SaaStr
FEBRUARY 21, 2025
Per OpenAI: The #1 event in SaaS is widely considered to be SaaStr Annual. Its the largest community-driven SaaS event, bringing together 12,500+ founders, executives, and VCs. Features 300+ speakers from top SaaS companies like Salesforce, HubSpot, and Snowflake. Why SaaStr Annual?
Tom Tunguz
FEBRUARY 26, 2025
For many founding teams, pricing is one of the most difficult and complex decisions for the business. Contract Length Many SaaS startups launch with monthly pricing which encourages customers to try the product and engenders demand. At some point, most SaaS startups switch to annual contracts for three reasons.
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SaaStr
FEBRUARY 3, 2025
On the other hand, the classic leaders in SaaS have rebounded from 2024 lows both in terms of growth and market caps. And all the leaders in SaaS are leaning in on AI, from Salesforce to Asana to HubSpot to ServiceNow and more. One thing does seem clear though: AI makes SaaS look expensive. AI makes SaaS look expensive.
SaaStr
OCTOBER 25, 2024
Dear SaaStr: How Much Should a SaaS Company Invest in Professional Services? A rough yardstick is that most enterprise-focused SaaS companies tend to get about 8%-10% of their revenues from professional services. Up to 20% of the ACV is usually OK and you will still be seen as a software business, not a services business.
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Customers are the lifeblood of your SaaS business, and keeping them for as long as possible is essential for long-term success. But this relationship can be at risk if their credit card payment fails. This situation worsens if your recovery strategy treats the customer as the problem. The result? Costly customer churn.
SaaStr
OCTOBER 16, 2024
The era of hyper-functional SaaS is here, and it’s reshaping the landscape of SaaS companies. PST, SaaStr CEO and Founder Jason Lemkin lays out how SaaS companies are now faced with the challenge of delivering more comprehensive, automated, and efficient solutions than ever before. AI in SaaS is automation in many cases.
SaaStr
OCTOBER 31, 2024
What are the most common mistakes I see first time SaaS founders make? Second-time SaaS founders make other mistakes. Here’s what I see most often, the Top 6 Mistakes First Time SaaS Founders Make: Incomplete understanding of business model, and how it will scale. They think they know more than they do.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
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How is your SaaS business addressing involuntary churn? Caused by failed payments, this overlooked source of friction quietly erodes both customer retention and revenue. It leads to revenue losses and can be the largest source of churn, yet your company may not be taking it seriously.
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Equip your business with the knowledge to choose the right payment strategy. Understand the nuances of speedy onboarding with PayFacs and the enterprise value advantages of ISOs. Delve deeper into issues of scalability, compliance, and setup. In a rapidly evolving digital landscape, making informed decisions is paramount.
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It’s no secret that general ledgers aren’t optimized for SaaS companies. The following Excel template is a sample Chart of Accounts that you can download and customize to fit your business needs. Your QuickBooks or Xero Chart of Accounts is no different.
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For SaaS businesses, decline reasons vary, shaped by customer demographics and the nature of your service. A failed payment isn't just a lost transaction - it could mean a customer churning for good. But not all payment declines are the same.
Speaker: Ronald Eddings, Cybersecurity Expert and Podcaster
So, you’ve accomplished an organization-wide SaaS adoption. Through all the benefits offered by SaaS applications, it’s still a necessity to onboard providers as quickly as possible. Through all the benefits offered by SaaS applications, it’s still a necessity to onboard providers as quickly as possible.
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As more and more software-as-a-service (SaaS) businesses look to further monetize their platforms and eliminate friction for merchants, embedded payment solutions are becoming a clear path forward to a world of potential. What is payment facilitation and how to choose a model that makes sense for your business.
Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics
While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market.
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