Tom Tunguz

FEBRUARY 26, 2025

They prioritize revenue growth, market share and profit maximization differently. Maximization (Revenue Growth) - maximize revenue growth in the short term. Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale.

SaaS Payments 276

SaaS Payments Pricing Strategy Scale 276

SaaStr

MAY 13, 2022

There are many ways to track your marketing performance, but if you want to understand how effective it is, one metric reigns supreme: revenue. The most successful marketing strategies achieve short-term and long-term growth by driving revenue year after year. What is revenue marketing? Overcome GTM fragmentation.

Revenue 246

Revenue Scale Engineering Marketing 246

SaaStr

FEBRUARY 7, 2025

Before Customer.io, Jason built and scaled marketing teams at several B2B SaaS companies, with a focus on customer engagement and revenue operations. Personalization = Revenue : Companies seeing the biggest gains are going way beyond basic mail merge fields. The Customer.io

Scale 271

Scale SaaS B2B Scaling 271

Payrix

APRIL 10, 2025

Embedding payments and financial experiences is the next frontier for trade and field service software platforms looking to boost revenue while enhancing the customer experience. By taking control of your payment processing, platforms focused on the trades industry can unlock new revenue streams and gain a competitive edge.

Payments 100

Payments Payment Services Outsourcing Services Payment Solutions 100

SaaStr

NOVEMBER 20, 2024

With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale. Be disciplined about prioritizing that feedback and communication. Ensuring the process was as seamless and friction-free as possible.

Scale 261

Scale AI Scaling Marketing 261

SaaStr

DECEMBER 23, 2024

But unless you are raising from folks that truly invest pre-revenue, investors are going to want to see 3 strong months of growth in a row. Would you invest, yourself, based just looking at the communications and metrics? You Need 3 Great Months of Growth in a Row to Fundraise Its OK if it took you a few years even to get to traction.

Venture Capital 274

Venture Capital Investment AI Metrics 274

SaaStr

MARCH 18, 2025

It’s an incredible look back on scaling and more: Colin Jones, first Chief Revenue Officer at Wiz. Colin joined Wiz in February 2021 when the company was near zero revenue. ” This distributed structure created intentional communication patterns that might not have developed in a single office.

Scale 185

Scale Sales Hiring Scaling Headcount 185

SaaStr

JULY 7, 2023

“Given the fact that customer acquisition costs are increasing sharply, the most efficient way to increase revenue base is getting it out of existing ones.” In a survey by Influitive, 58% said customer marketing was very important, and almost 60% had moderate-to-significant revenue gains thanks to customer marketing. The takeaway?

Retention 242

Retention Software Review Revenue Systems Review 242

Clouded Judgement

MARCH 21, 2025

They built out their core CRM capabilities, but expanded into analytics when they acquired Tableau, expanded into integration when they acquired Mulesoft, and expanded into communication when they acquired Slack. Revenue multiples are a shorthand valuation framework. Overall Stats: Overall Median: 5.5x Top 5 Median: 18.4x

Cloud 188

Cloud Pricing Subscription Payment Features 188

Blulogix

DECEMBER 27, 2024

By Inga Broerman Overcoming Revenue Leakage with Smarter Billing Practices Revenue leakage is one of the most insidious challenges subscription-based businesses face. Whether through pricing errors, missed renewals, or incomplete billing processes, these small inefficiencies can add up to significant lost revenue over time.

Payment Features 52

Payment Features Revenue Scale Operational efficiency. 52

Predictable Revenue

APRIL 4, 2024

shares her expertise in enhancing communication in virtual teams and offers actionable solutions. The post Effective Communication at Work with Christina Brady appeared first on Predictable Revenue. Christina Brady from Luster.ai

Communication 130

Communication Revenue Development Sales 130

SaaStr

JANUARY 24, 2024

Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople. The value you communicate needs to make sense for the end user but also resonate with the C-suite and stakeholders making the buying decisions.

Scale 273

Scale Sales Hiring Scaling Revenue 273

SaaStr

MARCH 28, 2025

Too many expect a material amount of revenue too quickly. 40% of HubSpot’s and Shopify’s revenue comes from partners. In the enterprise, most of ServiceNow’s revenue does. Treat this like a sales pipelinetrack leads, co-selling efforts, and revenue generated from these partnership. Its not a quick win.

Scale 147

Scale Sales Hiring SMB Enterprise 147

Subscription Flow

DECEMBER 12, 2024

Businesses may never know how much revenue might be leaking from overlooked nooks and crannies. The purpose of the revenue growth management strategy is to steer a business in an organized, and sustainable direction. In this blog, you will find out the meaning of revenue growth management, its importance, components, and challenges.

Payments 52

Payments Payment Services SaaS Payments Revenue 52

Stax

MAY 20, 2024

When can revenue NOT be counted as revenue? The concept of unearned revenue can easily trip up SaaS companies that offer subscription services and products on a recurring basis. Unlike when selling ordinary products, you cannot recognize the revenue earned from a subscription all at once.

Payment Features 167

Payment Features Payments Payment Services SaaS Payments 167

Subscription Flow

OCTOBER 2, 2024

In simple terms, revenue leakage means that a business is unable to collect a 100% of its earned income. There is always a small percentage of income that gets ‘leaked out’, causing revenue loss. Revenue leakage is that amount of money from your customers which gets processed, but which does not end up in your account.

Payments 105

Payments Payment Features Payment Services Payment Solutions 105

SaaStr

AUGUST 24, 2022

They must be communication and collaboration masters as they will be at the crossroads of product, leadership teams, and customers. The post More Than Revenue: Why Choosing Your First Customers Matters More Than You Think with Pigment Co-Founder & Co-CEO Eléonore Crespo (Pod 584 + Video) appeared first on SaaStr.

Revenue 246

Revenue Software Review Leadership Branding 246

SaaStr

MAY 4, 2021

Five9’s revenues were 60% enterprise at IPO in 2014, but now are 83% enterprise. 66% of Five9’s revenue is influenced by partners. Five9 has increased its growth margins over time, but telephony and communications have real costs. But Five9 shows it can be done. You can be that decacorn. How about you?

Systems Review 345

Systems Review Technical Review Software Review Cloud 345

Blulogix

JANUARY 15, 2025

By Kegham Khrigian Empowering Your Channel Partners: The Key to Revenue Growth For SaaS and MSP businesses, channel partners are more than just intermediariestheyre strategic assets that can significantly amplify your reach and revenue. But while channel ecosystems offer immense potential, they also present unique challenges.

Revenue 52

Revenue Scale Payment Features Pricing 52

SaaStr

MARCH 4, 2021

Making sure you sit in the right place in the market, and are communicating that to the market. I can pretty much guarantee you the billboard above generated $0 in direct revenue for us. And as your revenues grow, it gets cheaper, because it’s a smaller and smaller % of your overall revenue. Some sort of commit.

Sales Hiring 357

Sales Hiring Scale Marketing Branding 357

SaaStr

DECEMBER 4, 2021

The SaaS revenue tech stack can help you grow your business, but if you don’t plan carefully, you might invest in tools that aren’t helpful and don’t yield ROI. Sydney Sloan, CMO at Salesloft, shares advice for building a cohesive and effective RevTech stack for each revenue phase. Revenue team > marketing and sales.

Scale 284

Scale Sales Hiring Social Media Technology 284

SaaStr

APRIL 20, 2024

The current business model for software companies involves spending a significant portion of revenue on sales, regardless of available tools and automation. In the SaaS industry, 80% of buyers choose companies they’ve heard of, making brand recognition a critical factor in revenue growth. Consistency is key in marketing.

Sales Hiring 301

Sales Hiring Startup Marketing Technical Review 301

SaaStr

DECEMBER 2, 2021

22 SaaStr 193: When Does ABM Make Sense and How To Execute The Strategy Effectively, Why Marketing Must Be Held Accountable To A Number Tied Directly To Revenue and What Makes The Truly Special CMOs with Joe Chernov, CMO @ Robin. #21

Scale 310

Scale Benchmarks Enterprise Leadership 310

USIO

MARCH 21, 2025

At first glance, it may appear to give greater control over billing and customer communications. The time spent on these manual tasks could be better used for revenue-generating activities, strategic financial planning, or customer service. Handling invoice print and mail in-house seems like a cost-effective and manageable process.

Payment Features 130

Payment Features Outsourcing Services Payment Services Payments 130

Blulogix

JANUARY 13, 2025

By Kegham Khrigian The Hidden Cost of Complexity: How MSPs Can Reclaim Revenue Managed Service Providers (MSPs) face a unique combination of challenges in todays fast-evolving business landscape. While this complexity is expected, what often goes unnoticed is the revenue leakage it creates, quietly eroding profitability over time.

Payments 59

Payments Payment Services Payment Features Revenue 59

SaaStr

FEBRUARY 19, 2020

By Karen Rubin, Owl Labs Chief Revenue Officer. One of those trends is the movement towards remote work and distributed teams, which is significantly changing how we communicate and collaborate in the modern workplace. . As the Chief Revenue Officer of technology company Owl Labs, I’ve had a close firsthand view of this evolution.

Machine Learning 333

Machine Learning Artificial Intelligence AI Technology 333

Blulogix

NOVEMBER 20, 2024

By BluLogix Team Best Practices for Revenue Management What are the best practices for effective revenue management to support growth and profitability? Schedule a demo with a BluLogix billing expert today and take the first step towards revolutionizing your revenue management.

Revenue 52

Revenue Management Underperforming Technical Team compliance 52

SaaStr

SEPTEMBER 23, 2021

A "VP of Revenue" often knows nothing about inside sales or building a sales team. A few titles that IMHE are flags: “VP of Product Marketing” or “VP of Corporate Marketing” or “VP of Communications” for a VP of Marketing job. A “VP of Revenue” for a VP of Sales job.

Sales Hiring 325

Sales Hiring Sales Recruiting Growth Hacking Product Marketing 325

Predictable Revenue

MARCH 14, 2022

Learn the top five reasons why AEs should be included in the SDR training process, and how greater communication between these roles can help you close more deals. appeared first on Predictable Revenue. The post Should AEs Be Training and Onboarding SDRs?

Onboarding 263

Onboarding Communication Revenue Development 263

SaaStr

NOVEMBER 24, 2020

Grab your seat for their 12:30 PM PST workshop on Scaling with Speed: How to Streamline Your Revenue Operations with Conga. Listen to The 3 Secrets to Unlocking Revenue Through Customer Trust with GuideCX on December 9 at 8 AM PST. Unlocking the magic of communications that are improving human experience. Freshworks.

Scale 293

Scale Scaling Outsourced Development compliance 293

Tom Tunguz

JUNE 22, 2022

The behavioral patterns in web3 differ driven by anonymity, communication patterns on discord and telegram, and the consequences of using tokens as user acquisition, as governance votes, and currency. Ad Networks educate users about new projects while providing revenue to Publishers, application developers and content publishers.

Blockchain 355

Blockchain Marketing Advertising Government 355

SaaStr

FEBRUARY 23, 2022

International Revenue up to 34%, from 29% in 2019. Crossing borders with a communications product isn’t hard, but it is harder than a pure B2B product. A third of their revenue in now outside the U.S. #4. Messaging now just half their revenue. ACV continues to go up materially, but not dramatically.

Scale 279

Scale Cloud Scaling Acquisition 279

SaaStr

FEBRUARY 8, 2022

Knowing which metrics matter and how to analyze them to increase your revenue and hit organizational sales goals is essential. . Since they sell ads, value also means how many recurring clients contribute to a significant chunk of their yearly revenue by assessing six-month or year-based account value.

Scale 292

Scale Sales Hiring Compensation Sales 292

Tom Tunguz

OCTOBER 11, 2023

First, revenue is fuel. In the last ten years, with capital nearly freely available, many companies have decreased the priority of generating revenue, especially those using product-led growth techniques. Team & company leaders prize revenue growth & cost reduction.

Benchmarks 301

Benchmarks compliance Engineering Pricing 301

SaaStr

NOVEMBER 12, 2020

We recently brought together a powerhouse panel of women in revenue to discuss when, why, and how a company should consider going upmarket. . Regardless of the size or stage of your company, the “Why” of turning upmarket must be understood and communicated throughout the company. Key Takeaways. Now, go sell upmarket! .

Scale 293

Scale SMB Sales Hiring Enterprise readiness 293

FastSpring

AUGUST 12, 2024

And increased revenue. With clarity and efficiency at its core, the Proforma Invoice API gives developers the simple tools to effectively partner with go-to-market teams and subscription managers to project costs, secure internal approvals, and communicate billing details to existing customers. The result? Predictable forecasting.

Payment Features 147

Payment Features Payments Subscription Payment Services 147

SaaStr

NOVEMBER 23, 2022

Algolia’s Bernadette Nixon (Chief Executive Officer) and Michelle Adams (Chief Revenue Officer) have spent the past few years developing this relational toolbox. Chief Revenue Officers are, at their core, officers: responsible for the top-line growth of the company. Communicate frequently with your team—formal and ad hoc.

Underperforming Technical Team 313

Underperforming Technical Team Leadership Outsourced Development Finance 313