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Who is Eric Yuan | CEO of Zoom

SaaStr

He personally emailed every customer who canceled their Zoom subscription to understand their issues. However, he remained convinced that existing solutions weren’t meeting user needs effectively. Yuan’s approach to building Zoom was heavily influenced by his customer-centric philosophy.

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The 3 Secret Ingredients for Scaling to $100M ARR with Bitly CEO and CPO

SaaStr

Hitting a Plateau in 2018 The company ran into a bit of a plateau around 2018-2019. Kelsey joined them as CPO, and they started experimenting with less expensive packages downmarket where customers could go online and set up a subscription. They got great early signal, and it was transformative.

Scale 300
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5 Secrets to Moving Upmarket – How the Right Sales Tax Technology Can Support SaaS Growth

SaaStr

Say you sell a subscription-based software but you also send your customers a handy flash drive with a version of your software on it. The worst case scenario here is that you owe the state any sales tax you should have collected from your customer at the point of sale or when they pay their periodic subscription free.

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How to Choose The Right SEO Agency

Neil Patel

A Crisp-clear Company Culture. An SEO company may have the unique expertise you seek and all the characteristics listed above. Yet, their company culture may not fit with yours. The people you choose would help to bridge the communication gap between your company and the agency. Discovery session.

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Nate Brown on why proactive CX is the next competitive battleground

Intercom, Inc.

Change needs to happen at every level – from the overarching company culture to the everyday processes. More often than not, they’ll just cancel their subscription or stop buying your products, before turning to a competitor who can better satisfy their needs. The trick, Nate believes, lies not in radical, overnight changes.

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The Rules You Can Break, The Ones You Can’t With Tradeshift (Video + Transcript)

SaaStr

Christian Lanng : So we started with something very, very narrow, which was invoicing. But invoicing happens to be connected to something really, really important, which is payments. So if you get the invoice, you get the payment and that’s a lot more interesting. You pay a subscription.

Payments 133
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Scaling from $1MM to $500MM ARR: 5 Strategies to Drive Your Next Wave of Growth with Intercom (Video + Transcript)

SaaStr

” Small businesses have a whole set of bills they need to pay, they’ve got invoices they’re expecting in from customers, some of those invoices are late, and they’re trying to basically pull together this like Tetris map of cash flow. And that was the real problem, “I can’t pay my bills.”

Scale 248