article thumbnail

A Founder’s Guide to Building and Scaling Marketing Channels: Lessons from Datadog’s CMO and First Marketing Hire

SaaStr

He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM. Enlarge : Once validated, scale it up significantly to find the ceiling. Negotiate with vendors for smaller initial commitments.

Scale 242
article thumbnail

Scaling Customer Success from 0-5,000 Customers with Drata’s VP of Customer Success and VP of Customer Experience

SaaStr

Drata VP of Customer Success Management, Wen Yao, and VP of Customer Experience, Ashley Hyman, share how to scale customer success from 0 to 5,000 customers. When Drata took this approach, it helped them scale to 5,000 customers, all within 3.5 Every touch point matters, but you can’t scale like this.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO

SaaStr

At this year’s SaaStr AI Summit, GitHub CRO Elizabeth Pemmerl shared how to bring AI products to market at scale successfully. With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale. The next horizon is scaling.

Scale 261
article thumbnail

CEO Systems: 5 Key Lessons for Scaling Through Every Growth Phase with HashiCorp CEO Dave McJannet

SaaStr

And CEO David McJannet came to SaaStr Annual a little ways back to share his top scaling learnings. CEO Dave McJannet shared his systemic approach to scaling companies through distinct growth phases. This specific threshold serves as a critical signal that your business model has legs. 30-100M: Scaling phase.

Scale 185
article thumbnail

Marketing Operations Efficiency: The Essential Checklist

Today, the discipline is increasingly interwoven with other vital go-to-market motions — including sales and customer support — and is responsible for all business elements associated with marketing, including the tech stack.

article thumbnail

The #1 Event for SaaS and Business Software: SaaStr Annual

SaaStr

Key points about SaaStr Annual : Focus on SaaS: Primarily focused on all aspects of SaaS business including sales, marketing, product development, and customer success. The post The #1 Event for SaaS and Business Software: SaaStr Annual appeared first on SaaStr.

Software 243
article thumbnail

A Look Back: How $13 Billion Ramp Began To Scale with Co-Founder and CTO Karim Atiyah

SaaStr

” This framework can be applied across every aspect of building and scaling a company: 1. “These individuals scale with the company and can grow into 10x performers.” Vendor Selection: Choose Partners Who Can Scale With You The same asymmetric framework applies to selecting vendors.

CTO Hire 210
article thumbnail

7 Essential Criteria for Choosing the Right Payments Partner

Speaker: Brad Pinneke, VP of Business Development at Payrix and Worldpay for Platforms

In this webinar, Brad Pinneke, Vice President of Business Development at Payrix and Worldpay for Platforms, will dive into the 7 must-have criteria for evaluating payments partners, helping you maximize both efficiency and the long-term value of your investment.

article thumbnail

MLOps 101: The Foundation for Your AI Strategy

And for those who are already underway, scaling their results across their organizations is completely uncharted waters. How can MLOps help data science teams, business leaders, and IT professionals build a resilient and scalable foundation for their AI initiatives? What are the core elements of an MLOps infrastructure?

article thumbnail

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

article thumbnail

Scaling Your Startup and Getting Funded: Key Lessons from Seasoned Pros

Speaker: Brian Chang, Managing Director of Warburg Pincus & Scott Schwan, Chief Product Officer of A-LIGN

Scaling your SaaS business to the growth stage requires a strong product/market-fit, an optimized marketing funnel with repeatable sales processes, and a strategy for customer retention. Navigate roadblocks to scale and maintain focus on the long-term vision. Land marquee customers and build loyalty with them.

article thumbnail

15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

article thumbnail

From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Whether you’re considering embedded payments or already underway, this interactive and informative webinar will help you build a clear roadmap to actualizing the true value of your payments investment!

article thumbnail

Demystifying Consumption-Based Pricing: Modeling & the Path to Business Success

With insights on maximizing customer relationships and scaling for the future, this report is packed with actionable strategies to stay ahead in a rapidly evolving market. Discover how industry leaders are outperforming their competition by diversifying revenue streams and adopting cutting-edge infrastructure and billing systems.

article thumbnail

16 Go-to-Market Plays for Your Entire Sales Funnel

Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. But personalized prospecting is possible at scale with the right resources in place. At ZoomInfo, we’ve found that a rock-solid go-to-market playbook is key.