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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Most startups play defense when discussing pricing with customers. Startups operate in newer markets where pricing standards haven’t been set. But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. AWS, Twilio, Heroku, etc.

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Dear SaaStr: If a Startup at $1.5M ARR is Hiring a COO, How Much Equity Should They Get?

SaaStr

Dear SaaStr: If a startup is at $1.5M The post Dear SaaStr: If a Startup at $1.5M ARR and is looking to hire an experienced COO how much equity should they give him/her? I think $1.5m ARR you should still be the COO. Go find them. And stop wasting time on an idea of a magical “COO” too early. appeared first on SaaStr.

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Dear SaaStr: How Do You Compensate Reps on Multi-Year Deals?

SaaStr

Dear SaaStr: How Do You Compensate Reps on Multi-Year Deals? This is relatively uncommon, apprarently < 10% of startups pay a 100% commission on Y2/Y3+ prepaid cash: How Much to Compensate SaaS Sales Teams for New Sales, Renewals and Expansions But at this time, cash was king. It’s what I did.

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Is Compensation Stagnation to Blame for the Great Resignation?

Tom Tunguz

Has the Great Resignation been caused by a silent stagnation in compensation? Let’s compare data from 2010 and 2021 to understand the longitudinal trends in cash and equity compensation. The cash compensation of three executive roles at early-stage companies has increased faster than inflation. Cash Change. A nice bump.

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Usage-Based Revenue Models: Successes and Pitfalls from Checkr COO Lindsey Scrase on CRO Confidential

SaaStr

It was started in 2014 when founders Daniel and Jonathan were working together at a delivery startup and experienced firsthand how slow background checks were slowing down worker onboarding. Lindsey took that specific incentive out and started spiffing compensation on revenue realization, which is better for the customer.

Revenue 299
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Sales Reps Really Do Have to Close 4x-5x What They Take Home, and More: Iconiq’s Sales Compensation Guide

SaaStr

So leading growth stage VC Iconiq has published its latest and very detailed Definitive Guide to Sales Compensation here. I didn’t so much learn from it as confirm — confirm things I’ve seen, known, and put into practice, and seen it confirmed across many SaaS startups. Everyone should have a read. SDRs $85k-$95k.

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When to Hire Your First CFO — From OnlyCFO

SaaStr

There is a time and place for experienced executives, but early stage startups often arent one of them especially true for experienced CFOs. It is an expensive mistake MANY startups make they go for the big experienced executive (or they inflate someones title) and then that person wants to hire too big of a team for the companys stage.

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