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Funnel Hacking: How to Build a Content Marketing Funnel

Teamgate

There’s no secret in content marketing, what you are missing is a content marketing funnel. According to statistics , While 83% of B2B marketers use content marketing for lead generation, 61% of B2B marketers find high-quality lead generation a top challenge. Same thing here.

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The Future of Content Marketing

Sales Hacker

If you’re not evolving your go-to-market strategy with the latest in content marketing, you risk being left behind. Whether you’re fine-tuning your current approach or overhauling your strategy, understanding the future of content marketing is essential – where we are now and where are we going.

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How to Find Unlimited Content Ideas for Social Media in 2024

Buffer Resources

Read social media sites’ reports An underrated but smart way to find content ideas is to read what social media platforms publish. Social listening is the easiest way to find relevant content ideas and stay ahead of the curve when it comes to fulfilling your audience’s needs.

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How to Find Relevant and Fresh Content to Curate: Our Top 10 Sources

Buffer Resources

3: Social media trends reports Many social media networks share trends they’re witnessing on their platform to help you create relevant content. For example, Pinterest releases a trends forecast report every year detailing what’s going to be a hit for the upcoming year.

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A SaaS Content Marketing Strategy That Drives Inbound Revenue Starts With Keyword Selection

OpenView Labs

Followed by the “what”—sales, emails, employee engagement, marketing attribution, lead scoring, forecasting, client renewals, employee training (i.e., You have unique content and optimization tactics to rank well for that term on a page-by-page basis. These often signal what the prospect is trying to learn about or solve.

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Six Reasons You Should NOT Create a Category

SaaStr

One of the realities you’ll have to embrace in category creation is imperative to educate the market through your various marketing channels. Marketing attribution and sales forecasting are hard enough when your business can identify and pursue a market using BANT (Budget, Authority, Needs, and Timeline) as a qualification framework.

Scale 138
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GTM 87: The Future of Media and Marketing with Anthony Kennada

Sales Hacker

By focusing on human first community building, content marketing, live events and creative activations, they developed a new playbook for B2B marketing that built the Gainsight brand and fueled the company’s growth from $0 to $100M+ ARR, and eventual acquisition by Vista Equity at a $1.1B

Marketing 121