net net, there are a lot more SaaS and B2B IPOs coming in 2025-2027 than most folks realize. Why wasn’t there more buzz? It’s a good one: $813m in ARR Growing 25%+ (financials are a bit complex) 114% NRR Very profitable (Rule of “44”) With the founder still CEO after 20 years!! Because it’s not just new names.
This represents an under-recognized opportunity for B2B AI startups focusing on compliance, risk management, and administrative controls. The Governance Opportunity Many organizations are testing AI infrastructure that lacks governance controls. Large enterprises have an immediate need for governance solutions to handle AI at scale.
“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. We recently led a [ $50M series B ] investment in Todyl, which is a modular cybersecurity platform for small and medium businesses. Check that out here.
Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.
If you thought that the recession is the only problem that B2B businesses are facing in 2023, think again. Cybersecurity has become even more challenging with the recent spike in attacks on a wide range of European and North American entities. So what can be done to elevate cybersecurity standards?
Christopher Doman As co-founder and CTO of Cado Security – a leading platform for cloud-native digital forensics and incident response – Christopher Doman is a seasoned cybersecurity professional making waves in the tech startup space. GET ISO 27001 COMPLIANT 90% FASTER 6.
Navigating cybersecurity is rarely a walk in the park, especially when the ‘park’ is highly-regulated, well-guarded, and developed by the US Department of Defense. This is particularly crucial regarding the Cybersecurity Maturity Model Certification (CMMC). But what does that mean for your business? Who is Subject to CMMC Compliance?
Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.
You know things are getting serious when the Department of Defense (DoD) gets involved, and that’s exactly the case with getting Cybersecurity Maturity Model Certification (CMMC) certified. Understanding CMMC The Cybersecurity Maturity Model Certification (CMMC) , a framework created by the U.S. Overall, CMMC 2.0
You know things are getting serious when the Department of Defense (DoD) gets involved, and that’s exactly the case with getting Cybersecurity Maturity Model Certification (CMMC) certified. Understanding CMMC The Cybersecurity Maturity Model Certification (CMMC) , a framework created by the U.S. Overall, CMMC 2.0
Consider asking what their average response time is to a cybersecurity threat. Consider also what new markets you want to break into, whether it’s breaking into B2B sales or new countries or regions. SaaS B2B sales management like digital invoicing, interactive quotes, and CRM integration.
A.B.Seed Ventures is a VC fully focused on B2B SaaS investments. Its current focus is on B2B tech companies, with more than 40 transactions in Latin America to date. Areas of particular interest for the VC are logistics, cybersecurity, human capital management, FinTech, healthcare and advertising tech. A.B.Seed Ventures.
Or how your uncle’s cybersecurity software converts against your great aunt’s cloud accounting platform.). B2B companies offering lead-gen consulting or instruction, for instance, appear to benefit from more challenging language. There are even cases in which it’s good to sound sophisticated.
Cybersecurity is critical, and compliance will be mandatory for many. Basically, it’s the Department of Defense’s set of cybersecurity standards for protecting sensitive data. The CMMC takes the best parts of other cybersecurity standards like NIST, FAR, and DFARS and combines them into an intuitive framework.
In the B2B SaaS context, these needs normally revolve around solving particular business problems, improving operational efficiency, or gaining a competitive advantage. For example, a company may seek a cybersecurity solution to ensure the safety of its operations and customer data. Why is it important to satisfy customer needs?
Evolved Media is a content marketing and technology publishing agency that serves B2B technology businesses. In this case, for Evolved Media, we created and grouped content around four categories: Cybersecurity. Often, B2B companies like Evolved Media have tons of content that isn’t being utilized. Client Background.
As the world continues to embrace rapid digital transformation, the importance of robust cybersecurity strategies has never been more apparent. In the United Kingdom, CISOs are playing a pivotal role in navigating the complex cybersecurity landscape.
Gift subscriptions work well for MacKeeper, which makes cybersecurity software. For B2B markets or more niche B2C companies, the key to success is to offer an incentive of enough value that makes customers’ efforts worthwhile. Setting Up Coupons and Promotions in FastSpring.
Data privacy is no longer just a casual buzzword thrown around randomly in cybersecurity circles, nor is it solely the CISOs problem. Before SaaS exploded in the B2B space around a decade ago, losing a password or maliciously getting locked out of an account was not a big deal. Eliminate the blind spots!
One essential practice in cybersecurity is vulnerability scanning. Understanding the Importance of Vulnerability Scanning in Cybersecurity Don’t underrate the importance of vulnerability scanning — It is essentially a vital front-line defense for your security posture.
There are at least three things that these smart companies do to prove to their B2B customers that their web application is secure and can be trusted. I’m not telling you cybersecurity is easy. How many of these three things do you offer your prospective customers? Why is cloud application security important?
Security controls have become increasingly important for B2B SaaS companies, and if SOC 2 is part of your security compliance, implementing the necessary SOC 2 controls that apply to your organization is the essence of the SOC 2 compliance framework. In other words, SOC 2 is the overall security framework.
B2B buyers are now in control of the information flow during the buying process, leaving sales and marketing teams to operate in the dark for most of the journey or the “Dark Funnel.” In fact, according to Forrester , only 12 percent of B2B sales and marketing teams have confidence in their data. 12 percent!! .
Building a culture of security in you software development teams is not an easy task, but its crucial if you want to minimise the chances of unforeseen cybersecurity disasters and unfortunate media appearances. How to make your software or SaaS enterprise-ready so that you can sell more to larger B2B customers.
This can include peer-to-peer payments, and business-to-business (B2B) or business-to-customer (B2C) transactions. Businesses are encouraged to employ comprehensive cybersecurity practices to reduce risk. There are several EFT payment types that we’ll discuss in this post. Q: What are peer-to-peer payments?
There are at least three things that these smart companies do to prove to their B2B customers that their web application is secure and can be trusted. Some more knowledgeable people might also advise you to invest in cybersecurity training for your development team. I'm not telling you cybersecurity is easy.
But first, you need to fine-comb through your data collection processes and their flow across systems so you can accurately establish a blueprint for implementing cybersecurity safeguards. Some businesses must conduct cybersecurity audits to prove compliance with the CCPA, though not all.
Trends in B2B Compliance Overcoming Key Challenges and the Era of Automation GET THE FULL REPORT NOW Expanding Internationally? Benefits of Fintech Compliance Fintech compliance ensures that companies and their customers are protected from cybersecurity attacks, and is essential in this increasingly digital environment.
Cloud and cybersecurity is one of the most significant factors of ensuring a robust security environment. For those ready to mark their calendars, here’s a list of compliance conferences that are worth checking out. This includes important Council updates, regional insights, opportunities for feedback and networking.
Cloud and cybersecurity is one of the most significant factors of ensuring a robust security environment. For those ready to mark their calendars, here’s a list of compliance conferences that are worth checking out. This includes important Council updates, regional insights, opportunities for feedback and networking.
Listen wherever you get podcasts: Top B2B SaaS news. It’s software used for business automation, remote monitoring, cybersecurity, backup and disaster recovery—and touches all the teams (sales and marketing, account managers, HR, finance, engineering). Today, restaurant management software company Toast rallies for restaurants.
Many of the fastest growing B2B software companies employ product led growth as their core go-to-market motion in order to accelerate growth efficiently. Ideally, a cybersecurity tool runs quietly in the background, covering for the CISO and ensuring there are no weaknesses. Key takeaways.
TRENDS IN B2B COMPLIANCE Overcoming Key Challenges and the Era of Automation GET THE FULL REPORT NOW List of Conferences to Attend for SaaS Founders 1. This B2B SaaS conference focuses on growth strategies, funding, and scaling in this competitive domain.
It serves various industries, such as finance, B2B, e-commerce, media, and healthcare. Cybersecurity. Amplitude G2 rating : 4.5/5 5 This is a comprehensive product data mining and web analytics tool designed to help you gain insights into customer behaviors through data analysis. Key features : Centralized dashboard.
Listen wherever you get podcasts: Top B2B SaaS news. It’s software used for business automation, remote monitoring, cybersecurity, backup and disaster recovery—and touches all the teams (sales and marketing, account managers, HR, finance, engineering). Today, restaurant management software company Toast rallies for restaurants.
shout out to ChurnZero’s headquarters) is spotlighted as a rising tech hotspot with increased cybersecurity, data science, and artificial intelligence hires. To capitalize on this monumental growth, perhaps B2B SaaS should take a page from B2C subscription startups like HelloFresh, Birchbox, and Dollar Shave Club. Washington, D.C.
With new regulations, such as the California Consumer Privacy Act (CCPA) and the evolving nature of cybersecurity threats, it’s more important than ever for businesses to stay agile and compliant. In fact, 92% of B2B SaaS companies say they have either deployed or are in the process of adopting an automation tool.
Marten Mickos: Similarly, at our company, at HackerOne, you can call us a two sided marketplace, you can call us a cybersecurity company or SaaS business. How do you hide the complexities and make the contract low friction with an enterprise B2B SaaS product? We are in the B2B space. Another very good question.
Network Connections (the B2B Option) Another way to spread word-of-mouth influence is via your business connections. From complementary companies within your niche to the corporations you do business with on a regular basis, curating your B2B influence is a great way to network and create buzz from within the market as well.
This applies even on the B2B side, which is a little more challenging, especially for enterprise businesses. This can be especially challenging in some industries, like cybersecurity, which requires complex deployment across multiple endpoints.
Performing data-driven content refreshes and updates Demoboost, Zazz Full funnel SaaS marketing service starts at $5000 per month (we contacted them) Delhi, India B2B SaaS 2. Kalungi specializes in B2B SaaS marketing, focusing on T2D3 growth strategy. Kalungi kalungi.com 1. Powered By Search poweredbysearch.com 1.
The list of projects includes StoneBay (real estate analytics platform), BackupLABS (B2B solution for backing up data), Sparrow Charts (social marketing analytics tool), and Heads Up ( health tracking app for patients and doctors).
And now podcast marketing helps the company to rank and generate leads and face less competition on Google: #5 Paul Katzoff, CEO at WhiteCanyon Software , Cybersecurity software. Our next guest’s company quickly noticed how saturated the internet is with written content and decided to switch to audio content.
You can think of Horizontal SaaS as broad-based tech that is industry agnostic; a sales person at a Cybersecurity company can use HubSpot the same way a sales person at a Health Supplements company might use it. In all seriousness though, that’s kinda what Horizontal SaaS promises (or tries) to be. Source Product-Led Growth (PLG) PLG or SLG?
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