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The #1 Event for SaaS and Business Software: SaaStr Annual

SaaStr

Key points about SaaStr Annual : Focus on SaaS: Primarily focused on all aspects of SaaS business including sales, marketing, product development, and customer success. The event is known for its focused content on SaaS growth strategies, metrics, and best practices, making it particularly valuable for B2B SaaS companies.

Software 240
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Startup Metrics

TechEmpower SaaS

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. What does the business do? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? How does it meet customers’ needs?

Metrics 390
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Magical Metrics with Omni

Tom Tunguz

Anyone who has managed a larger BI deployment has faced the challenge of managing hundreds, perhaps thousands of metrics. In the BI tool, a marketing analyst finds three metrics: cost_of_customer_acq, CAC2, & new_CAC. Data brawls - disputes between teams about metrics definitions - break out. Which is the right one to use?

Metrics 296
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15 Signs You Have A SaaS Metrics Problem (and How to Fix it) with Dave Kellogg, EIR at Balderton Capital

SaaStr

Dave Kellogg, EIR at Balderton Capital and 25-year C-level veteran, shares the top 14 signs that you have a SaaS metrics problem, the five reasons those symptoms exist, and a SaaS metrics maturity model with five layers to help you move the needle at every stage. The 15 Types of Misuse and Abuse of SaaS Metrics #1: Bludgeoning.

Metrics 337
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Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

If the needs of your target audience aren't clearly defined, PMF, which combines qualitative and quantitative metrics, has numerous chances of failing. What metrics you should track to measure product-market fit. The first and most important step in product development is finding PMF.

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How to Leverage Pricing and Packaging to Drive Growth, Revenue, and Profit with Miro, Loom, OpenAI, and Splunk 

SaaStr

Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. Miro’s pricing strategy evolved with their business goals: Early stage: Minimum five-user paid plans to ensure collaborative value.

Payments 278
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Why Traditional Customer Success is Dead with CCOs of Slack, Mulesoft and OpenAI

SaaStr

You get a masterclass in how modern SaaS businesses are transforming CS from a cost center into their secret weapon for hypergrowth. The metrics are simple because the goal is simple: grow or die. Customer success is no longer just a department – it’s becoming the operating system for modern SaaS businesses.

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The Mindset of An Investor Today with Tim Draper

Speaker: Peter Cowen, Managing Director, Sutton Capital Partners & Tim Draper, Founder, Draper Associates

Can you provide business metrics you are prioritizing now more than you were a few months ago? What advice would you give entrepreneurs who were planning to raise capital right before COVID-19 hit? What sectors (e.g. ecommerce) are gaining traction in this new world?

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The Mindset of An Investor Today with Minnie Ingersoll

Can you provide business metrics you are prioritizing now more than you were a few months ago? What advice would you give entrepreneurs who were planning to raise capital right before COVID-19 hit? What sectors (e.g. ecommerce) are gaining traction in this new world?

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The Mindset of An Investor Today with Ben Narasin

Speaker: Peter Cowen, Managing Director, Sutton Capital Partners & Ben Narasin, Venture Partner, NEA

Can you provide business metrics you are prioritizing now more than you were a few months ago? What advice would you give entrepreneurs who were planning to raise capital right before COVID-19 hit? What sectors (e.g. ecommerce) are gaining traction in this new world?

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The Mindset of An Investor Today - Arlan Hamilton

Can you provide business metrics you are prioritizing now more than you were a few months ago? What advice would you give entrepreneurs who were planning to raise capital right before COVID-19 hit? What sectors (e.g. ecommerce) are gaining traction in this new world?

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Business Monitoring Systems: Using ML to Analyze Metrics

This whitepaper discusses how automated business monitoring solutions like Yellowfin Signals revolutionize the way users discover critical and relevant insights from their data. Download to learn: 5 business benefits of automated data discovery with ABM. The evolution of dashboards to automated business monitoring.

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How Leveraging Data Creates Efficient Product Roadmaps

Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager

It leads them to focus on requests from the loudest stakeholders in the room and not necessarily work on the most impactful initiatives for the business. To accomplish this, product teams must regularly evaluate specific metrics that will yield the most insight. How to incorporate customer feedback into your roadmap.

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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer engagement.