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LinkedIn is my #1 Source of New Clients as a Consultant — Here's My Exact Process

Buffer Resources

As a consultant, having a flow of high-quality clients is a must for steady, sustainable business growth (and making the rent every month). In my three years as a consultant, I've found LinkedIn consistently delivers the highest quality leads with the least ongoing cost — once you understand how to use it effectively.

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Growth marketing expert Ramli John on why you’re getting user onboarding wrong

Intercom, Inc.

.” Ramli is a Growth Coach at ProductLed, a community for product-led growth enthusiasts such as himself, and the author of Product-Led Onboarding , a practical guide to level-up onboarding experiences and turning users into lifelong customers. Then, I started consulting. And so, Ramli got to work. First impressions.

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SEO: Still A Mystery. And Still Working Its Magic. In Year 10.

SaaStr

Everyone has awoken to how important Content Marketing is in SaaS and almost anywhere in building an audience, awareness, and leads. Content Marketing is one of the top 5 initiatives of almost any growth marketer or demand gen leader now. But I hadn’t taken a fresh look at SaaStr’s own SEO performance until recently.

Scale 296
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5 Lessons Learned When Scaling Product-Led Growth and Sales Motions Beyond $100M with Cloudinary VP of Developer Experience Sanjay Sarathy

SaaStr

It was founded by three developers who owned a consulting firm previously, helping startups come to market. The founders had a consulting company, and in consulting, if the customer isn’t happy, you don’t get paid. Let’s first start with how Cloudinary came to be. They have to make developers successful.

Scale 316
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There are Only 3 Pricing Strategies for Your Startup

Tom Tunguz

A partner at Simon-Kucher partners, the pre-eminent pricing consultancy, he argues in Monetizing Innovation that there are only three pricing strategies startups should pursue: Maximization, Penetration and Skimming. They prioritize revenue growth, market share and profit maximization differently.

Pricing 241
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Growth Marketing Strategy: What It Means and How to Do It in SaaS [+ Examples]

User Pilot

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

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Scalable, Low CAC Growth Tactics with Hypergrowth Partners Co-Founder Guillaume Cabane

SaaStr

Typically, you want a three-person team — a growth pm/analyst with a banking or consultancy background, a front-end engineer, and a marketer to do all the copywriting. Separate the growth marketing team from the core product and marketing because you’ll be operating differently.

Scale 246