How Layoffs in Startupland Differ Between B2B & B2C Companies
Tom Tunguz
JANUARY 22, 2023
In the last three years, B2C startups’ ratio of layoffs have dwarfed B2B layoffs. In 2020, B2C companies cut 8.8x B2B & B2C companies both downsize around 15% on average, with a 75th percentile of 30%. Instead, the gross number of companies explains the delta between B2B/B2C layoffs. the number of B2B employees.
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