This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Former Head of Revenue at BILL and HubSpot Americas leader Michelle Benfer recently joined us on a SaaStr Workshop Wednesday share her insights on one of the most critical roles in any SaaS organization: the frontline sales manager. “Some teams consistently sold more enterprise SKUs, others had high volume but low ACV.
About Dave Kellogg Dave Kellogg brings a rare combination of marketing and executive leadership experience to his analysis of SaaS businesses. A smaller number of high-quality leads that convert at higher rates is vastly superior to a flood of poor-fit prospects. But here’s the reality check: this is completely normal in SaaS.
Companies can meet stringent quality requirements at a fraction of the cost of in-house teams, while accelerating their AI initiatives. Why It Matters : Customer support teams are drowning in tickets, with resolution times getting longer, not shorter. Why It Matters : Business users waste hours navigating complex SaaS UIs.
Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). In the language of SaaS, I churned. In part one, we cover benchmarks and common churn formulas. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Table of Contents.
So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first management team is something that you often lose sleep over. What makes you feel that you need to level up your management, set up your first management team?
That’s the average core feature activation rate across the companies we studied for our Product Metrics Benchmark Report 2024. We also look at ways to improve the core feature activation rate for your SaaS product! Companies by industry analyzed in our Product Metrics Benchmark Report 2024. respectively). Book the demo!
This post is part of a continuing series evaluating the S-1s of publicly traded SaaS companies in order to better understand the core business and build a library of benchmarks that might be useful to founders. New Relic processes this data and provides interactive reports to identify underperforming code.
Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. Are you looking for a merchant of record that will partner with you to grow your SaaS business?
In this guide, we’ll walk you through the key steps to conduct a comprehensive competitive analysis in SaaS, giving you the tools to turn market knowledge into a strategic advantage. Set benchmarks for success : Analyzing your competitors’ performance allows you to establish realistic benchmarks for your own success.
And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. When you’re a small team, your time is everything. Speed is everything.
For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. First, we’ll discuss what customer loyalty is.
Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1.
Customer success means wildly different things to different companies in the SaaS industry. Many organizations create customer success teams but there’s no clear definition as to how these teamsdevelop long-term value for both the customer and the business. The role of customer success teams.
Getting SaaS Accounting and Financial Operations Right in 2022. According to Gartner, the SaaS industry is projected to grow to a staggering $121B in 2021, a 15% increase from 2020. So, what is SaaS accounting, and how will it affect your business? The Problem with Spreadsheets for SaaS Accounting . The result?
Before we get into what is considered a good NPS score, we have some good news and some bad news. Some industries like SaaS will have an average NPS of 30. You have to compare your NPS to your industry benchmark as well as your competitors and see where you rank. What Is Considered Good NPS Score, and What Is a Bad NPS Score?
Only 48% of SDRs consistently reach their targets according to TOPO’s 2019 Sales DevelopmentBenchmark Report, 48%… that’s it. So why is quota attainment so bad for so many SDRs? These two channels have been used for decades, but that means prospects have developed strategies to avoid being disturbed by pushy salespeople.
I’m a SaaS metrics nut and I go to a lot of SaaS board meetings, so I’m constantly thinking about (among other things) how to produce a minimal set of metrics that holistically describe a SaaS company. Slide 1: The Good, The Bad, and the Ugly. What do I mean by context? and 42% respectively.
Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.
And that’s exactly why we’ve put together this list of the best resources around SaaS and B2B sales. What Interviewing 600+ Sales Reps Taught Me About Team Building. 14 SaaS Leaders Share Their Favorite Interview Questions. 14 SaaS Leaders Share Their Favorite Interview Questions. What’s your biggest weakness?
Want to improve the current customer attrition rate in your SaaS company? Customer attrition is one of the main problems for SaaS companies. The key causes of customer churn are poor customer support , buggy product, wrong product-market fit, bad user experience, poor onboarding process, high pricing, and long time-to-value.
The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. NPS is crucial for SaaS businesses because it helps you track user sentiment , find areas of improvement and optimize the user journey. The average NPS is 31 for SaaS businesses. Why is NPS crucial for SaaS companies?
Every team has their own slightly different way of calculating the cost of customer acquisition. Generally, if any part of your team is working on an activity that’s touching on acquiring customers all their expenses should be included in the calculation — salaries, rent, and so on. Why CAC is so important for SaaS businesses.
Salespeople create relationships, but it has traditionally been up to the customer success or account management team to nurture them. However, both teams must be aligned every step of the way, with one common goal in sight: delivering the best possible customer experience. Team effort. What is the handoff process?
Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. Put simply, as a sales organisation grows, the sales enablement team must evolve alongside it.
Wondering how you can improve the product adoption rate of your SaaS business? What is product adoption in SaaS? Product adoption rate is one of the most crucial metrics for all SaaS companies. Product adoption rate benchmarks in SaaS. So let’s look at how you can boost product adoption and drive growth.
In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. What is feature adoption in SaaS? In SaaS, feature adoption takes place when customers get introduced to a new feature and start using it frequently to meet their goals.
Customer insights enable SaaSteams to understand them better and build products that satisfy their genuine needs. SaaSteams use various insight types, ranging from quantitative metrics to qualitative feedback, covering aspects like awareness, purchasing behavior, and product usage.
1/ Crash course in Customer Success and SaaS metrics. Many people think of SaaS and CS metrics as black and white. Related reading: Key SaaS and Customer Success metrics you should care about – What’s a good CAC? 20 quick insights on Customer Success and SaaS metrics – The audience chat was on fire during this webinar.
You’re running a SaaS business, focus your attention on reducing churn and increasing MRR. Competitors and key players: You’ll want to identify your competitors and their strengths and weaknesses. What are your current benchmarks? Here are a few examples. What are your goals and objectives for your business overall?
Churn Monster #10: Bad Fit Customer . We’re talking about a bad fit customer. A bad fit customer is a customer who is unable to receive value from your product or service due to a mismatch of currents needs and offerings. You are worried you have acquired a bad fit customer. What do you do?
This week we released our third annual Expansion SaaSBenchmarks report. More than 500 SaaS companies participated in this year’s survey, which covered topics like financial performance, product led growth adoption, founder priorities and much more. But benchmarks alone are not enough.
My guinea pigs for this experiment would be two recent campaigns our marketing team had worked on: the ecommerce lookbook and the SaaS optimization guide. The team had created both of these ebook download pages in Unbounce, but we hadn’t been able to return to them and optimize very much in the months since we published.
A key reason why customer engagement metrics are important to successful SaaS businesses. Now that you know how important customer engagement is to a SaaS product’s success, how do you measure it? It helps you understand what your customers value most and guides your product development efforts and in-app onboarding process.
How do you scale SaaS startups from the seed stage to mature industry leaders? Wish you had a SaaS startup checklist to guide you on your journey to IPO? Founder of SaaS Gurus , Anthony Nitsos, showed us the personal blueprint he uses to advise SaaS startups. Customer Core —to maintain and develop customer relationships.
What are the different marketing research methods product marketing teams can use to inform their strategies? Its goal is to help make informed decisions about product development , marketing strategies, pricing, and customer acquisition in SaaS companies. This is the main question the article answers. Let's dive right in.
It’s a simple reality that a proportion of customers who sign up to your SaaS should never have done so in the first place. But what happens if your churn rate is significantly higher than what your direct competitors are benchmarking? Some clients are destined to churn. This is not a failure on your part.
SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers.
Seasoned industry vets may know what their next move should be, but navigating a changing market (especially one in a downturn) is an obstacle for any SaaS founder. In this article, we’ll help you determine the next best step for your business and provide guidance on whether you should raise, sell, merge, or scale your SaaS.
R&D is the backbone of any SaaS company, yet to many CFOs, it is still a black box. How can Finance and Engineering management work together to diagnose weak areas, and shift R&D resources to produce better outcomes for the company? For over a decade, we have been benchmarking R&D expenses and headcounts.
After receiving the NPS data, product marketers should factor in performance trends, next focus topics, benchmarking, and segmentation. SaaS business models depend on repeat subscriptions, making it crucial for companies to retain as many customers as possible. Why do you need an NPS dashboard? NPS bar chart.
FastSpring handles everything from maintaining high authorization rates to paying end-of-year consumption taxes for SaaS companies. Luckily, most developers find it easy to integrate Stripe with most other software (however, you have to pay for each software separately). Like FastSpring, Paddle is an MoR.
You can collect data via multiple sources, such as feedback surveys , user interviews, product data analytics , and firsthand observations from your customer-facing teams Create a high-level customer journey map with all the relevant touchpoints to contextualize the collected data. Let’s discuss these benefits in more detail.
Every SaaS company might be different—but almost every single one makes the same mistake that puts the company in jeopardy: it doesn't understand its pricing. Yet most SaaS companies don’t know what they’re worth to their customers or how best to communicate value. How is SaaS pricing different? Gain a competitive advantage.
Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.
We organize all of the trending information in your field so you don't have to. Join 80,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content