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Using Generative AI to Drive Corporate Impact

TechEmpower SaaS

The shift towards AI-driven ad technologies enables brands to set and achieve highly specific engagement KPIs, moving away from generic strategies to more personalized, data-driven approaches that resonate with their target audience. This not only speeds up hiring but also lowers the costs associated with lengthy recruitment cycles.

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The Top 10 Things to Know Before Starting a SaaS Company

SaaStr

You really need a great CTO, not just a good business team. A mediocre tech team, a part-time CTO, or even just a decent CTO just doesn’t get you there. Finally you have great customers and traction — but you can’t afford to hire all the people you need to meet their needs. True in B2C too of course.

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53 Questions Developers Should Ask Innovators

TechEmpower SaaS

It’s part of our job to ask questions about their plans, challenge their assumptions, and suggest paths to success. The conversations are interesting and varied because they’re about new, exciting, different things. Where do you stand on your brand? What are some examples of similar brands?

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80 Founders Share The Moment They Knew … When They Really Had Something

SaaStr

Hard to see when your brand is coming into its own. ” — Jason Riedel, founder/CTO of Aspireship. “When on New Year’s Eve, customers kept sending us signed contracts.” I recently asked on Twitter when folks knew their startup had something … great. 20% conversion.

CTO Hire 347
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Startup 411: Building for Scale with Google Cloud, Stairwell, Mashvisor, and Inworld.ai (Video)

SaaStr

Hiring a reliable team is an all-encompassing issue where startups dive in head-first but fail to optimize it for success. . Hiring an expert produces 1000x better results than someone with interests elsewhere. . “A Hiring in a streamlined manner with a rigorous selection process initially builds momentum for long-term goals.

Scale 259
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How SMB Digital Brands Can Win the Best Talent

FastSpring

If you’re running a smaller digital business, you may find it challenging to hire great talent. Larger technology companies can pay more, offer more benefits, and provide a more marketable brand on a candidate’s resume. So how are smaller companies supposed to compete with large brands for the best talent?

SMB 102
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Top 10 GTM Mistakes Founders Make Again … and Again with SaaStr’s Jason Lemkin 

SaaStr

Some are decades-old problems, while others have emerged from this new world we’re in. They hire a VP of Sales who doesn’t want to sell or learn the product. You also don’t want to hire a VP of Sales who won’t carry a bag. There wouldn’t be enough time for them to carry a bag for six months and hire those ten people.

CTO Hire 209