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What’s New at Automattic and WordPress with Co-founder and CEO Matt Mullenweg

SaaStr

Where we go wrong in social media is when we sit back scrolling, and the algorithm decides what we’re doing and is optimizing for our lowest base instincts. What’s the Business Model Behind Automattic and WordPress? A year later, they created Automattic as a commercial services business around WordPress.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Google, Apple and HubSpot are just three examples of industry-leading companies which use mental models to aid quick decision-making. The table below shows the impact of mental models on decision-making: Decision-Making. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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Navigating Your SaaS Transition: 5 Insights From Stardock’s Experience With FastSpring

FastSpring

As the VP and General Manager of the Stardock Software division, Brad led his team through this process and has learned some valuable lessons about doing it as strategically and easily as possible. People will say, ‘I’ve been a customer for 20 years, and suddenly you’re changing your business model! Why are you doing that?

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Nir Eyal on designing healthy habits – and the psychology behind them

Intercom, Inc.

I hosted Nir on our podcast to learn how to create healthy habits, how to avoid bad ones, what questions thoughtful product designers should be asking themselves, and much more. Here are five quick takeaways: We have good habits and bad habits , which are very different from addictions. For me, that was a bad habit.

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Understanding the SaaS business model

ProfitWell

The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. What is the SaaS business model. As a result, revenue recognition is a fundamental part of the SaaS business model. Recurring payments. Early stage.

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30 Content Marketing Tactics You Have to Try

Neil Patel

Or, take a look at Copyblogger Media. That’s a lesson for you when developing a sound content marketing strategy: when creating more landing pages, think strategically about keywords and build your content around the right ones. It enables you to develop content that speaks to each segment more effectively. Not too bad!

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7 Key Strategies That You Must Learn From Apple’s Marketing

Neil Patel

Apple’s marketing mix creates raving fans who stand in line for hours and hours on end, just to get the first iteration of any new product the minute it’s released throughout social media. This isn’t a difficult component of your marketing mix to develop. Publish those testimonials on your site. What about cost?

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