Remove Churn Remove Marketplace as a Service Remove Underperforming Technical Team
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How Yelp drove down churn by building up customer success

Intercom, Inc.

It’s time to start thinking about retention at scale and bring onboard a customer success team. She joined the company in 2007 back when it was just 30 people and has been instrumental in helping the company scale both its team and its market share over the years. Why you need a customer success team.

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Vertical SaaS vs Horizontal SaaS: 8 Differences and Similarities

Stax

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. As such, they can face less competition because of the high barrier of entry that comes with developing specialist SaaS products.

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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. The second constituent there is the developer. Why do developers love SaaS products? One is your churn. SaaS businesses have churn. MRR, obviously.

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

User Pilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning is a process that aims at determining how the service or product is situated on the market and why it is superior to those of your competitors. What is product positioning?

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SaaS Is Spurring the Next Cycle of Software Superperformance

OPEXEngine

Over the past decade, software has created tremendous value for investors and businesses, thanks largely to its transformative effect on the economy , its role in developing new cloud-based business models, and its ability to increase efficiency in operations. Sticky after all. Four ways to drive value. Embrace the cloud operating model.

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Wartime SaaS Forecasting: Fighting Uncertainty by Accounting for Unknowns

Chart Mogul

With a pandemic underway, software-as-a-service businesses, in normal times the beneficiaries of relatively stable compounding growth, are now facing an existential threat: recurring revenue streams are drying up, at least in part. Was that the last wave of bad news?’ ‘I’m How bad will it get? Arrested attention. Click To Tweet.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind.