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How pricing strategy helps shape your entire business model

Intercom, Inc.

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes.

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Proven Models that Help GTM and Product-led Teams Scale with CircleCI CEO Jim Rose (Pod 554 + Video)

SaaStr

Offering its services as a freemium-based model, CircleCI recognizes driving trials as the cornerstone of a go-to-market strategy for any developer tool. . Jim Rose, CEO of CircleCI, leverages his experience marketing to software developers to discuss the merits of moving from a subscription-based to a usage-based business model.

Scale 258
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How to Scale SaaS Growth and Optimize SaaS Operations: 7 Essential Tips

Stax

However, a SaaS company providing global HR and payroll solutions may have a few hundred customers paying a monthly or annual feein other words, making recurring payments over a longer period of time. Churn is the percentage of customers that end their subscriptions within a certain amount of time. Churn rate.

Scale 117
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How to Crush Your Enemies with Expensify’s CEO: David Barrett (Video)

SaaStr

Expensify CEO David Barrett talks about what it takes for businesses to thrive, spotlighting the need to move from a traditional economic model to Conan Economics, a term inspired by Conan the Barbarian. He also shares some eye-opening insights on how Expensify scaled over the years. Changing the way you think about business.

Scale 300
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How to Shift Your Business to a Subscription Model

FastSpring

Do you know what’s better than one sale? Multiple sales that happen automatically. That’s the beauty of subscription models. While implementing a subscription model means ongoing revenue, it also brings up many challenges for managing those subscriptions. Why Shift to a Subscription Revenue Model.

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The Comprehensive Guide to Subscription Revenue

FastSpring

The way we purchase products is changing—and so are our business models. When it comes to software and online purchases, those transactions are increasingly moving to a subscription-based model, where customers put their purchases on autopilot so they can have continuous access to SaaS products. The best part?

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. This essay is a collaboration with Gilad Horev.