Chart Mogul

JANUARY 9, 2025

So read on, and hopefully, your SaaS sales journey will be less about trial and error and more about steady progress toward success. Whats important to note is that each model targets a distinct customer persona and, therefore, has a unique approach to the customer journeyfrom brand awareness to sales and, ultimately, conversion.

Scale 52

Scale Sales Hiring Startup Sales Recruiting 52

Stax

MARCH 18, 2025

Customer lifetime value. Often abbreviated to CLV or LTV, this is the amount of revenue generated by a customer as long as they have an account with your SaaS company. Customer acquisition cost. To ensure revenue growth, your user churn rate must always be lower than your growth rate of new signups.

Scale 117

Scale Payment Services Payments SaaS Payments 117

Baremetrics

OCTOBER 8, 2021

Indeed, to get the most out of customer data, SaaS businesses often rely on a third-party analytics dashboard for everything from basic SaaS metrics to financial forecasting and customer segmentation. One of the most important metrics is customer lifetime value ( LTV ). This can make ARPU hard to pin down.

Payment Services 94

Payment Services Payments SaaS Payments Payment Features 94

User Pilot

JUNE 16, 2024

The Product Metrics Benchmark Report is based on first-party data from 547 SaaS companies from different verticals (Martech, CRM & Sales, Fintech & Insurance, Healthcare, HR, Edtech, AI & ML, and other business services) and growth models (PLG vs SLG). It’s linked with long-term retention and customer lifetime value.

Benchmarks 81

Benchmarks Metrics Sales Recruiting Acquisition 81