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How pricing strategy helps shape your entire business model

Intercom, Inc.

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes. Gaining new customers.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. The Types of Marketplaces.

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Mastering Growth in the AI Era: How to Stand Out, Acquire Customers, and Raise VC Dollars with B Capital, Zetta, and Glasswing

SaaStr

Laiva Becoming the platform of choice for life science companies and research institutions by creating a two-sided marketplace with significant SaaS components. They use AI for price discoverability and optimization, with a setup that drives annual retention. Product-led growth (PLG) motion applies well to AI-powered products.

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How to Create a Services Marketplace

Neil Patel

Over the last decade, service marketplaces have sprung up and distributed how we work and live. For instance, Airbnb , a marketplace for vacation rentals, has over four million hosts who have welcomed over 800 million guests. Food delivery service marketplaces are expected to reach $154.34 That’s not all.

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Marketplaces in the Age of AI

Andreessen Horowitz

While the marketplace business model is evergreen, every new platform changes how and where transactions happen. Now, we believe generative AI promises to revolutionize marketplaces again. It will not only transform how products and services are sold — but also how they are made.

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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. What makes a SaaS business so hard? You can deploy subscriptions as a service, billing as a service, fraud prevention as a service.

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You’re Holding Your Business Back If You’re Not Automating These 5 Processes

SaaStr

TaxJar’s AutoFile can also completely automate your sales tax filing, using the information it receives from your ecommerce providers and marketplaces to prepare and submit returns to each state, along with remittance. Sage Intacct is a popular choice for automating bookkeeping because it includes features unique to the SaaS business model.

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