Overcoming the PLG Trap: Lessons from Canva’s Head of Sales & Head of EMEA
SaaStr
AUGUST 2, 2024
Canva Head of Sales and Success for EMEA, Jorge Bestard, and Head of Strategic Sales for EMEA, Daniela Nyarko, share Canva’s journey from PLG to Enterprise, strategies to navigate the PLG trap, and why it’s so attractive. You get traction in the market and raise a round to build a marketing and sales team.
Let's personalize your content